Remove 2011 Remove Channel Remove Distribution Remove Sales
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The Funding Gap

Gust

A medical device company, on the other hand, may need cash resources to pay for FDA testing, designing the prototype, manufacturing the product, establishing an inventory of the devices and establishing marketing and sales channels for the products. Copyright BillPayne.com 2011. million and $4 million.

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How To Choose A Market For Your Startup Or Small Business

crowdSPRING Blog

Let’s illustrate with an example – using a fictional new online marketplace for the purchase and sale of art. The global art market is believed to be about $61 billion (2011). For example, approximately one-half of the art market worldwide is auction sales. The other half is commercial gallery sales.

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

The “private sale” market phenomenon was started in France by Vente-Privee (literally means “private sale”) and was replicated in Germany by BrandsforFriends. Gilt Group is currently the largest private sale web site in US. CEO hinted to WSJ that it may go public in early 2011. Time will tell. Total raised: $29.5mm.

Partner 240
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Intellectual Property for Startups in the Real World

Gust

Given that 2011 is already behind us, I’d like to take a brief time-out from the usual legal and financial wonkery to wish you and your loved ones a Happy New Year. Sales and marketing plans , lists of prospects, supplier and subcontractor relationships, pricing data, media buying plans and strategies, etc. trade secret).

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

Although the company created an incentive plan to boost sales, its sales growth fell from 19% before the recession to 8% after—five percentage points below Staples’ postrecession sales growth rate. By 2011, we had 50 customers; today we have over 2,000. but polls and surveys are obvious choices, too.

Marketing 121
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When Krave Jerky Showed up in Class with a $435,000 Check

Steve Blank

Hershey just bought Krave Jerky, a team in our 2011 Berkeley Lean LaunchPad class, for >$200 million. —– Jon Sebastiani and his team came into the 2011 Berkeley Lean LaunchPad class with several key observations: Snack foods were a large ~$35 billion but the moribund food category was starving for innovation and modernization.

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The LeanLaunch Pad at Stanford – Class 2: Business Model Hypotheses

Steve Blank

what distribution channel? Off to a running start, they not only wrote down their initial business model hypotheses but they immediately got out of the building and began interviewing prospective customers to test their three most critical assumptions in any business: Value Proposition , Customer Segment and Channel.