Startup Professionals Musings

SEPTEMBER 13, 2022

The “valley of death” is a common term in the startup world, referring to the difficulty of covering the negative cash flow in the early stages of a startup, before their new product or service is bringing in revenue from real customers. Consider licensing your product or intellectual property, and “white labeling.”

Intellectual Property 341

Intellectual Property Technical Review Startup Incubator 341

ConversionXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. For long-term, sustainable success, you must attract the right customers. In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy. What makes customer acquisition different from marketing?

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

Both Sides of the Table

APRIL 3, 2014

Most technology startups seem to be funded by product people or business people. Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. I boil it down to this: sales people are sales people. Here are mine.

Sales 382

Sales Startup Technical Review Matching 382

Mucker Lab

OCTOBER 10, 2023

Sales development is a nuanced blend of art and science, requiring a delicate balance for its effective implementation within a company. Drawing from substantial experience, Sally Duby from The Bridge Group provides valuable insights into the intricate realm of sales development. Sally's wisdom sheds light on this dilemma.

Early Stage 78

Early Stage Sales Developer Development Team Review 78

YoungUpstarts

JUNE 29, 2020

There are products that have become in demand because of the current pandemic, primarily because there have been drastic changes concerning consumer needs. People now prioritize products and services that allow them to continue working and doing business despite the health crisis. Medical Products. These are some of those: 1.

Demand 173

Demand Product Artificial Inteligence Software Review 173

Up and Running

OCTOBER 30, 2020

5 proven business tips for increasing eCommerce sales. All I asked — What is your best advice for online businesses to get sales? Once your business is up and running and as new customers buy your products, referrals will start rolling in organically. Strategies that we’ll cover in this very article. Let’s get started!

eCommerce 152

eCommerce Sales Software Review Canada 152

ConversionXL

APRIL 28, 2020

We had built the world’s largest open-data community but—like so many startups—didn’t have a clear product-market fit. . To have the future we wanted, we needed to shift away from monetizing our open-data community and toward enterprise sales. Since we had a sales development team of our own, we needed to factor in their efforts, too.

Demand 101

Demand Revenue SQL B2B 101

YoungUpstarts

JANUARY 23, 2018

And so you need more sales. More revenue. 2017 has been a good year for growing revenue. 69% of small business owners expected revenue growth this year. They expected hearty growth, too: 38% expected revenue to rise by more than 5%. Sell more stuff to your existing customers. Add products to services.

Revenue 174

Revenue Small Business Technical Review .Net 174

Austin Startup

SEPTEMBER 2, 2021

It’s that time of year when Startup CEOs are building their 2022 Revenue Plan. As someone who has built sales models- and has also been responsible for hitting them- here are some tips for incorporating your Sales team’s perspective into your 2022 Model. All of this is a part of the daily calculus of running a Sales Org.

Revenue 72

Revenue Retention Forecast Sales 72

Up and Running

AUGUST 16, 2021

Earning the first sale from a customer is always considered the hardest. Depending on your domain, product, and pricing, it can take anywhere from days to months to convince someone to make a purchase. However, it’s not just about gaining new customers but continuing to retain them. Invest in real-time support.

Customer 154

Customer Churn Rate Software Review eCommerce 154

ConversionXL

OCTOBER 7, 2021

The classic lifespan of successful products is a story in four parts: Introduction Growth Maturity Decline. How this story plays out has a lot to do with the type of product and how it’s improved over time, if at all. In this article, we’ll look at the different stages of the product lifecycle through the lens of marketing.

Product 142

Product Marketing Software Review Social Media 142

YoungUpstarts

AUGUST 29, 2018

Though you may not have much to work with now, if your startup is to succeed, you must work consistently at finding and executing plans to increase your revenue. Review the Costs of Products or Services. Pricing your products and services is tricky, but could be the reason you aren’t selling as much as you’d like.

Revenue 100

Revenue Startup Audience Social Media 100

ConversionXL

OCTOBER 8, 2021

That’s why Customer Acquisition Cost (CAC) is such a critical metric. CAC can be calculated with the following formula: Total Spend on Acquiring Customers / No. of Customers Acquired. But “Total spend on acquiring customers” can be ambiguous. And what if your product is freemium (i.e.

