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Making Social Media Work For SMEs

YoungUpstarts

Small businesses rarely have the time or resources to invest in outsourced customer service support, and some are finding it more efficient to serve customers via social media platforms: one LinkedIn study from 2014 revealed that 81 percent of North American SMEs use social media [5]. Build a following.

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

This process helps you to build an audience by identifying opportunities to: Leverage relevant hashtags; Attend popular trade shows; Make appearances on or sponsor well-liked podcasts; Run social media ads against audiences who follow specific accounts; Team up with large publications (press releases, guest posts).

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5 Essential Spreadsheets for Social Media Analytics

mashable.com

5 Essential Spreadsheets for Social Media Analytics. Ann blogs on search and social media tools. Social media analytics and tracking can be very time-consuming and expensive. You’ll find quite a few smart social media monitoring tools, but what if you can’t afford them?

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Twitter Link Roundup #170 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The chart above shows age distribution within major social networks and online communities. Inside the New York Times’ web redesign | The Verge – [link].

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The Ultimate CEO Twitter List

YoungUpstarts

@dennysantoso : Founder and CEO if SixReps.com Danny Santoso tweets all about social fitness, fat loss, and nutrition. brrhodes : IceRocket search engine founder and CEO Blake Rhodes tweets about his insights into social media and the online world. Foundations, Associations & Non-Profits.

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McCann NY on using Social Media

Eric Friedman

I recently connected with the folks behind the Twitter profile of McCann_NY which is the New York office of McCann Worldgroup. I connected with Bruce Stockler who is VP Corporate Communications at McCann Erickson , NY and he answered a few questions about how McCann is using and participating online and with social media.