Up and Running

AUGUST 24, 2020

You’ve likely noticed a few of them as you’ve transitioned your team to working remotely or explored launching an eCommerce platform. Driven by job cuts and budget reductions urging businesses to hire more freelancers , online freelancing platforms will enable companies to tap into expanded pools of global talent and hire qualified workers.

Technical Review 131

Technical Review Analytics Forecast Artificial Inteligence 131

Up and Running

JULY 26, 2016

Between January 2015 and January 2016, we grew our platform Slidebean from $1K to $20K in monthly recurring revenue. Getting the first tracks of revenue is one of the toughest processes of building a startup. This is when metrics come into play. 1x hacker in charge of product/development. Dec-15: Developer (product team).

Revenue 60

Revenue Acquisition Channel Campaign 60

ConversionXL

JULY 3, 2020

Say your objective is to increase sales revenue from your existing customer base, and your key result is to generate an additional $500k from these customers by the end of Q2. Your hypothesis might be that if you remove the promo code field at the checkout, cart abandonment will go down, and revenue from existing customers will increase.

Technical Review 107

Technical Review Software Review API Analytics 107

ConversionXL

SEPTEMBER 10, 2018

Growth killer #2: Different goals and metrics. The second thing that holds companies back: departments and vendors trying to grow a huge array of different goals and metrics: The SEO team may want to improve rankings and search engine traffic; The email agency may be looking to increase subscribers; and.

Metrics 132

Metrics Campaign Channel Advertising 132

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. Ecommerce: Betabrand. Then, read on to see what I picked.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

ConversionXL

APRIL 18, 2017

If you have to sell them the idea that they should do CRO and that they should hire you, there’s way more friction. When running an optimization program, consider three metrics that contribute to success: The number of experiments you run. If leads come to you, then the sales call that follows is now about qualification.

Conversion 87

Conversion Framework Revenue Analytics 87

crowdSPRING Blog

JANUARY 18, 2013

A VC: MBA Mondays: Revenue Models – Subscriptions – [link]. Don’t Hire the Perfect Candidate | Lance Haun-Harvard Business Review – [link]. The 6 Marketing Metrics Your CEO Actually Cares About [Cheat Sheet] | Hubspot Blog - [link]. 17 Simple Tips On Working At A Startup | LinkedIn – [link].

Social Media 94

Social Media Small Business Design Media 94

ConversionXL

JUNE 5, 2014

It’s too bad, because a report by local & small business locator, Manta.com found that 61% of the small businesses surveyed indicated more than half of their revenue comes from repeat customers. Retention, along with many of our usage metrics, have improved as a result of some of these changes. million in 2004 to $6.5

Retention 115

Retention Customer Developer Programming 115

ConversionXL

JUNE 5, 2014

It’s too bad, because a report by local & small business locator, Manta.com found that 61% of the small businesses surveyed indicated more than half of their revenue comes from repeat customers. Retention, along with many of our usage metrics, have improved as a result of some of these changes. million in 2004 to $6.5

Retention 112

Retention Developer Customer Programming 112

ConversionXL

JUNE 5, 2014

It’s too bad, because a report by local & small business locator, Manta.com found that 61% of the small businesses surveyed indicated more than half of their revenue comes from repeat customers. Retention, along with many of our usage metrics, have improved as a result of some of these changes. million in 2004 to $6.5

Retention 105

Retention Customer Developer Programming 105

ConversionXL

JUNE 5, 2014

It’s too bad, because a report by local & small business locator, Manta.com found that 61% of the small businesses surveyed indicated more than half of their revenue comes from repeat customers. Retention, along with many of our usage metrics, have improved as a result of some of these changes. million in 2004 to $6.5

Retention 98

Retention Customer Developer Programming 98

ConversionXL

JULY 21, 2022

How did Outreach grow in just a few years to 50,000 monthly active users , $10 million in new bookings, and net revenue retention (NRR) of more than 140%? By focusing intently on a single measurement, known as a north star metric. The north star metric defines success for the whole company and aligns teams on a growth trajectory.

Metrics 120

Metrics Acquisition Revenue .Net 120

Occam's Razor

SEPTEMBER 15, 2014

They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites). Mobile content consumption, behavior along key metrics (time, bounces etc.) If you have ecommerce you will see key metrics related to money making.

