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Why Misunderstanding Startup Metrics Can Cost You Your Business

Both Sides of the Table

There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. But none of this matters if you run out of money.

Metrics 150
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Why That $1 Million Doesn’t Always Mean Your Crowdfunding Campaign Was A Success

YoungUpstarts

With that number in mind, think strategically about the costs for website and campaign development, PR, digital marketing and all aspects of product costs, even the “hidden” ones. If the goal of your PR effort is to drive sales, you want to look at outlets that are more likely to convert.

Campaign 145
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27 Entrepreneurs Share Tips on Building an Ecommerce Business

Hearpreneur

Thanks to Danielle Sabrina, Society22 PR ! #3- 3- Investing both time and finance Photo Credit: Jonathan Hussey The biggest thing for me is to understand what you're undertaking before you start. Another critical attribute for a CEO is an acute sense of self-awareness. Thanks to Cyble Rizwan, Social Sharings ! #21-

eCommerce 128
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16 Great Startup Posts from March

SoCal CTO

How do the sample Series Seed financing documents differ from typical Series A financing documents? Startup Company Lawyer , March 14, 2010 After the recent announcement of the Series Seed Financing documents by Marc Andreesen, Brad Feld points out that there are now four sets of “open source” equity seed financing documents.

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Guide to Create an Uber for Courier App

ReadWriteStart

Real-time updates – After all, pr ompt push notifications should be sent to the devices of customers related to booking status, location of the courier delivery personnel, and promotional offers. Particularly, monitor core metrics like average time taken for delivering a courier, daily active users, and monthly active users.

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Signs your CBDO isn’t scaling

OnlyOnce

The metrics for understanding whether or not your CBDO is scaling differs from other functions like Sales, People Ops, Customer Service, and Finance because throughout the scaling process the CBDO team is likely to be small.

PR 71
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Cracking The Code: SaaS business metrics: why are they different?

Cracking the Code

SaaS business metrics: why are they different? Different models require different performance metrics. developed a white paper on performance metrics for Technology service Vendors (TSV) and this post present the key elements of his reflexion adapted for SaaS companies. The MRR is a great metrics, but it can be perfected.