ConversionXL

AUGUST 11, 2021

A well-thought-out strategy lays the foundations for your sponsorship efforts in the same way a marketing strategy guides your marketing campaigns. Zendesk maintains a Ruby on Rails API client, making it relevant to the conference as a company and potential employer for Ruby on Rails developers. Therefore it’s important to follow up.

Audience 139

Audience Social Media Email Ruby 139

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 11, 2010

Except the "strategy" is a tirade of drivel I've heard so many times I can lip-sync as the words spew out the founder's mouth: "We're going to A/B-test AdWords campaigns until we discover our hook.". Does Apple win the hearts (yes, hearts ) of millions because of their obsession with design or because of their development APIs?

Software Review 261

Software Review Technical Review Viral Software Developers 261

Haystack

DECEMBER 29, 2018

Governments blocking acquisitions, the curtailment of company expansion, more scrutiny on overseas operations of U.S. Are we just at the beginning of massive, widespread hacking and disinformation campaigns, even against corporations and individuals? That will take a long time to settle. In the meantime, we have what we have today.

Technical Review 165

Technical Review Venture Capital Russia China 165

Occam's Razor

JANUARY 6, 2010

One was extolling the wonderfulness of their multi channel campaign tracking. Not your api driven integrated massively multi channel attribution analyzed campaign lifetime databases. Sign up for your websites campaigns using your personal email address. Especially at the really simple and basic things.

Analytics 99

Analytics Web Campaign PPC 99

www.vccafe.com

MARCH 11, 2013

Use their api to handle payment related stuff. Rovi API has everything you need for information. Rdio provides the music and the player via an API. Box API lets you store files dynamically! Camera, video, and most of the APIs described above for web Tools). Google Geocoding API. Campaign Monitor.

Software Review 53

Software Review Technical Review Startup 53

ConversionXL

SEPTEMBER 25, 2019

Google Analytics’ Cohort Analysis report is limited to one cohort type (Date of Acquisition). Use Google Ads scripts to automate PPC campaigns. you can use JavaScript for many other things that directly impact marketing campaigns: Build super-fast landing pages with Gatsby.js. Here’s a guide to creating an RFM model in Python.

Marketing 117

Marketing PPC Framework Artificial Inteligence 117

Hunter Walker

JUNE 19, 2017

Catherine Vaughan: My co-founders and I met while working on the Hillary Clinton campaign in Ohio. We’re building an API that helps the universe of progressive organizations identify key seats and direct funding and attention to the most important races, filtered by relevance to the organizations’ policy areas.

Columbus 84

Columbus Cleveland Cofounder Ohio 84

ConversionXL

JANUARY 24, 2017

Similarly, growth marketers, digital analysts, email marketing specialists, and customer acquisition specialists all do some form of conversion optimization. As the market matures, these limitations become more apparent, and with it the increased demand for APIs and ‘headless’ optimization platforms. ” Deeper Data Skills.

Conversion 48

Conversion Technical Review Artificial Inteligence Analytics 48

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

But in that one discussion, I talk about HR; I talk about inventory management; I talk about local marketing campaigns. So just to close off the task part at least for the time being, yes, I would like to create an API integration, so if you use Asana, great, for your tasks. Nobody can do an API. Edwin: No, they can’t.

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220

steveblank.com

JULY 8, 2011

WebSequenceDiagrams - sketch sequence diagrams. automatic links to generated images Rietveld - asynchronous code reviews on changesets Tech*if*er0*urs – blog on roadmap for learning rails Best free programming books Project Management Basecamp - web-based project management and collaboration tool.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Occam's Razor

JANUARY 21, 2009

For your Search campaigns. Success for campaigns (Search, Social Media, Display, TV and what not) is always measured based on that one visit or what happens when the campaign runs. Facebook, in its quest for world domination, runs a world wide campaign (of whatever sort, really, make one up). Campaign 2: 50k sign ups. "Top

Analytics 75

Analytics Conversion Campaign Metrics 75

Occam's Razor

APRIL 25, 2011

That means I get to spend loads and loads of time across many industry verticals, see many many campaigns, translate many many foreign websites (thanks Google Chrome for auto-translate!) Writing campaigns your website can't cash. Have a balance in your spend between acquisition and website. Think of the puppy!

