ConversionXL

JANUARY 9, 2019

Often, little more than a form fill tells you about the potential for a five-figure sale months down the road. Google Analytics insights frequently end with raw counts of goal completions, leaving a yawning gap between on-site behavior and sales for companies with long sales cycles. Analyze and act on that data.

Sales Cycle 127

Sales Cycle Bootstrapping Conversion Web 127

crowdSPRING Blog

DECEMBER 27, 2013

How to Shorten Your Sales Cycle and Avoid Wasting Time – crowdspring.co/18DA191. How to Shorten Your Sales Cycle and Avoid Wasting Time – crowdspring.co/18DA191. 20 beautiful examples of persuasive ecommerce design | Econsultancy – crowdspring.co/1djfp3w.

Social Media 93

Social Media Small Business Design Media 93

ConversionXL

NOVEMBER 3, 2016

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. There are a few things that make optimizing for B2B a different beast: The sales cycle is usually longer.

B2B 48

B2B Conversion B2C Sales Cycle 48

crowdSPRING Blog

MAY 23, 2022

Lifecycle marketing moves your leads from one stage to another in your sales cycle. This guide will show you how to leverage email marketing to grow your business faster.

Email 113

Email Sales Cycle Small Business Marketing 113

Startup Lessons Learned

MAY 9, 2012

What are the value propositions, benefits and the messaging (bait), the pricing structure and channels (tackle), and length of sales cycle (how likely a fish will snap your line)? Or will you need to staff and finance a whaling ship to be out at sea for months at a time to catch two or three whales (enterprise sales model)?

Entrepreneur 167

Entrepreneur Lean Southern California San Diego 167

The Startup Magazine

DECEMBER 17, 2020

Understand The Sales Cycle. Depending on what type of products or services your company offers, you may see a lot of repeat customers, customers who are growing with your products, or customers who primarily deal in single sales.

Customer 111

Customer Sales Cycle Business Model Sales 111

Rob Go

SEPTEMBER 10, 2012

But the last few years, ecommerce has been all the rage. Ecommerce: Monetizeable, overall momentum of online shopping. very low margin, longer sales cycle, few very big exits, hard to differentiate. SMB SaaS: Shorter sales cycle than enterprise, less speculative than consumer. For example: Sector.

Sales Cycle 67

Sales Cycle eCommerce Flash Early Stage 67

Hippoland

SEPTEMBER 28, 2018

Here’s my take on B2B – if you look at the US ecosystem, most of the high flying B2B companies got to their level of growth because of fast sales cycles. These fast sales cycles tend to come from selling to other startups. And that sales cycle can be long.

Asia 48

Asia Indonesia B2B Singapore 48

Hippoland

SEPTEMBER 28, 2018

Here’s my take on B2B – if you look at the US ecosystem, most of the high flying B2B companies got to their level of growth because of fast sales cycles. These fast sales cycles tend to come from selling to other startups. And that sales cycle can be long.

Asia 48

Asia Indonesia B2B Singapore 48

Duct Tape Marketing

MARCH 23, 2017

Alternatively, if you can combine a coupon with a limited time offer, like this Soylent product subscription launch on Amazon , you can create a sense of urgency to purchase: If it’s a long sales cycle, such as an enterprise software purchase, your best approach might be to keep showing them unique aspects of your product.

Sales 50

Sales eCommerce Campaign Audience 50

ConversionXL

OCTOBER 13, 2015

Customers that converted in the last year that had a sales cycle of less than x weeks. Let’s look at an example from an eCommerce company and what cohorts are valuable to them. Customers that converted in the last year that achieved first value delivered in under x days. Acquisition Efficiency. Expansion Potential.

Conversion 48

Conversion Retention Acquisition Metrics 48

ConversionXL

JUNE 14, 2021

What makes a loyal customer will vary from industry to industry, some examples include: SaaS: Length of their subscription Ecommerce: Average order value (AOV) or repeat purchases Services: Renewed contracts (and praise given during meetings) Education/Courses: Several product purchases or upgrades. Segment your customers.

Software Review 158

Software Review Audience Differentiation Framework 158

ConversionXL

MAY 30, 2017

Ideally, you’ll wait for a month to get at least one well-rounded sales cycle to use as a baseline. Cart abandonment represents a huge opportunities for ecommerce sites. As I mentioned above, Enhanced Ecommerce also gives you the ability to customize your funnel visualizations with more flexibility. Image Source.

Analytics 126

Analytics Conversion eCommerce Technical Review 126

mashable.com

SEPTEMBER 22, 2008

Free CRM – This is a Web-based customer relationship management software that allows for sales force automation. Track leads and manage your sales pipeline. salesboom – This is a CRM and back office solution that’s user friendly and provides seamless integration.

Software Review 78

Software Review Social Media Social Network Software 78

ConversionXL

NOVEMBER 5, 2020

I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. At the end of 2019, I noticed an increasing shift toward organic marketing in the ecommerce and consumer technology space. “If I found a service or solution to help you with [challenge], would it be something you’d evaluate?”

PR 120

PR B2B Lean Audience 120

ConversionXL

MAY 19, 2016

Both Harvard Business Review and Practical Ecommerce have reported the death of the linear funnel. The biggest shortcoming being that it considers the sales cycle to be a linear process where a customer passes sequentially through sales steps and where he/she is the only one involved in the decision making process.

Analytics 78

Analytics Metrics Channel Software Review 78

ConversionXL

MAY 8, 2019

Ecommerce marketing often focuses on the bottom of the funnel—remarketing ads for abandoned carts, time-limited email discounts, etc. Yet the average ecommerce conversion rate is between 1 and 3%. The overwhelming majority of ecommerce site visitors are non-purchasers. calls to action and sales-focused product pages alone.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131

ConversionXL

DECEMBER 8, 2015

Similarly, if you ran an eCommerce site, you could experiment with running the billing address before the shipping, or vice versa. In general, the sales rep/quote approach tends to work better with more complicated or more expensive products (this is the norm for many enterprise software products). You get the picture.

Conversion 48

Conversion Analytics Matching Cost 48

ConversionXL

NOVEMBER 13, 2019

This one guy, let’s call him Lars, was an ecommerce manager at a small sports store. We got a great reference, so the sales cycle was extremely short, maybe one call and one email. So we created a range of services, ranging from free webinars and blog posts to consulting services costing millions.

SEO 110

SEO Hiring PPC Leadership 110

ConversionXL

NOVEMBER 13, 2019

This one guy, let’s call him Lars, was an ecommerce manager at a small sports store. We got a great reference, so the sales cycle was extremely short, maybe one call and one email. So we created a range of services, ranging from free webinars and blog posts to consulting services costing millions.

SEO 49

SEO Hiring PPC Leadership 49

ConversionXL

APRIL 12, 2017

Joel Harvey: Essential Ecommerce Optimization Techniques. Everything you do in ecommerce reflects your value proposition. Bill Leake: Optimizing for the “Considered Purchase”: What Changes if You’re B2B or Expensive / Long Sales Cycle B2C? Longer decision cycle. Second, score research data. Image Credit.

San Antonio 86

San Antonio Metrics B2B Analytics 86

ConversionXL

JANUARY 23, 2013

Amazon (and most ecommerce sites) have generic photos that don’t create any context at all. It’s a long term strategy and doesn’t pay off quickly (length of the sales cycle depends on the cost and complexity of your product), but looking at the lifetime value of the customer it’s well worth it. Product testimonials.

Stock 105

Stock Software Review New York Sales 105