Steve Blank

MARCH 19, 2009

They sold their product through the computer retail channel, something I knew nothing about. They had an existing distribution channel and their dealers and customers thought they knew who the company was and what it stood for. The first step was to recruit a new management team. They sold to a set of customers I knew nothing about.

Silicon Valley 146

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Steve Blank

APRIL 9, 2009

Five Easy Pieces – The Marketing Mission After a few months of talking to customers , talking to our channel and working with sales we defined the marketing Mission (our job) was to: Help Sales deliver $25 million in sales with a 45% gross margin. Two paragraphs, Five bullets. It didn’t take more.

Silicon Valley 259

Silicon Valley Technical Review RSS PR 259

Steve Blank

OCTOBER 12, 2009

Intelligence As I leafed through the Cray sales material, a glossy magazine with the headline Cray Channels jumped out of the pile. Cray Channels was describing my market, applications and customers for me. Hmm… typical booth stuff…key chains, data sheets, pens… Until I got to the material from Cray. this article provided the answers.

Silicon Valley 147

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Steve Blank

APRIL 20, 2009

In contrast, spark gaps are broad-band radio “noise&# sources – the idea of discrete radio channels was impossible spark gaps because of this. I’ll stop channeling James Burke now. The Man Who Shot Liberty Valance I always had been curious about how Silicon Valley, a place I had lived and worked in, came to be.

Silicon Valley 270

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Steve Blank

NOVEMBER 2, 2009

have product/market fit,) then you invest the dollars to create end user demand and drive those customers into your sales channel. Reply Amit , on January 22, 2010 at 11:34 am Said: Great article! When you and your board agree you’ve found a repeatable and scalable sales model (i.e.

Lean 244

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Steve Blank

DECEMBER 7, 2009

For our tech project (and likely others in our field) the value is in accurately predicting platforms and information channels in the next 6months-1 year. This is more challengine than it appears, and method of insulation is supporting varied input channels. Look forward to your next post a usual!

Silicon Valley 225

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YoungUpstarts

JANUARY 11, 2012

“Many (merchants) are beginning to see this group buying model as one of the risk-free marketing channels with no upfront costs,” says All Deals Asia founder Yiping Goh ( we also interviewed her in mid 2010 when All Deals Asia first launched).

Asia 190

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Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it. Worry about the sales results. What did we learn?

Sales 120

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Steve Blank

AUGUST 31, 2009

The product development model is so focused on building and shipping the product that it ignores the entire process of testing your basic hypothesis about your business model (customers, channel, pricing, etc.) Reply My take on Customer Development and the Lean Startup | Recess Mobile Blog , on January 9, 2010 at 5:28 am Said: [.]

Customer Development 238

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Steve Blank

OCTOBER 8, 2009

Marketing is Heard From Engineering was discussing how sophisticated the graphics portion of our computer should be, debating cost and time-to-market tradeoffs of arcane details such as double-buffering, 24 versus 32-bits of color, alpha channels, etc. Reply A Deadline « Two Sixes Blog , on May 16, 2010 at 12:34 pm Said: [.]

Silicon Valley 271

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Steve Blank

MARCH 19, 2009

I knew we were selling through a multi-level indirect sales channel. Market messages to indirect sales channels are just like that. As we found out when we interviewed our dealers, our sales department was using extra commission payments – called Spif’s – to incentivize the channel to move our product.) What did I learn so far?

Silicon Valley 185

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Both Sides of the Table

MAY 19, 2010

Founded in November 2007 in New York City by Alexis Maybank and Kevin Ryan (co-founder of DoubleClick); CEO is Susan Lyne (ex-CEO Marta Stewart Living Omnimedia) Revenue estimates: $50mm in 2008; $170mm in 2009 (versus budget of $150mm); $450mm forecasted for 2010. Moving into online education courses for 8 th -12 th grade in Summer 2010.

Partner 240

Partner New York City Cofounder Syndicate 240

VC Cafe

JUNE 1, 2011

rise in the last quarter of 2010 and a 4.8% Israel was also ranked 17th in 2010. Since October 2010, the company acquired semiconductor developer Provigent for $340 million in March 2011, image processing company Sightic Vista for $15 million in November 2010, and Percello Ltd. for about $98 million in October 2010.

Switzerland 79

Switzerland Japan Technical Review 79

Startup Lessons Learned

OCTOBER 4, 2008

Lessons Learned by Eric Ries Saturday, October 4, 2008 About the author ( Update January, 2010: This post originally dates from October, 2008 back when I first started writing this blog. Without those open and yet expert-filled channels, it might have taken me many years more to correct my naivety and fill out my understanding of core topics.

