Up and Running

MAY 12, 2020

Your plan doesn’t need to be a lengthy document either, especially if you follow a Lean Planning methodology. Now if you’re looking for an active plan that you can edit and adjust over time, you may want to consider creating a lean plan. Build an active online presence (be your own PR person!). Box address. Create a website.

Software Review 153

Software Review Exit Strategy Technical Review Business Plan 153

Both Sides of the Table

FEBRUARY 16, 2015

In practice it can be a fine line between sparring partner / coach and stepping over the line to brute-force persuasion. At times I wanted the engineering team to produce features to support our sales efforts to I occasionally leaned on them a bit. ” PR. ” Of course I agree with this. I did this.

Startup 150

Startup CTO Hire Sales Leadership 150

Startup Professionals Musings

SEPTEMBER 13, 2015

Thus I was happy to see a recent book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. The rest can come from early hires (with stock options to assure commitment), equity investors, or even strategic partners.

Technical Cofounder 120

Technical Cofounder Cofounder Advisory Board Stock Options 120

Steve Blank

JUNE 3, 2013

Roominate , one of my favorite Lean LaunchPad teams came out to the ranch last week for a strategy session. They outlined their retail channel and PR strategy and told me about the type of consultants they wanted to hire. Hiring Channel Sales. “So Hiring PR Agencies. They learned a ton. I asked.

PR 316

PR China Lean Channel 316

YoungUpstarts

APRIL 28, 2020

I’ve been working in PR for close to 15 years, and I still spend more time than I’d like trying to get clients to understand the importance of crisis planning. Lean into the fear! Ensure your crisis plan is part of your new hire onboarding, as well. You’re using a crisis as a PR ploy. You’re running from the crisis.

PR 204

PR Social Media Lean Media 204

Hearpreneur

JULY 3, 2020

Hiring developers used to be an expensive barrier to getting started. Enhanced tracking will enable more remote work, decoupling the requirement to be local to the other partners or contractors for the business being founded. Thanks to Christine Perkett, Mindfull Marketing + PR ! #13- Thanks to Eckhard Ortwein, Lean Case ! #18-

Technical Review 145

Technical Review Entrepreneur Software Review Artificial Inteligence 145

Both Sides of the Table

JUNE 22, 2011

Huge structural under-employment in much of the country and full employment in some niche tech markets where it’s impossible to hire developers, designers or sales professionals. So at GRP Partners we’re very active now. If you are interested the Vimeo is here. You know what I’m talking about. You feel it, too.

Saudi Arabia 309

Saudi Arabia Valuation IPO Technical Review 309

ConversionXL

MARCH 19, 2020

Greater discipline during boom times offered more flexibility during lean years. And getting it right during the lean years, Bain reports , has a massive impact on companies’ growth rate after things improve: ( Image source ). As the recession wrapped up, they had to remind consumers of lean times.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Steve Blank

JUNE 3, 2013

Roominate , one of my favorite Lean LaunchPad teams came out to the ranch last week for a strategy session. They outlined their retail channel and PR strategy and told me about the type of consultants they wanted to hire. Hiring Channel Sales. “So Hiring PR Agencies. They learned a ton. I asked.

PR 208

PR China Lean Channel 208

Up and Running

SEPTEMBER 8, 2016

Your plan doesn’t need to be a lengthy document either, especially if you follow a Lean Planning methodology. Once you’ve built out your Pitch, continue working on creating your Lean Plan. Incorporate milestones and metrics into your Lean Plan. Build an active online presence (be your own PR person!). Box address.

Software Review 60

Software Review Technical Review Intellectual Property Guerilla 60

Up and Running

AUGUST 21, 2018

Today, I want to introduce a new approach to business planning: Lean Planning. Lean Planning replaces lengthy business plans with a 20-minute planning process that focuses on increasing your chances of success in business. Lean Planning is simpler and faster than writing a traditional business plan. Step 1: Create a Lean Plan.

Lean 134

Lean Forecast Software Review Business Plan 134

crowdSPRING Blog

APRIL 5, 2013

Being Kind To Your Prospective Customers Is Good Business – (Lean Business: Do Unto Others) – [link]. Being Kind To Your Prospective Customers Is Good Business – (Lean Business: Do Unto Others) – [link]. Why I No Longer Advise Startups to Hire M.B.A.s | The Accelerators-WSJ – [link].