Marketing 126

Marketing Flash Analytics Web 126

ConversionXL

FEBRUARY 26, 2020

If we’re not tracking from which websites, which campaigns, or which channels they visit, how could we know how much of that conversion to attribute to each source? You may run, for example, several Facebook campaigns. Which email campaign was this link in? It does not happen automatically. What keyword exactly?

Analytics 118

Analytics Campaign Email Channel 118

Duct Tape Marketing

MAY 9, 2017

This episode of the Duct Tape marketing podcast is brought to you by Active Campaign. Check out Active Campaign, there will be a link in the show notes but it’s ducttape.me/dtmactive. This is really my new go-to CRM, ESP, marketing automation, really low cost. dtmactive.

Search 31

Search Technical Review SEO Small Business 31

Occam's Razor

APRIL 21, 2014

Find campaigns where they are spending most money, lower the bounce rate and reduce acquisition cost. But if you would like a quick collection of tips: Multichannel Analytics- Tracking Online Impact Of Offline Campaigns The enabler of tying offline activity to online is ensuring you have a weak or strong primary key.

Analytics 131

Analytics Marketing Campaign Metrics 131

ConversionXL

JANUARY 8, 2020

After the acquisition, it started branching out into more areas of data science and analytics. This processing power is useful if you have a lengthy computation or expect a high volume of data to be returned after an API call. In a Kaggle competition, you can compete for jobs or money (or glory). In 2017, Kaggle was acquired by Google.

Analytics 94

Analytics Artificial Inteligence Software Review Technical Review 94

ConversionXL

APRIL 25, 2016

Now you need to actually collect data from your app via a software development kit (SDK), which connects to the Google Analytics APIs. Acquisition and Segmentation. Acquisition Reports. To start, let’s look at acquisition reports… Image Source. Those goals are logged and can be assigned values (e.g.

Analytics 48

Analytics Mobile Metrics Acquisition 48

Software By Rob

JUNE 25, 2013

Second, set up a drip campaign that automatically emails people at predefined intervals (Day 1, Day 7, Day 15…) with relevant information about your product. Could you integrate products with another company through an API to deepen each other’s feature set? First, you need to collect email addresses from visitors.

Venture Capital 71

Venture Capital Bootstrapping Distribution Conversion Ratio 71

Both Sides of the Table

DECEMBER 5, 2010

After a few acquisitions they offered many of the services you think about as foundations to social networks today. It did not have the same success as Google’s acquisition and MySpace sold Photobucket 2 years later to a relatively unknown Seattle-based startup called Ontela for a reportedly $60 million.

Social Network 318

Social Network Networking Internet Technical Review 318

Occam's Razor

AUGUST 13, 2012

How can I e.g. determine the ROI of my mobile traffic acquisition, when people regularly convert on their laptops later… What would be the current best practice to move towards a proper cross-device attribution, while maintaining or improving on privacy standards at the same time?? That means: All of these metrics are off.

Analytics 124

Analytics Channel Metrics Web 124

ConversionXL

SEPTEMBER 4, 2019

AMP for acquisition, PWAs for engagement. Launching marketing campaigns , informing about order progress, brand news—it’s a unique communication channel to help your brand become a part of your user’s every day (assuming you use that power wisely). That’s where Accelerated Mobile Pages (AMP) come in. Offline mode tracking.

Web 103

Web Caching HTML Marketing 103

ConversionXL

AUGUST 5, 2020

You had to go to each advertising account and export statistics on advertising campaigns, such as ad impressions, clicks, and costs, then export data from the web analytics system, and, finally, combine all the data manually. Many tools import cost data only if ad campaigns have been tagged in a certain way. Not an optimal use of time.

Analytics 113

Analytics Metrics Campaign Advertising 113

Software By Rob

JUNE 20, 2013

Second, set up a drip campaign that automatically emails people at predefined intervals (Day 1, Day 7, Day 15…) with relevant information about your product. Could you integrate products with another company through an API to deepen each other’s feature set? First, you need to collect email addresses from visitors.