San Francisco 155

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Steve Blank

JULY 16, 2009

Steve I have to tell you some bad news, I just showed our potential channel partners and customers a few completed pieces of the games we had. Reply Cognitive Biases, Positive Black Swan Events and Startups | Market By Numbers | San Diego | Marketing Help , on January 3, 2010 at 9:13 am Said: [.] They think the games stink.”

Silicon Valley 207

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Both Sides of the Table

MAY 7, 2013

Dana Settle (Greycroft) & I had led the first round of investment in the company in 2010 and we were looking for smart media investors to join us as investors in the company. The media world now has its own leader running the largest YouTube multi-channel network startup. Ynon & I first discussed Maker in early 2012.

Video 320

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Steve Blank

MAY 11, 2009

Since we had gotten out of the software business when we came out of Chapter 11 , and our sales channel didn’t know what to do with software, we licensed ReelTime to Adobe. Reply El efecto novedad « Ludosofía , on May 2, 2010 at 10:05 pm Said: [.] But you probably never heard of ReelTime. You may know it by its final name.

Video 164

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blog.traindom.com

NOVEMBER 29, 2010

Traindom Traindom Customer Login Sign Up Affiliates Support Information Marketing Conversations 36 places where you can submit your startup for some coverage October 4th, 2010 § 45 Photo used under Creative Commons from theparadigmshifter So you have a new startup company and want some coverage. YouNoodle 33. Lovely Pages 34.

Technical Review 63

Technical Review Startup Software Review PR 63

mashable.com

JULY 18, 2012

When it comes to the most famous company that got away, Groupon — which was offered and turned down $6 billion in 2010, and recently fell below that market cap — Lawee refuses to speculate about whether it would have fared better inside the Googleplex.). company Slide.com in August 2010 for $182 million. On2 Technologies.

San Francisco 104

San Francisco Acquisition Social Media Mobile 104

ReadWriteStart

JUNE 16, 2011

Freshdesk First, Girish Mathrubootham from Chennai, India, pitched Freshdesk , a SaaS company that provides small and medium businesses with on-demand customer support software that offers multi-channel social support. In the future, the channel fee will, perhaps, go down. From 2008 to 2010, Mitra was a columnist for Forbes.

India 123

India Bootstrapping Non-Compete Entrepreneur 123

Startup Lessons Learned

DECEMBER 31, 2010

Thank you, 2010. I can't believe a whole year has passed since I wrote a blog post called " Towards a new entrepreneurship " laying out my priorities for 2010. For 2010, I announced four main projects. Deciding to publish this book through traditional channels took a lot of thought. So that was 2010.

Lean 153

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YoungUpstarts

AUGUST 4, 2015

Leadspace was founded in 2010 and maintains offices in both San Francisco and just outside Tel Aviv in Hod HaSharon, Israel. Prior to joining Leadspace, she spent several years as a Product Manager at Marin Software, a leading cross-channel performance advertising technology. .

B2B 100

B2B San Francisco Semantic 100

Steve Blank

JULY 13, 2009

Given the lukewarm feedback we were getting from potential customers and channel buyers we should have dramatically dialed back the hype until the follow-on games could match it. The Customer Validation lesson of, “no formal launch until you have early sales validating the product and sales process&# was also born here.

Silicon Valley 122

Silicon Valley Product RSS California 122

Steve Blank

JULY 2, 2009

You can be an Independent studio or do “work for hire&# (either a revenue share or buy-out model) - If you’re an independent studio you have a set of choices for distribution channel and marketing models. - We understood none of this. More detail in future posts. steve Twitted by altgate , on July 2, 2009 at 5:22 pm Said: [.]

Silicon Valley 120

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Steve Blank

APRIL 2, 2009

press and use it to generate end user demand and then drive that demand into our sales channel. Reply SuperMac War Story 6: Building The Killer Team – Mission, Intent and Values « Steve Blank , on April 9, 2009 at 5:02 am Said: [.] The Potrero benchmark strategy was one component of this creating end user demand through PR.)

Silicon Valley 124

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Board Effect

NOVEMBER 25, 2019

This is a valid reason for board directors to be sending sensitive governance communications through highly secure communication channels. According to a study that was cited in the Economist about the eight most notable crises in 2010, those companies are worth 30% less today, on average. This percentage was based against their peers.

