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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. In this article, we’ll talk about some less saturated digital advertising strategies you can use to get ahead. We’ll also show you what it takes to create advertising that gets people to act. Who are your competitors?

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4 Reasons To Add Personalized Video Marketing In Your Marketing Plan

YoungUpstarts

If a picture is worth a thousand words, then just imagine the impact of a video. The marketing industry has understood the significance of conveying story through a video; that’s why video marketing is spreading its wings everywhere. Among this huge number of audiences, many of them could be your potential customers.

Video 133
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Revolutionizing Sales: Digital Marketing for Car Sales

The Startup Magazine

In an era where digital technology reigns supreme, car dealerships are increasingly turning to innovative automotive sales digital marketing strategies to boost sales and enhance customer experiences. By analyzing customer data, dealerships can gain insights into customer preferences and behavior patterns.

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The Rise of AI in Advertising

Duct Tape Marketing

The Rise of AI in Advertising written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Rhodes In this episode of the Duct Tape Marketing Podcast , I interview Mike Rhodes. AI plays a big role in advertising, particularly in messaging and content creation. Mike Rhodes (05:00): That's crazy, isn't it?

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Should Your Startup Custom Develop a Site From Scratch?

ReadWriteStart

If you want your startup to stand a chance of achieving brand visibility and attracting new customers, you need to have a website. What are the advantages of custom development, and is it the right move for every startup? . Minimal customer support. Advertisement options. The Downsides of Free Website Builders.

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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

On YouTube, a keyword-targeted pre-roll ad might show the same video to a CEO and an intern. On Facebook, an ideal customer may log on to see photos of a new nephew, not to check out a 30-second demo of your SaaS product. LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform.

Video 129
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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. So why is online video such an attractive market to build a startup? As I point out frequently, people want to consume video. We like sight, sound & motion.

Video 339