Remove market-data
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Cracking the Code of Data-Driven Marketing

Duct Tape Marketing

Cracking the Code of Data-Driven Marketing written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Christina Inge In this episode of the Duct Tape Marketing Podcast , I interview Christina Inge. 05:03] There is so much you could measure today, a lot of data to be analyzed. [08:40]

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Curation Through Connection: Why Marketers Should Look Beyond Just Data

YoungUpstarts

by Eric Nalbone, Head of Marketing for Drum. The contrast between the tools in Don Draper’s arsenal and the data-laden, digital-focused tools marketers have available today highlights the profound impact that time and technology have had on our industry. What’s the solution?

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Using Generative AI to Drive Corporate Impact

TechEmpower

Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies. This AI-centric approach transforms sales into a data-driven field, emphasizing efficiency and personalized customer experiences.

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53 Questions Developers Should Ask Innovators

TechEmpower

How will you be taking this to market? What special data, content, APIs, etc., What’s the state of the relationships that brings you that data? Often this ties to marketing support. Member Profiles What data is included? How do we prioritize internationalization versus getting something to market?

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Not Your Mother’s Affiliate Marketing: Propelling the Industry into a Data-Driven Future

The Startup Magazine

Affiliate marketing can be a great channel for business growth. However, there are some negative parts of affiliate marketing that have become status quo over the years and are considered “just the way it’s been done.” Because of this, I am committed to ensuring that affiliate marketing maintains its strong reputation.

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What Harnessing First-Party Data Looks Like In Marketing Today

YoungUpstarts

Here's a look at some of best sources of primary data, how to obtain and manage this data, and how to put this data to work to improve your customer’s experience and grow your business. The post What Harnessing First-Party Data Looks Like In Marketing Today appeared first on Young Upstarts.

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Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

I’m sure you consider yourself data-driven. You make decisions based on data. Problem is, most companies aren’t using their data to the capacity they could be. You see, the current structure of the modern marketing stack leads to a large amount of data fragmentation. Contact Management: The Beginning.