Social Media 92

Social Media Small Business Design Media 92

Brandanew

JULY 6, 2015

As usual, here’s a round up of all the content we shared with our partners in the last month. a) How to hire social media marketing staff for your Startup is a question that’s not easy for a lean organization. We offer some tips including: > hire for attitudes not locations (yes, remote IS a thing). >

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Social Media Curation Startup Lean 100

ConversionXL

NOVEMBER 5, 2020

And so, the concept for a digital PR service was born. Using my existing skills and resources (including an old domain name), I tested a productized digital PR offer. About 18 months later, we pivoted our messaging to evolve beyond digital PR. These days, many agencies start as a lean operation. niche down”).

PR 120

PR B2B Lean Audience 120

techcocktail.com

OCTOBER 23, 2010

But while you are small and lean, take advantage of everyone skills; if someone on your team is a great writer, have them take charge of your press releases and marketing content. As you grow, think about the right timing for bringing on more people with specific roles, but remember – hire slow, fire fast.

San Francisco 44

San Francisco Startup PHP San Diego 44

Steve Blank

MAY 22, 2009

While one could argue that a trade show is just another demand creation activity akin to advertising or PR, trade shows are the closest eyeball-to-eyeball contact you’re company is going to have with customers, competitors and partners. You’ll never have to do it again.) Trade Show Post Mortem Evaluate the experience.

Silicon Valley 129

Silicon Valley RSS California Customer Development 129

The Equity Kicker

JULY 8, 2019

From around 2000, and perhaps coinciding with the need to work harder to win deals as opportunities dried up after the internet bubble burst, individual partners at VC firms began adding ‘helping CEOs win’ to their job descriptions. . Value add strategies make partners at VC firms more personally effective. Building platforms.

Portfolio 84

Portfolio LP Venture Capital Partner 84

Steve Blank

APRIL 5, 2017

I reminded her that all the Lean tools she learned in class–Customer Discovery, business model and value proposition canvases– contained her answer. Create awareness for fundraising (VC, angels, corporate partners). Founders ask me all the time whether they should hire a PR agency. Here’s how.

Marketing 312

Marketing Audience Technical Review PR 312

500hats.com

AUGUST 2, 2012

First Round became a very active investor in consumer internet and e-commerce, on a rather lean investment budget, with several notable exits (including Mint.com to Intuit in 2009 for $170M). but the food was awesome, & the PR wasn’t bad either). and no, we didn’t. Rise of Y Combinator, 1st Branded Entrepreneur Guild.

Silicon Valley 74

Silicon Valley Early Stage Venture Capital Valuation 74

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. Establish credibility with potential partners. First off, what does it mean to launch?

San Francisco 168

San Francisco PR Lean Early Stage 168

Eric Friedman

JULY 11, 2016

I typically lean towards tech oriented products and services, but they are doing a great job of building a platform to support many different categories. Attention/PR – Obviously, but down on my list as I don’t think its the main reason to participate. What is Product Hunt? How should you post on Product Hunt?

Product 60

Product Cofounder Community PR 60

Hearpreneur

APRIL 29, 2021

Hiring overseas virtual assistants solved the need to fill out the vacancies and accomplished the dream of operating 24 hours a day, 7 days a week. When Clare DeNicola and I decided to start a full-service marketing and PR firm 10 years ago, we knew we didn't want to take the usual agency branding route: put our names on the door.

Naming 162

Naming Entrepreneur LLC Colombia 162

Up and Running

MAY 23, 2016

Step 1: Start with a lean plan. It’s the fastest way to get your idea onto paper, and it’s the very first step in the lean planning process, which is much easier and more iterative than traditional business planning methods. List key partners and resources you will need, and then list your core team as well as their roles.

Software Review 74

Software Review Software Delaware Forecast 74

crowdSPRING Blog

AUGUST 20, 2017

You can’t walk a block in the downtown of most cities without seeing posters, signage, and other elements of guerrilla marketing plastered everywhere by “street teams” hired by big marketing firms. If you can, partnering up with someone more gregarious or at ease with networking is a great way of easing into networking. Get efficient.

Small Business 48

Small Business Marketing Technical Review Audience 48

crowdSPRING Blog

AUGUST 20, 2017

You can’t walk a block in the downtown of most cities without seeing posters, signage, and other elements of guerrilla marketing plastered everywhere by “street teams” hired by big marketing firms. If you can, partnering up with someone more gregarious or at ease with networking is a great way of easing into networking. Get efficient.

Small Business 48

Small Business Marketing Technical Review Audience 48

Steve Blank

MAY 21, 2009

The Message Sitting around a conference room table brainstorming messages that might resonate with customers, or worse having a PR agency doing that for you, is a firing offense in a small company. Have a loud product demo; give away pieces of candy; hire a masseuse and offer free back rubs.

