The Startup Magazine

JUNE 2, 2024

in chemical engineering from Rensselaer Polytechnic Institute and 11 innovative patents to his credit, Jack Truong has an impressive history of researching untapped market niches and subsequently creating the requisite goods and services to fulfill them — all to the tune of major profits. Focusing on Your Sales Funnel With a Ph.D.

North America 143

North America Artificial Inteligence America Valuation 143

Steve Blank

JULY 30, 2009

As the (very junior) product marketing manager I got a call from our local salesman that someone at Apple wanted more technical information than just the spec sheets about our new (not yet shipping) chip. Your board nods sagely at your target customer list. Market Type But most startups aren’t in existing markets.

Silicon Valley 143

Silicon Valley RSS California Customer Development 143

ConversionXL

JANUARY 31, 2014

Step Zero – Really Understand Your Target Market. Do This: Really get to know your market. Conduct surveys & interviews to understand your customer’s pain points. These questions help you uncover trends within your market and tell you things analytics alone can not. We should increase our Adwords budget.”.

Analytics 134

Analytics Video Matching Conversion 134

Occam's Razor

APRIL 8, 2013

To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. That metric is tied to a KPI.

Metrics 156

Metrics Analytics Lean Churn Rate 156

Steve Blank

JULY 13, 2021

By the early 1920s a new dean changed the curriculum – shifting it from an industry orientation (steel, railroads, etc.) – to a functional one (marketing, factory and employment management (HR), etc.). Lean-driven (hypothesis testing/business model/customer development/agile engineering). experiential.

Lean 436

Lean Agile Business Model Business Plan 436

Steve Blank

SEPTEMBER 14, 2009

To do this they have to accomplish five things; 1) get deal flow – via networking and legwork, they identify likely industries, companies and teams with the potential for rapid growth (less than 10 years), 2) evaluate those companies and teams on the basis of technology, market opportunity, and team.

Silicon Valley 235

Silicon Valley IPO Technical Review Venture Capital 235

SoCal CTO

JUNE 9, 2010

If you can just be friendly enough and get your users to party with you, the rest is really easy. "Authentic" is dead - A Smart Bear: Startups and Marketing for Geeks , May 3, 2010 It's time to retire the following phrases. They’re deep into Customer Development ,” he said. There is a much better technique.

Fractional CTO 248

Fractional CTO Startup Venture Capital Cofounder 248

Startup Lessons Learned

JUNE 2, 2010

Read the rest of The Five Whys for Start-Ups. Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Read the rest of The Five Whys for Start-Ups. Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much?

Technical Review 132

Technical Review San Francisco Lean Continuous Deployment 132

Startup Lessons Learned

MARCH 25, 2010

Read the rest of The Startups Rules of Speed - The Conversation - Harvard Business Review. Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Labels: product development Speed up or slow down? Well-functioning teams just dont make these kinds of mistakes, right?

Software Review 141

Software Review San Francisco Lean Continuous Deployment 141

Startup Lessons Learned

JANUARY 15, 2010

Two Ways to Hold Entrepreneurs Accountable - The Conversation - Harvard Business Review Way back when the money was doled out, the team made a compelling pitch about the large market that was going to adopt their new innovative product or service. They are on-schedule and on-budget, but their gross metrics are way off.

Hockey Stick 105

Hockey Stick San Francisco Entrepreneur Lean 105

Startup Lessons Learned

FEBRUARY 8, 2010

Lessons Learned by Eric Ries Monday, February 8, 2010 Beware of Vanity Metrics (for Harvard Business Review) The next article in my series on entrepreneurship for Harvard Business Review is live today. Once again, we revisit the topic of Actionable metrics and their nemesis: Vanity metrics. Remember "metrics are people, too."

Metrics 121

Metrics San Francisco Lean Continuous Deployment 121

View from Seed

SEPTEMBER 11, 2019

You can read the rest of the posts in the series by clicking here *. Pre-launch customer development data is another way, sometimes in the form of user surveys for consumer companies or interviews with potential beta customers for B2B businesses. Now it’s time to set the stage with the early traction you have.