Analytics 141

Analytics Metrics Mobile DC 141

Up and Running

DECEMBER 14, 2016

There are metrics to review. This has led many people from being interested in what I’m doing, to hiring me to help them to publicize their business and book.”. I’d rather have a list of a hundred people that really want to hear from me and I get ten replies or click-throughs on my ‘Hire Me’ button.”.

Email 60

Email Small Business Marketing Campaign 60

ConversionXL

MARCH 29, 2017

Make sure you have a good understanding of your value proposition, cost structure, revenue streams, customer segments, etc. via Ecommerce Growth Masterclass). So, to run with what Drew teaches, you could set three key results that, when multiplied together, would double your revenue. The metrics you’ll be using.

Marketing 48

Marketing Distribution Retention eCommerce 48

Occam's Razor

SEPTEMBER 29, 2009

Remember: Engagement is not a metric, its an excuse. ]. The ideal metrics for this desired outcome are Visitor Loyalty & Visitor Recency. I recommend segmenting the traffic and measuring revenue lift but also measuring the average order size, if you did your job right then that latter number should be higher.

Campaign 128

Campaign Analytics Metrics Search 128

ConversionXL

JUNE 28, 2013

The other way is that they hired a web design company and the designer – who didn’t use any data and looked at a bunch of websites for inspiration – basically just put something together he/she thought made sense and looked all right. An ecommerce site goes for a design makeover – and copies their biggest competitor.

eCommerce 133

eCommerce Metrics Conversion Architecture 133

Both Sides of the Table

MAY 19, 2018

A detailed financial model that shows your anticipated revenue, costs and profits (Income Statement) as well as your balance sheet and cashflow statements. I hired a sales coach named Kai Krickle who helped me figure out how to close more deals. But I assure you it plays a big role. against a broad range of similar companies.

Cap Table 336

Cap Table Due Diligence Forecast Churn Rate 336

OnlyOnce

APRIL 8, 2021

It’s hard to get advice from someone whose values are quite different, as their experiences and their metrics for what did and didn’t work won’t apply well to yours. For example, if you’re running a $10mm revenue DTC company, find someone who has scaled a company in the DTC or adjacent eCommerce space to at least $25-50mm.

eCommerce 48

eCommerce Hiring Leadership Metrics 48

ConversionXL

JANUARY 8, 2018

You’re likely familiar with the different Growth frameworks like AARRR (Acquisition, Activation, Retention, Referral, Revenue). The more advanced you get the more SEO is already integrated into the product so the more time you’ll likely have to invest in figuring out what can really help move your metrics.

SEO 134

SEO Metrics Analytics Search 134

ConversionXL

FEBRUARY 7, 2014

The real metrics that help you determine if you’ve achieved product/market fit. ” The easiest metric for subscription software products to check is churn rate. . So, assuming you already have a minimum viable customer base, let’s look at the ways you can grow your revenue in order to invest in content later.

Software 93

Software Churn Rate eCommerce Flash 93

Occam's Razor

MAY 4, 2010

They expose a person's critical thinking ability (something I highly recommend you test when you hire web analysts: Interviewing Tip: Stress Test Critical Thinking. Ok so if I accept your recommendation of removing ads what do you recommend I do about the revenue stream? Points for telling me about ecommerce.

Web 112

Web Non-Compete Analytics SEO 112

ConversionXL

AUGUST 4, 2020

Your new boss read that customer experience (CX) improvements can deliver billions in additional revenue. Doing so misses out on the incremental revenue you could be generating, and the big initiatives that do make it to implementation have a lot riding on them. You do CX a disservice if you focus only on metrics like NPS.

SQL 117

SQL Software Review Agile Metrics 117

Occam's Razor

AUGUST 8, 2011

As a cure to this malaise, I’ve encouraged y’all to switch to using only custom reports (bring just relevant metrics and dimensions into one place, and throw away 90% of web analytics data that does not apply to you). Which subject matter experts should we hire more of? My behavior metrics are Bounces, Pageviews, Avg.

Customer 122

Customer Analytics Metrics SEO 122

Up and Running

MAY 23, 2016

In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. If you don’t yet have a team yet, list the roles you need to hire for. If you don’t yet have a team yet, list the roles you need to hire for. The business model.

