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How to Navigate the New Era of SEO: Strategies for Understanding Consumer Search Behavior

Duct Tape Marketing

From understanding the ‘dark web’ to proven strategies in repurposing content. We know that there are fundamentals, like Google is looking for unique content, something called information gain, which is when you are adding content to the web, you're adding information that wasn't there before.

SEO 62
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Beyond the Lemonade Stand: How to Teach High School Students Lean Startups

Steve Blank

Therefore we needed them to think and learn about two parts of a startup; 1) ideation - how to create new ideas and 2) customer development – how do they test the validity of their idea (is it the right product, customer, channel, pricing, etc.). The semester concluded with pizza and ice cream.

Lean 334
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5 Free Platforms Entrepreneurs Should Be Using To Manage And Streamline Their Business

YoungUpstarts

Wix technology makes it simple for everyone to go online with a beautiful, professional and functional web presence. Scott pioneered many of the most utilized concepts in online media including opt-in data collection, email to postal data appending, affiliate marketing, web syndication, internet reality shows and internet pay per view.

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When The Mobile Evolution Turns To Revolution

YoungUpstarts

It wasn’t that long ago that web-savvy marketers were touting the advances in technology that allowed anyone to build a website, publish a blog, or embark on a social media campaign. by Scott Hirsch, f ounder and CEO of Appsbar. The advent of mobile platforms has rendered all of those tools passé.

Mobile 160
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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Gilt Group is currently the largest private sale web site in US. Monetization: virtual goods (1/3 of total revenues); Partnerships with major brands (currently partnered with H&M and Travel Channel); forecasted to hit 6mm users by end of Summer 2010. Configurable from desktop-based web-based UI. Time will tell.

Partner 240
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The Content Marketing Dilemma Faced by New Tech Startups

ReadWriteStart

It could mean syndicating an interview podcast, writing new blog posts on a weekly basis, or distributing eBook tutorials on important topics. The goal is to provide web users with content that they want to consume, often for informational or entertainment purposes. Tap Into New Platforms and Channels.

Marketing 194
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HOW TO: Hire the Perfect CTO

mashable.com

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke.