Up and Running

JANUARY 23, 2012

Looking at a different example; in the context of software development (or simply Internet websites), product managers will often create detailed personas of typical customers which then help inform subsequent decisions made when developing the application. Create a marketing plan to target them effective ly.

Marketing 86

Marketing Software Developers Software Development Non-Compete 86

Steve Blank

NOVEMBER 2, 2009

Marketing demand creation programs (Search Engine Marketing, Public Relations, Advertising, Lead Generation, Trade Shows, etc.) The Customer Development process says preserve your cash by not hiring anyone in sales and marketing until the founders turn hypotheses into facts and you have found product/market fit.

Lean 260

Lean Silicon Valley Startup RSS 260

Steve Blank

MAY 11, 2009

Present at the Creation It was early 1991 and Apple’s software development team was hard at work on QuickTime , the first multimedia framework for a computer. So SuperMac engineering also developed video compression software, called Cinepak. The software was idiot proof.

Video 184

Video Silicon Valley RSS California 184

Software By Rob

SEPTEMBER 30, 2010

Jokes aside, the top-down approach has its place in business plans and pitch decks commonly used to ask people for money. And while this doesn’t give you an idea of the total market size, it does show you how many people you can reach right away if you nail your online marketing. So uncheck broad and check exact.

Marketing 64

Marketing Software Review Matching Bootstrapping 64

ReadWriteStart

SEPTEMBER 3, 2010

There's a thriving geek culture in Paris, and no lack of software development expertise, thanks to superior universities that produce superior engineers. But these barriers are showing some wear and tear. The chart below shows the general funding options available to French startups. Want to start up in France?

France 163

France Technical Review Incubator Early Stage 163

rob.by

MARCH 8, 2012

He argued that software engineers don’t finish what they start, and that you’re better off paying a technical person than partnering with one. He picked engineers who were technically-driven but not entrepreneurially-driven. He picked engineers who weren’t comfortable taking risks as great as he wanted to take.

Technical Cofounder 42

Technical Cofounder Cofounder Software Engineering Fractional CTO 42

crowdSPRING Blog

JANUARY 4, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The image above shows a Chimera monkey, created by combining up to six distinct embryos from rhesus monkeys. “your business plan cannot be secret anymore.”

Social Media 100

Social Media Small Business Design Media 100

blog.captainrecruiter.com

MARCH 8, 2012

Two years ago I got the bug to do an online recruiting startup and I began the hunt to find a technical co-founder - a software engineer who works for no cash - to help me build my dream website. You may get a software engineer to start something for you, but they wont stick with the project when it gets difficult.

Cofounder 40

Cofounder Technical Cofounder Founder Software Engineering 40

Software By Rob

AUGUST 5, 2010

The thought that kept running through my mind as I read them was: “This information would be helpful if I needed to generate a huge business plan to impress a business-school professor.&# Massive markets that you don’t need to understand to run a software company. Or Proctor and Gamble. Or Panasonic.

Founder 78

Founder Startup Software Review Software 78

Seeing Both Sides

NOVEMBER 15, 2010

The plethora of mentorship opportunities for entrepreneurs is mind-boggling — programs like TechStars and Mass Challenge , not to mention myriad business-plan contests. Our unemployment rate is high, yet the job boards of local venture-capital firms show hundreds of job listings across their portfolios.

Massachusetts 33

Massachusetts Silicon Valley Washington Boston 33

blog.expensify.com

APRIL 24, 2012

Failure to realize this is naive, and shows you lack the industry knowledge to step outside of the box and objectively view problems and their potential solutions. This literally the dumbest, most ignorant piece that I’ve ever read about software development and/or hiring programmers. Look what happened to Gawker.

Java 107

Java PHP Software Review Coder 107

www.paulgraham.com

OCTOBER 23, 2010

That shows how much a mere idea is worth. Another sign of how little the initial idea is worth is the numberof startups that change their plan en route. I think the reason I made such a mystery of business was that I wasdisgusted by the idea of doing it. Like most startups, we changed our plan on the fly. Thats nonsense.

Startup 105

Startup Cofounder Software Stock 105

Startup Lessons Learned

SEPTEMBER 27, 2010

Lean manufacturing , agile software development , and Theory of Constraints are all examples of this idea in action. But when it comes to the specific of a product release, business plan, or marketing launch, all that matters is: do we have a strong hypothesis that will enable us to learn?

San Francisco 167

San Francisco Lean Continuous Deployment Software Review 167

www.quora.com

JANUARY 16, 2011

He , Srikanth Narayan , Ben Werdmuller von Elgg , Jo Vi Ko , Justin Lee , Giovanni Tardini , David de Weerdt , Vineet Thanedar , Ryan Brideau , Jonathan Meiri , Rob Weedn , Krzysztof Kowalczyk , Greg Pilling , Kevin Leland , Parham Michael Ossareh , Dan Loewenherz , Mary Specht , Engin Erdo?an "I am a creative guy with a startup idea."

Developer 42

Developer Technical Review Cofounder Technical Cofounder 42

news.ycombinator.com

SEPTEMBER 16, 2011

You show this by giving completely generic arguments to one line sentences from his post. His friends at General Electric said he was wasting his time on the gas combustion engine because the world was going electric. -- ErrantX 215 days ago | link. The story of the v-8 engine is a bit different. From "Think and Grow Rich".

Stealth 41

Stealth Technical Review Startup Software Review 41

maplebutter.com

JANUARY 8, 2013

If you’re looking for a designer, engineer, or biz marketing guy – go to meetups / conferences that those people would go to. With that live, you’ll be able to show other smart engineers and advisors that you’re willing to take some risk and build something. 2) Build something you can show them. Should I require and NDA?

Technical Review 44

Technical Review Startup Cofounder Software Review 44

www.virtuosimedia.com

MARCH 8, 2012

Look at online advertising rates for your potential product keywords, industry publications ad rates, search engine optimization fees, and any other advertising avenues you’d like to pursue. Gather your market research, your business plan, and your prototype and make your presentation to potential CTOs.

Technical Cofounder 41

Technical Cofounder Cofounder Technical Review NDA 41