Venture Capital 40

Venture Capital Bootstrapping Distribution Conversion Ratio 40

Occam's Razor

APRIL 13, 2015

You can simply click on either one of the two above and see the valuable-drilldown view… All the standard Acquisition, Behavior and Outcome metrics you are used to can be leveraged to identify valuable segments. Go to Acquisition > Social > Conversions > Assisted vs. Last Interaction Analysis tab.

Analytics 60

Analytics Web eCommerce Metrics 60

Software By Rob

JUNE 25, 2013

Second, set up a drip campaign that automatically emails people at predefined intervals (Day 1, Day 7, Day 15…) with relevant information about your product. Could you integrate products with another company through an API to deepen each other’s feature set? First, you need to collect email addresses from visitors.

Venture Capital 27

Venture Capital Bootstrapping Distribution Conversion Ratio 27

Occam's Razor

JANUARY 30, 2012

Pro Tip: Always, always, always let the Acquisition, Behavior and Outcomes framework be your guide. And it is not all social media, it is just the money made from the company's own social media efforts by using the right campaign parameter. Try to look at your top 25 campaigns and compare conversion rate. Pretty cool.

Analytics 145

Analytics Metrics API Web 145

Occam's Razor

NOVEMBER 15, 2010

Step #2: How good is the acquisition strategy? No company in the Milky Way has succeeded without having a balanced portfolio of acquisition channels (fancy word for source of traffic). Search, Referring Sites, Direct, Campaigns. You can't just rely on search engines or spending money on campaigns. 10% Campaigns.

Web 139

Web Analytics eCommerce Campaign 139

www.foliomag.com

JULY 31, 2012

The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited. It will allow us to track conversations about our brands and campaigns, spot trends in core content areas and identify key influencers that are connected to our brands.” Mergers and Acquisitions. The breakdown: “This is a new vendor for us.

Social Media 40

Social Media Rhode Island Media South Dakota 40

ConversionXL

OCTOBER 16, 2019

I’ll leave you with an actionable plan for successful link-building campaigns. Finally, I’m a big believer that you don’t need any particular tool to make your outreach campaign shine. Ready to start your own successful link-building campaign? Do this instead. A relationship-centered link-building strategy.

Campaign 109

Campaign Email Partner Channel 109

ConversionXL

NOVEMBER 11, 2015

Adobe’s recent acquisition of Comscore’s Digital Analytix business adds another product integration to their future roadmap. Cons: Measurement of acquisition channels appears to be a mute point with Clicktale. Setting up and launching a campaign is quick. Great salemanship is to be expected at Adobe.

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

Duct Tape Marketing

NOVEMBER 26, 2015

With customer acquisition, every business has a new customer “funnel”, a process that customers go through to sign up. Finding the choke points in your funnel can help convert more customers and lead to a much smoother acquisition process. Cost Per Acquisition. The Funnel. Lifetime Value.

Metrics 28

Metrics Customer Acquisition CPA 28

Occam's Razor

JANUARY 4, 2016

Because now, you don't have to pull data out of your analytics tool's API and do your own calculations with the right formula. You spent $211 on your AdWords campaign cost for keyword Calico Critters. Again, at the minimum Profit = (Revenue) – (Campaign Cost + COGS + Humanity). The campaign is still in black.

Metrics 60

Metrics Analytics eCommerce Conversion 60

ConversionXL

JANUARY 22, 2020

Are you running myriad paid acquisition campaigns with different benefits or advertising different products? Are you running an ecommerce site with discounts for specific campaigns? We can get this data by using a third-party service; several APIs are available. Next, enter the API Key you obtained from your dashboard.

Management 110

Management IP SEO API 110

ConversionXL

JUNE 19, 2019

Use product lifecycle marketing to map campaigns to the stage of your product. Launch: set the campaign live. Learn: identify tripwires and optimize the campaign continuously. Don’t use cost per acquisition— use the cost to acquire a customer and the retention cost to keep that customer coming back to buy again.

Agile 90

Agile Analytics Algorithm Software Review 90