Designing a Corporate Entrepreneurship Program – A Qualcomm Case Study (part 1 of 2)
Steve Blank
JANUARY 28, 2013
In 2006, as a new employee of the Fortune 100 provider of wireless technology and services, San Diego’s Qualcomm , I volunteered to salvage a fledging idea management system (fancy term for an online suggestion box) by turning into a comprehensive corporate entrepreneurship program. Part 1 outlining the program is here. The origin.
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