Silicon Valley 185

Silicon Valley RSS California Customer Development 185

justinmares.com

OCTOBER 8, 2012

In fact, their first hire was a blogger! In most cases, this can mean buying ads, commenting on blogs and forums, reaching out to potential customers or partners, and making a strong effort to raise awareness of your startup. Apply lean startup principles to getting traction. Apply lean startup principles to getting traction.

Vertical 44

Vertical Lean Channel PR 44

Up and Running

JULY 24, 2015

See Also How to Do Your Own PR If You Can’t Afford to Hire an Agency. The Lean Startup by Eric Ries. The Lean Startup is a popular book for entrepreneurs. This book can help you pitch your idea to investors, partners, or lenders. Networking for Professionals. Small Business Administration Loan Programs.

Entrepreneur 60

Entrepreneur Small Business Administration SBA Pennsylvania 60

trada.com

APRIL 7, 2010

As we’ve headed towards our public launch, we actually hired two awesome Social Media Managers, Elaine and Anna , because we understood the level of engagement we’d need to have in the conversation. and we've been leaning towards remaining in stealth mode a bit longer. You have to get involved and involvement takes time.

Stealth 40

Stealth PPC Advertising Conversion 40

Steve Blank

JUNE 22, 2009

Hewlett’s partner Dave Packard wanted to get into the computer business.) It got bigger by inventing new test and measurement equipment and it hired people who knew how to execute that strategy. That year HP introduced its first computer, the HP 2116A , as an instrument controller for HP’s test and measurement products.

Silicon Valley 169

Silicon Valley RSS California Agile 169

Up and Running

OCTOBER 21, 2014

Given the number of funding resources available today, you shouldn’t have too much of a problem getting that initial start-up cash, especially if you focus on a lean business model or MVP route to market. Are you going to be hiring employees? Day 17: Work out whether or not you need to hire employees. You have to keep going.

Elevator Pitch 166

Elevator Pitch Software Review SBA Business Plan 166

Steve Blank

JULY 16, 2009

Successful pinball companies didn’t hire Hollywood talent. Meanwhile our company was pouring an enormous amount of dollars into building tools and video compression technology, while also hiring a lot of high-priced Hollywood talent like art directors, and script and story editors. Instead I said, “Oh, OK, glad it’s all under control.”

Silicon Valley 212

Silicon Valley RSS Video San Diego 212

Startup Lessons Learned

APRIL 7, 2010

Lessons Learned by Eric Ries Wednesday, April 7, 2010 Learning is better than optimization (the local maximum problem) Lean startups don’t optimize. The Lean Startup methodology does not advocate using optimization techniques to make startup decisions. That’s the local maximum. That’s right.

San Francisco 154

San Francisco Lean Metrics Design 154

David Teten

MARCH 24, 2014

” It’s great reading for anyone that leans too heavily on the left side of the brain. To quote my Partner John Frankel , traditional money managers are great at managing your money until there is none left. Teten : No one ever got fired for hiring Och-Ziff, or any other of the massive hedge funds.

Software Review 114

Software Review Due Diligence Venture Capital Portfolio 114

crowdSPRING Blog

MAY 22, 2015

Lean Doesn’t Always Create the Best Products [link] crowdspring.co/1FcPnhs NerdWallet raised $64 million in Series A led by Institutional Venture Partners – Silicon Valley Business Journal [link] crowdspring.co/1IClQlq 5 Mistakes You’re Making When Hiring Millennials [link] crowdspring.co/1A6ihAR link] nyti.ms/1bWa0Uz

Small Business 48

Small Business Design Social Media Startup 48

betashop.com

OCTOBER 8, 2012

This past week while I was in Tokyo for meetings with potential partners for Fab, I was invited to participate in a panel discussion on startups. million registered users, 7500 supplier partners, 600 team members, and a run-rate of more than $150M in sales in just 15 months. As CEO, you are responsible for every hire.

Technical Review 108

Technical Review Technology Software Review Valuation 108

crowdSPRING Blog

JULY 25, 2013

The Right Way to Hire Your Customers | Bill Lee – Harvard Business Review – [link]. Is Flipboard a partner or a competitor for publishers and content creators? Interview: Rand Fishkin CEO of Moz on Lean Marketing – [link]. PR Nudges Its Way to the Content Table | by Josh Sternberg – [link].

Social Media 92

Social Media Small Business Design Media 92