Seed Stage 150

Seed Stage B2B Seed Capital Revenue 150

Steve Blank

APRIL 30, 2009

Maybe It’s Me When I got to the SuperMac, our Marketing Communications group told me about our “award-winning&# retail packaging for our graphics boards. Her packaging class was so good that we sent every new marketer at SuperMac to take it. Yet when I saw our retail package, I was confused.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Startup Lessons Learned

NOVEMBER 7, 2008

At the very least, you can plug those assumptions into your financial model, now that you have a sense for what the cost of acquiring new customers might look like. Even more importantly, you can start to experiment with feature set, positioning, and marketing - all without building a product. Eric -- This is a pretty interesting idea.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Steve Blank

MARCH 11, 2015

And worse, even if someone does manage to start something new, our management structure has so many financial, legal and HR hurdles that every initiative needs to match our existing business financial metrics, processes and procedures. Startups have finite time and resources to find product/market fit before they run out of money.

Widget 120

Widget Lean Business Model Metrics 120

Startup Lessons Learned

JANUARY 7, 2010

Read the rest at The Conversation - Harvard Business Review. Read the rest at The Conversation - Harvard Business Review. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Is Entrepreneurship a Management Science? No departments The Five Whys for Startups (for Harvard Business R.

San Francisco 119

San Francisco Management Continuous Deployment Lean 119

Steve Blank

NOVEMBER 21, 2016

If there was any doubt among the teams about the value of what they’re learning, Blinken put it to rest with a compelling overview of how so many of today’s complex global problems – from stopping Ebola to monitoring cease-fires and improving food security – demand innovative, tech-based solutions. A giant fork in the road.

Silicon Valley 120

Silicon Valley Washington United Kingdom Lean 120

Steve Blank

NOVEMBER 21, 2016

If there was any doubt among the teams about the value of what they’re learning, Blinken put it to rest with a compelling overview of how so many of today’s complex global problems – from stopping Ebola to monitoring cease-fires and improving food security – demand innovative, tech-based solutions. A giant fork in the road.

Silicon Valley 120

Silicon Valley Washington United Kingdom Lean 120

Startup Lessons Learned

AUGUST 24, 2009

But, as any startup can tell you, this opens up a tremendous set of opportunities for the rest of us. Now, helping potential customers discover new things they might like is the job of the discipline of marketing. The key tools of this new marketing are: targeting, filtering, and customer insight. Is that a lot?

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Startup Lessons Learned

AUGUST 2, 2008

but rest assured they would be. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

San Francisco 125

San Francisco Software Review Technical Review Continuous Deployment 125

Startup Lessons Learned

MAY 31, 2010

You can read the rest of his posts on his blog : Introduction , Part 1 , Part 2.) When I first encountered customer development , it was considered pure lunacy by mainstream entrepreneurs and VCs. You can read the rest of his posts on his blog : Introduction , Part 1 , Part 2.) We all owe him our thanks for persevering.

San Francisco 133

San Francisco Lean Technical Review Software Review 133

Startup Lessons Learned

NOVEMBER 17, 2008

This technique rests on three things: identifying the kinds of work that need to get done, creating the right type of teams for each kind, and steering the company by allocating resources among them. Strategy - startups first encounter this when they have the beginnings of a product, and theyve achieved some amount of product/market fit.

San Francisco 88

San Francisco Lean Continuous Deployment DC 88

Steve Blank

FEBRUARY 23, 2016

In other words, how can we adapt the Business Model Canvas when the metrics of success for an organization is not revenue? Customer Segments is changed to Beneficiaries. Customer Relationships is changed to Buy-in/Support. The rest of this blog post explains the how and why of these changes to the canvas.

Business Model 120

Business Model Revenue Channel Community 120

Up and Running

NOVEMBER 10, 2015

” As the managing editor of Bplans, I’ve had the good fortune to learn about business via the content we share; through interviews with LivePlan customers and other business owners; and thanks to brilliant, informal coaching from people like Tim Berry, Noah Parsons, and the rest of the executive leadership team at Palo Alto Software.

Curation 60

Curation Lean Software Review Finder 60

Steve Blank

DECEMBER 7, 2010

Business schools teach aspiring executives a variety of courses around the execution of known business models, (accounting, organizational behavior, managerial skills, marketing, operations, etc.). Therefore we developed a class to teach students how to think about all the parts of building a business, not just the product.