Acquisition 135

Acquisition Churn Rate Cost Customer 135

Duct Tape Marketing

JANUARY 8, 2024

How to Scale Your Agency with Productized Marketing Services written by John Jantsch read more at Duct Tape Marketing The best thing you can do right now to scale your agency is to productized marketing services. productized marketing services. Like products on a shelf, these services have fixed scopes and price tags.

Product 65

Product Marketing Social Media SEO 65

ConversionXL

JANUARY 18, 2022

Muun found a market need but failed to compete with bigger names that provided customers with authoritative content and resources. One neglected its positioning by failing to target the biggest pain point, and the other failed to build a brand that its customers could trust above the other major players.

Marketing 110

Marketing Product Audience Equity 110

The Startup Magazine

APRIL 15, 2022

One of the main barriers to sales is the customer checkout experience. In this Macropay review , let’s have a look at the most common online shopping check-out issues that customers face and how to address them. Cart abandonment is a major reason for revenue churn among online retailers. Understanding the Problem.

Technical Review 143

Technical Review Customer Startup Conversion 143

ReadWriteStart

OCTOBER 2, 2023

They poured their hearts and souls into creating an innovative product fueled by the desire to make a difference in the lives of their target audience. Startup X reached out to a product design services provider, and with their help, they were able to turn their fortunes around. The good news is that there’s hope!

Design 105

Design Product Churn Rate Architecture 105

ConversionXL

JUNE 25, 2021

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. But it’s not a linear journey.

Product 96

Product Social Media Audience Software Review 96

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Build and deploy a revenue growth action plan.

Revenue 263

Revenue Startup Technical Review Business Model 263

The Startup Magazine

APRIL 22, 2024

When it comes to startups, the focus often gravitates toward acquiring new customers, expanding market reach, and chasing growth metrics. Market dynamics can swiftly shift, and customer preferences evolve rapidly. Repeat customers offer a consistent revenue stream, shielding the startup from the erratic fluctuations of the market.

Retention 114

Retention Reputation Startup Social Network 114

The Startup Magazine

DECEMBER 29, 2022

According to IBIS World, the revenues generated by the hotels and motels industry in 2022 have reached $258.1 Leveraging Revenue Management Solutions. Revenue management is the practice of managing the flow of revenue in and out of a business. Implementing a Point-Of-Sale (POS) System. Source: Unsplash.

Management 139

Management Software Review Revenue Cost 139

ConversionXL

JULY 21, 2022

When researching a new product, buyers use 10 or more channels to interact with companies. Optimize each channel, and you’ll win new customers, enjoy higher order rates , and retain customers. In this post, we’ll explore lessons from brands that use omnichannel marketing to deliver a seamless customer experience.

Customer 118

Customer Marketing Channel Audience 118

ConversionXL

MARCH 31, 2020

Rising customer acquisition costs—especially on ad platforms—have also put weaker brands with lower conversion rates out of business. Using your data and their machine-learning algorithm, the tool predicts (over 95% accurate) the date your products will land on your customers’ doorstep. questions to customer service reps.

eCommerce 110

eCommerce Sales Software Review Development Team Review 110

Startup Professionals Musings

OCTOBER 25, 2019

I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. Other companies keep the focus on their customers, and seem to thrive on disruption, much less survive. They make it their top business priority to understand, anticipate, and gratify customers’ needs.

Customer 136

Customer Indiana Technical Review Revenue 136

Duct Tape Marketing

JANUARY 25, 2023

Growing Your Audience (And Your Revenue) With A Book written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Briel In this episode of the Duct Tape Marketing Podcast , I interview Matt Briel. So, so now you, by selling direct, they are a customer and you know absolutely who they are. Thanks, John.

Audience 88

Audience Revenue Distribution Differentiation 88

ConversionXL

OCTOBER 30, 2021

The marketing and sales funnel is a time-tested framework for mapping the customer journey. In the current landscape, to successfully guide a person from prospect to customer, you need to think about their behavior and deliver marketing that fits their needs at every stage of the funnel. Image source. Image source.

