Duct Tape Marketing

AUGUST 25, 2022

It doesn't have to just be a vertical. And so I think within whether it's, it's choosing a market vertical or horizontal or a fixed offer, like you have to find that element in your business, that lows, common denominator, that atomic unit for scale. We're gonna build websites for a lot of different Shopify stores. I've got an idea.

Marketing 83

Marketing Framework Vertical SEO 83

Duct Tape Marketing

FEBRUARY 16, 2022

It doesn't have to just be a vertical. And so I think within whether it's, it's choosing a market vertical or horizontal or a fixed offer, like you have to find that element in your business, that lowest common denominator, that atomic unit for scale. We're gonna build websites for a lot of different Shopify stores.

Framework 80

Framework Vertical Hosting Networking 80

ConversionXL

FEBRUARY 3, 2022

They are so named for their acronym coined by Dave McClure, AAARRR : Acquisition (generating leads and gaining new users); Activation ( getting customers to use the product more often); Revenue (crosses over into pricing strategy); Retention (reducing churn and influencing repurchasing); Referral (influencing customers to refer others).

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

OCTOBER 25, 2018

Unless there’s a clear framework in place,” Rextin cautioned, “You’ll end up with a giant glob of names and companies with all kinds of job titles because someone left it as an open text field rather than a drop-down.”. Create and distribute content to those segments. The pain is acute when it comes to segmentation.

Demand 132

Demand Vertical Campaign Channel 132

abovethecrowd.com

APRIL 17, 2013

eBay recently launched an aggressive campaign attacking Amazon’s rate table on a vertical-by-vertical basis ( those percentages can be found here ). The distribution power of their pervasive platform proved a remarkable vehicle for many companies; particularly games companies. Let’s start with Facebook.

Europe 101

Europe Social Network Technical Review IPO 101

Duct Tape Marketing

NOVEMBER 19, 2019

Because again, that’s a differentiated small town is their individual small businesses. I can’t compete with those online prices or their distribution.” And so, we always tell small business, compete on what you can be differentiated around. But also diversity of the kind of category or vertical of business.

Small Business 41

Small Business Community Arkansas Non-Compete 41

www.pakman.com

SEPTEMBER 27, 2012

To build the online media giants of tomorrow, companies need models where the costs of both content and distribution are near zero. But if your service attracts particular verticals of content engagement, not all content is created equal, and some is much more valuable than others. 26 September 2012. 20 Comments. David Pakman.

Social Media 47

Social Media Vertical Advertising Distribution 47

Hearpreneur

AUGUST 19, 2015

I started my business namely to help others and to improve upon the aloof customer service being presented in the IT industry. That’s what spawned the idea that I can do better and namely how computer users deserved much better. Do you know the name of the cleaning person? That’s it. That’s what we do.

Entrepreneur 48

Entrepreneur Australia Technical Review Community 48

Version One Ventures

FEBRUARY 3, 2021

Let’s explore the status and implications of each vertical. . Projects like ENS and Handshake aim to solve the first problem with their own databases tying a BTC or ETH address to a human legible name, something like a decentralized DNS. Their biggest differentiators are 1) censorship resistance and 2) (theoretically) lower costs.

Web 193

Web Technical Review Software Review Social Network 193

Both Sides of the Table

FEBRUARY 12, 2017

But I knew I had to look for investments in “software meets X (often known as Vertical Software solutions)” rather than necessarily horizontal enterprise software applications. A few years ago Jonah acquired Ze Frank’s video production company and the two of them have really built an enormous video production & distribution business.

Media 210

Media Los Angeles Russia Viral 210