Startup Lessons Learned
SEPTEMBER 6, 2012
You’ll learn how to conduct the right kind of customer interviews, prioritize high-risk assumptions, design experiments, and measure the effectiveness of your product (not your marketing). In this workshop, Goto will take you through the application development process and shre behind-the-scenes techniques for rapid prototyping.
Steve Blank
APRIL 14, 2013
By the end of 2012, there were 85 million iOS and 160 million Android devices in China. However, there’s a growing belief that the “design preferences” of Chinese consumers are just bad design. Perhaps products like WeChat , designed for an international market, might be the beginning of real innovation.
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Steve Blank
APRIL 14, 2013
By the end of 2012, there were 85 million iOS and 160 million Android devices in China. However, there’s a growing belief that the “design preferences” of Chinese consumers are just bad design. Perhaps products like WeChat , designed for an international market, might be the beginning of real innovation.
Startup Lessons Learned
MAY 9, 2012
TLDR: Brant Cooper and Patrick Vlaskovits , authors of The Entrepreneur's Guide to Customer Development are back with a new book called The Lean Entrepreneur. It took the idea of Customer Development and made it accessible to a whole new audience. Copyright © 2012 by John Wiley & Sons, Inc.
YoungUpstarts
OCTOBER 24, 2012
It’s hard to believe these are the methods and tools of a profession designed to attract and persuade us to become customers — especially when “we the buyers” increasingly ignore them. Crowded store shelves with head-spinning arrays of options arranged in no discernable order (“I just need some toothpaste!”). Pushy salespeople.
Steve Blank
JANUARY 6, 2014
In the past both hardware and software were engineered using Waterfall development, a process that moves through new product development one-step-at-a-time. Then engineering develops a functional specification and designs the product. Companies need to clearly communicate customer entitlements to future features.
Steve Blank
JUNE 11, 2012
We’ve taught two cohorts: 21 teams ending in December 2011 , and 24 teams ending in May 2012. In July 2012 we’ll teach 50 more teams, and another 50 in October. Few of the Principal Investigators or Entrepreneurial Leads had startup experience, and few of the mentors were familiar with Business Model design or Customer Development.
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