Customer 140

Customer Marketing Social Media CPA 140

ConversionXL

AUGUST 18, 2021

A product demo is a critical tool in the sales process. Done badly, you risk losing sales. What makes a compelling product demo? A good product demonstration should do three things: 1. Introduce your product. With a live demo, for example, you engage a prospective customer (or customers) in real-time.

Product 122

Product Analytics Part-Time VPE Video 122

Duct Tape Marketing

JANUARY 4, 2024

Our deep dive into the world of email newsletters unveils tactical strategies for transforming subscribers into revenue-generating assets. Key Takeaways: Russell Henneberry provides the tactical strategies to transform subscribers into revenue. Exclusive to new customers—upgrade and grow your business with ActiveCampaign today!

Revenue 79

Revenue Advertising Email ChatGPT 79

Startup Professionals Musings

OCTOBER 21, 2023

How do you convince investors that your business model will really work, before you have a revenue stream that exceeds your expenses? Too many founders have learned that passion and free beta products do not imply a sustainable business. Of course, that has be a repeatable event, with enough revenue to sustain the business.

Business Model 273

Business Model Customer Angel Investor Bootstrapping 273

ConversionXL

JULY 22, 2020

Sales and marketing misalignment reduces revenue, lowers the quality of customer service, and can even dampen company culture. According to The B2B Lead , sales reps spend about 50% of their time prospecting unproductive deals—while missing 80% of the most qualified leads. So how do you get aligned? Image source ).

Sales 90

Sales Cost Marketing Audience 90

The Startup Magazine

NOVEMBER 3, 2019

Airline customers look for the best deals while the company looks to reward its most loyal customers. What Airline Revenue Management Does. Airline revenue must be managed on a daily basis due to changes affected by demand, pricing, scheduling and aircraft maintenance. Airline Revenue Management Benefits.

Revenue 61

Revenue Management Software Review Technical Review 61

The Startup Magazine

NOVEMBER 1, 2021

This is where a company will reward one or several affiliates for every customer or visitor brought by the affiliate’s own marketing efforts. To grow your brand and increase revenue, here are some handy tips on how to optimise your affiliate marketing strategy. Boost Sales with Incentives. Source: Pixabay.

Affiliate 181

Affiliate Marketing Technical Review Software Review 181

ConversionXL

SEPTEMBER 1, 2020

They both have a history of focusing on the lifetime value of a customer rather than chasing short-term profits. If you want to be a leader in customer loyalty and grow your business for the long term, Customer Value Optimization is key. How does “Customer Value Optimization” change your approach?

Customer 132

Customer SMS Retention Acquisition 132

Up and Running

FEBRUARY 18, 2021

Having an excellent product and demand for that product is one thing. But being able to monetize customers and acquire those customers at a low enough cost is quite another. It’s not enough that your business has product/market fit. We will go through 5 key strategies for lowering CAC. Retargeting and remarketing.

Acquisition 127

Acquisition Cost Affiliate Customer 127

YoungUpstarts

OCTOBER 23, 2019

It’s a well-known fact of business that customers must be the focus of a successful business model; hence the now-cliched idiom “the customer is always right”. But in this customer-focused model, some businesses make the mistake of neglecting to focus on their employees. Happier employees = greater customer loyalty.

Employee 113

Employee Customer Software Review Salary 113

YoungUpstarts

JANUARY 12, 2021

The term ‘sales productivity’ refers to the phenomenon of maximizing the company`s sales result while minimizing the resources expended. Here, the term ‘resources’ include anything involved in the process of sales generation such as cost, efforts, time, number of employees and technology.

Sales 207

Sales Product B2B Software 207

ReadWriteStart

DECEMBER 16, 2021

For those of you who don’t know: Conversation Intelligence software integrates with your customer engagement platform to record, transcribe, and analyze sales calls, giving businesses access to crucial deal information, CRM data entry automation, faster sales reps review, and sales coaching. Market Intelligence.

Conversion 162

Conversion Technical Review Startup Software Review 162