Software Review 74

Software Review Software Delaware Forecast 74

Duct Tape Marketing

JULY 6, 2022

16:25] Number nine — using metrics to understand what works and what doesn’t – if you don’t have a plan to measure, you’ll be guessing. [18:02] John Jantsch (09:49): Hey, eCommerce brands did you know, there's an automated marketing platform. Number nine metrics. They'll ask for free consultations.

SMS 89

SMS Retention Metrics Networking 89

Up and Running

NOVEMBER 12, 2018

The subscription box industry is growing rapidly thanks to a steady revenue model and tapping into people’s love for surprises. Financial summary : Project your revenue for the first few years. Companies that become a big subset of your revenue are likely strategic alliances, though, which is a later section. Key metrics.

Business Plan 63

Business Plan Curation Balance Sheet Intellectual Property 63

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Conversion rate.

Analytics 106

Analytics Metrics Channel Campaign 106

Rob Go

NOVEMBER 15, 2016

Often, I find that there is a very distinct trade-off that surfaces when thinking about how to best position yourself for your series A: Option 1 is to focus nearly exclusively on some traction metric. For most companies, this means top-line revenue, but in some cases it’s more about numbers of active users or number of customers.

Product 28

Product Seed Stage Seed Money Metrics 28

ConversionXL

JANUARY 9, 2019

And how do you know if your team—or the one you’ve hired—is focusing on the most important things ? Is it higher usability metrics, like task completion and conversions, or something beyond analytics, like revenue? Important usability metrics include: Completion Rate. But what does that process look like?

Design 131

Design Software Review Audio Technical Review 131

Occam's Razor

SEPTEMBER 30, 2008

I have tried to find some metric that mixes Y/Y and M/M, but to no avail. Here's me comparing performance of this blog over two years for the Visitors metric: Overall happiness reigns, I think. But if Thanksgiving this year was $15 mil revenue and last year was $10 mil then is that good? Have you doubled the team?

Analytics 68

Analytics Metrics Search Florida 68

Occam's Razor

FEBRUARY 25, 2013

What is the incremental revenue impact on the company's bottom-line for the investment in data, systems and people? It also contains multiple tabs full of specific computations of revenue incrementality delivered for various analytical efforts (Paid Search, Email Marketing, Attribution Analysis, and more). Isn't it amazing?

Analytics 142

Analytics DC Web Revenue 142

Occam's Razor

AUGUST 13, 2012

That means: All of these metrics are off. If you really want help here, hire a very very good business (not analytics) consultant. If you are using GA and you need help then hire a GACP ( [link] ), if you are using Adobe, WebTrends, IBM et al then please hire a consultant with experience in those tools. Hopefully soon!

Analytics 124

Analytics Channel Metrics Web 124

Occam's Razor

DECEMBER 9, 2013

People become frustrated (you hire smart people, they run off to build you the Taj Mahal, meanwhile you don't have a functioning toilet). A good example, for e-commerce and non-ecommerce sites, is [link]. Bonus: Facebook Marketing: Best Metrics, ROI, Business Value ]. Business results suffer. Look at the colors. Inform Me.

Analytics 165

Analytics Marketing Channel Metrics 165

ConversionXL

NOVEMBER 29, 2012

136 CMOs were recently asked “What do you see as your biggest opportunity for revenue generation in early 2013?” Moneyball uses rigorous statistical data analysis in player selection and attempts to predict the value of the players by using metrics more granular then batting averages and RBIs. It’s not just baseball.

Design 100

Design Analytics Software Review Conversion 100

Occam's Razor

DECEMBER 12, 2011

I am going to attempt to significantly simply your life by recommending the critical few metrics you should use to analyze performance of your digital marketing campaigns and website. Recommend metrics / KPIs you can use based on the size of your company. Best Metrics / KPIs for Small Business Websites. Obsess about this metric.

Metrics 151

Metrics Web Analytics CPA 151

Occam's Razor

JUNE 6, 2007

Bonus: Interactive CD: Contains six podcasts, one video, two web analytics metrics definitions documents and five insightful powerpoint presentations. Should you hire Consultants (and if so when and what to look for and expect)? 100% of the revenue generated from the amazon affiliate program will also be donated.

Analytics 60

Analytics Web Affiliate Metrics 60