Wiki 316

Wiki Lean Management Business Model 316

Startup Lessons Learned

OCTOBER 5, 2008

But I have a special sympathy for the "product manager" in a startup that is bringing a new product to a new market, and doing their work in large batches. I met one recently that is working on a really innovative product, and the stories I heard from their development team made me want to cringe.

San Francisco 158

San Francisco Management Software Review Product 158

Startup Lessons Learned

JULY 30, 2009

.&# In 2002 I became exposed to the idea of “agile software development&# and subsequently was a first round investor in Rally Software which is now the market leader in Agile application lifecycle management software. Read the rest. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

Lean 68

Lean San Francisco Continuous Deployment DC 68

Startup Lessons Learned

JANUARY 2, 2009

For the rest of us, there is an alternative: to create credibility by building a lean startup. The core of the article is my first attempt to articulate the key metrics (in graph form) that I believe demonstrate customer value. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

San Francisco 60

San Francisco Tampa Continuous Deployment Lean 60

Startup Lessons Learned

OCTOBER 4, 2008

So if youre new, consider not paying any attention to the rest of this post, and just diving into the archives, if you havent already. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? No departments The Five Whys for Startups (for Harvard Business R.

San Francisco 155

San Francisco Technical Cofounder Fractional CTO CTO 155

Startup Lessons Learned

SEPTEMBER 10, 2008

Heres my favorite part: If youve got a team, part of the team should obsess about the backlist, honing it, editing it and promoting it, while the rest work to generate (as opposed to promote) the frontlist. The opportunity isnt to give into temptation and figure out how to recklessly and expensively market the frontlist.

San Francisco 76

San Francisco Continuous Deployment Lean DC 76

ConversionXL

DECEMBER 2, 2020

Like many young SaaS startups, we had no shortage of marketing and sales data, but it wasn’t easy to comprehend. In this article, I’ll share how to bring together data from different sources and visualize it at custom marketing and sales funnels that help you make better decisions. Defining your funnel.

Churn Rate 78

Churn Rate Analytics Retention SQL 78

OnlyOnce

AUGUST 12, 2013

” In other words, should we just be taking the same kind of lean/agile approach to CX that we do with technical product development and UX — but basically do it more holistically across every customer touchpoint, from marketing to invoice? “Customer Experience is a journey, not a project.

Lean 94

Lean Agile B2B Metrics 94

Startup Lessons Learned

JANUARY 18, 2010

Recently, he was bitten by the lean startup bug and has started writing about his experiences attempting to apply lean startup and customer development principles. Managing weekly releases got a lot harder once I started doing customer development. Things started to slip. Things started to slip.

Continuous Deployment 151

Continuous Deployment San Francisco Lean Wiki 151

Startup Lessons Learned

FEBRUARY 22, 2009

We spent the rest of our time pretending to work on the assigned homework, but really trying to do interesting side projects, like sending juvenile messages across the school network or building primitive video games. Third, you market it far and wide. And as for marketing it, this post is already on the first page of Hacker News.

Programming 143

Programming San Francisco Lean Continuous Deployment 143

Startup Lessons Learned

JUNE 15, 2009

Another is used by marketing to refer to what customers see. In traditional batch-and-queue development, these two concepts are linked. All customers will see the new software as soon as it’s deployed. One thing you seem to be treating lightly is how to use continuous development in business systems.

Continuous Deployment 167

Continuous Deployment Software Review San Francisco Lean 167

Startup Lessons Learned

MARCH 11, 2010

Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics Im a little late on the cross-post, but hope youll enjoy it nonetheless. Read the rest: For Startups, How Much Process Is Too Much? - Read the rest: For Startups, How Much Process Is Too Much? - For Startups, How Much Process Is Too Much? -

San Francisco 120

San Francisco Continuous Deployment Lean DC 120

Startup Lessons Learned

MARCH 4, 2009

If you are willing, please take a moment to fill it out before proceeding with the rest of the post; itll mean less biased results, and youll have a better idea what Im talking about later. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

San Francisco 68

San Francisco Lean Continuous Deployment DC 68