Security 59

Security Software Review Technical Review United States 59

mashable.com

OCTOBER 27, 2010

View more jobs » View Comments Ryan Rosado Wednesday 27, 2010 @ 1:14 am This is wonderful resource/nugget for budding entrepreneurs (as myself). Ryan Rosado Wednesday 27, 2010 @ 1:14 am This is wonderful resource/nugget for budding entrepreneurs (as myself). link] [link] Will Wednesday 27, 2010 @ 2:19 am Hmm. STOKED!!!!

Entrepreneur 94

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The Next Web

SEPTEMBER 24, 2013

Livingston and his team spent a few months “begging” RIM to open its popular messaging service to other channels, but the company had no interest. Kik Music raised a $1 million seed funding round in January 2010, roughly a year after Livingston had first embarked on the project. Credit: PUNIT PARANJPE/AFP/Getty Images. Pivot to chat.

Entrepreneur 167

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ReadWriteStart

MAY 19, 2011

We also did some segmentation work and related exploration of relevant channels. From 2008 to 2010, Mitra was a columnist for Forbes. Abinash is a premium member of the 1M/1M program and has made some progress with his positioning work. At the roundtable, we evaluated three use cases and pared them down to one. MyDataOrganizer.

India 115

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Sophia Perl of Wisdom

NOVEMBER 9, 2010

website ): PITCH 2010 Finalists (Mobile Track) Pitch Live on November 4, 2010 @ 3:15pm. Mobile Track — Pitch 2010 Finalist — Mightyverse. Mobile Track — Pitch 2010 Finalist — Nexpense. Mobile Track — Pitch 2010 Finalist — Prepay Nation. PITCH 2010 Finalists (Cleantech Track) Pitch Live on November 4, 2010 @ 5:00pm.

CTO Hire 49

CTO Hire Cofounder Fractional CTO San Francisco 49

Steve Blank

MAY 22, 2009

Reply steveblank , on May 22, 2009 at 2:39 pm Said: Morteza, The comments about “ignore this post&# were meant that if your sales channel is the web you rarely go to trade shows. You are correct all channels, web or otherwise, need to generate awareness and leads.

Silicon Valley 128

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YoungUpstarts

OCTOBER 23, 2017

An early example occurred in 2010 when UBS Analyst Neil Currie accessed satellite imagery to monitor activity in Walmart parking lots, running the data thru a mathematical regression to translate it into customer activity for better earnings forecasts.

Technical Review 154

Technical Review Artificial Inteligence Software Review IPO 154

Steve Blank

MAY 7, 2009

My two cents is that a business plan is the single place to collect your thinking about about your: business model, distribution channel, demand creation plan, financial assumptions, and customer and product development plan. I was simply confused about what a plan was for. Jon Reply Latest business plans news - That’s version ?

Business Plan 140

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www.readwriteweb.com

OCTOBER 29, 2010

The channel is sponsored by the Intel AppUp Developer Program. I actually put together a blog post on other techniques that provide valuable information during the interview process: [link] Posted on 29 October 2010 | 11:39 pm Sponsored by Why AppUp? October 26, 2010 / Loading Comments Why Developers Should Pay Attention to Node.js

Technical Review 46

Technical Review Java AJAX PHP 46

bizthoughts.mikelee.org

MARCH 8, 2012

iPhone & iPad #distribution #ormaybemarketing # 19 hours ago @davemcclure Idea 2: Partner with someone with an established distribution channel, ie. Mint & finances #distribution #andalsoproduct # 19 hours ago @davemcclure Idea 3: Build brand buzz to epic proportions, aka a Purple Cow, ie. startupcto

Technical Cofounder 40

Technical Cofounder Cofounder Technical Review Software Review 40

Sophia Perl of Wisdom

NOVEMBER 9, 2010

website ): PITCH 2010 Finalists (Mobile Track) Pitch Live on November 4, 2010 @ 3:15pm. Mobile Track — Pitch 2010 Finalist — Mightyverse. Mobile Track — Pitch 2010 Finalist — Nexpense. Mobile Track — Pitch 2010 Finalist — Prepay Nation. PITCH 2010 Finalists (Cleantech Track) Pitch Live on November 4, 2010 @ 5:00pm.

CTO Hire 40

CTO Hire Cofounder Fractional CTO San Francisco 40

Life Beyond Code

SEPTEMBER 27, 2011

Through the spring of 2010, we released four volumes of EJ books and continued to experiment with the roundtables, which became increasingly popular. Meanwhile, in January 2010 my New Year’s resolution was published. By April 2010, the One Million by One Million (1M/1M) global initiative had been formally named.

Programming 116

Programming Silicon Valley Bootstrapping Technical Review 116