Brandanew

AUGUST 1, 2016

Listen to to the show here: Social Trends Podcast : Let’s Mourn the Death of Spray and Pray Marketing. Show Guest : Nick Brennan is the Founder & CEO of Watch Social Media , a social media marketing firm based in Chicago, IL. Credits of the show/ music : www.purple-planet.com.

Social Media 100

Social Media Marketing Media B2C 100

View from Seed

AUGUST 30, 2016

This is a guest post by Alignable CMO Dan Slagen about the missed opportunity the company has identified in social networking, and why they’ve chosen to build the business on the East Coast. Let me start with a few addresses: 1355 Market Street. This can include location, industry, customer target market, and business goals.

Social Media 185

Social Media B2B North America Media 185

Up and Running

APRIL 17, 2018

In fact, according to Shopify , global retail ecommerce sales are on track to reach $4.5 And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in 2021, up from $1.3

SEO 80

SEO eCommerce Analytics Software Review 80

Duct Tape Marketing

APRIL 13, 2017

The Comprehensive Guide to Social Media Ad Marketing written by Guest Post read more at Duct Tape Marketing. As per the latest research , social media ad spend overwhelmingly surpassed television by the end of 2016- a result that wasn’t predicted. Before we begin, let’s understand what is a social media ad.

Social Media 60

Social Media Media Marketing Lead Generation 60

Duct Tape Marketing

FEBRUARY 2, 2023

Why Community Is The Last Great Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mark Schaefer In this episode of the Duct Tape Marketing Podcast , I interview Mark Schaefer. Key Takeaway: Mark Schaefer argues that brand communities are the future of marketing strategy.

Community 81

Community Marketing Audience Networking 81

David Teten

SEPTEMBER 23, 2017

The extreme example of this are algorithmic investors in the public markets, who design algorithms which trade on the designer’s behalf, as opposed to making trading decisions directly. High-frequency trading, algorithmic by its nature, is estimated to account for at least 50% of US equity markets trading volume. . 1) Market fund.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

Duct Tape Marketing

APRIL 28, 2015

5 Relatively Simple Steps to Dominate Local Search written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. If you do business mostly in your town, your marketing efforts must be hyper focused. Would be buyers turn to search engines on laptops and mobile devices before they look anywhere else.

Search 28

Search Technical Review Software Review Engineer 28

YoungUpstarts

MAY 6, 2012

The program, which began in January this year, provided them with seed funding, intensive mentorship from international industry experts and the potential to access mobile markets across Asia. Our mindsets shifted when the mentors challenged us to think bigger and see our project as something that could go global.

Singapore 145

Singapore Asia Startup B2C 145

Duct Tape Marketing

FEBRUARY 6, 2024

Understanding Research Engine Optimization And Its Impact on SEO with Shama Hyder written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Shama Hyder. 06:56] What is Dark Social? [09:10]

Engineer 62

Engineer SEO ChatGPT Channel 62

Brandanew

AUGUST 27, 2015

Considering a bulk of our clients are in the B2C retail market and ask us this question plenty times, today we will share a special case. Many global brands are instantly recognized at any corner of the world. You need consistency in your designs, website, packaging, and social media presence.

B2C 100

B2C B2B Cofounder Social Media 100

The Startup Magazine

JUNE 26, 2018

In other words, think global when picking from name ideas you have generated. Similarly, you could ask friends and connections on social media what your name ideas mean in their different languages. Here’s where exclusive, and even random names can help. Are there any copyright or trademark issues? .

Naming 72

Naming eCommerce Startup Database 72

Occam's Razor

DECEMBER 9, 2013

Progress in digital marketing and analytics in either scenario becomes painful (the organization / systems / thinking is simply not in the optimal position). In this post I want to arm you with the evolution you should undertake in your companies when it comes to marketing and analytics. Owning audiences, instead of just renting them.

Analytics 165

Analytics Marketing Channel Metrics 165

Occam's Razor

JULY 22, 2013

For example AIDA is from the siloed lens of Marketing (and full disclosure, I humbly believe serves company's own selfish perspective). Most of the frameworks we have also don't optimally capture the complexity of digital marketing and measurement. We don't think about our marketing expansively enough.

Framework 163

Framework Marketing Metrics Audience 163

Ben's Blog

JUNE 3, 2024

What gets less attention, but is equally (if not more) valuable, is the business-use side of GenAI content creation: marketing. Marketing is particularly well suited for adopting generative AI because it is an iterative, creative, and dynamic practice that relies on the types of media — texts, images, video — that have driven LLM development.

Software 88

Software Sales Marketing Vertical 88

David Teten

DECEMBER 3, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I use another live Google doc to maintain my database of companies I’m marketing to other VCs. 2) Market . Many tools designed for B2B marketing in general are also relevant to investors.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

VC Cafe

MARCH 22, 2021

When is the right time for a startup to bring on marketing? Are brand and storytelling important before product-market-fit? We asked Hila Shitrit Nissim*, an experienced CMO, to share her perspective on marketing in Israeli startups. In my opinion, the sooner a marketer is brought on board, the better.

B2C 145

B2C Marketing Stealth 145

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 8, 2011

Many entrepreneurs don’t venture into industries that are truly needed by the market. Things such as social media, online vacation packages, online dating and video production are not a necessity for businesses or the consumer to purchase and often prove a lot harder to break into than the business plan formula claimed it to be.

B2C 91

B2C B2B Business Model Sales Cycle 91

The Startup Magazine

NOVEMBER 16, 2019

1 – Social Media. Social media is a free way for you to engage those customers with a little digital advertising. You can use social media sites to get this exposure without spending a dime. As an aside: make sure your own social media accounts all state that you work at your company.

South Africa 94

South Africa Africa Social Media B2B 94

Designmantic Blog

MARCH 6, 2018

Rebekah Radice is an accomplished entrepreneur with a marketing experience of over 20 years. She is also the author of Social Media Mastery: A Comprehensive Guide to Strategic Growth and is the founder of “The Authority Matrix”, which is a powerful tool used by Fortune500 executives that utilizes employee advocacy and influence.

Entrepreneur 76

Entrepreneur Social Media B2B Cofounder 76

Duct Tape Marketing

OCTOBER 30, 2015

Leveraging Social Media and Search Marketing to Skyrocket Your Local Business’s Sales written by Guest Post read more at Duct Tape Marketing. Most entrepreneurs look at the Internet as a mean to reach the global customers. Social Media Platforms to Leverage. Twitter & Facebook.

Social Media 28

Social Media Search Media Sales 28

YoungUpstarts

MAY 11, 2015

In today’s super-connected, always-on era, businesses of almost any size can reach markets and customers beyond their borders with unprecedented ease. For many SMEs, the rapid growth of cross-border e-commerce – tipped to be worth US$2 trillion this year in the B2C space alone [1] – makes the opportunity too valuable to ignore.

Social Media 100

Social Media Media Asia San Francisco 100

Occam's Razor

FEBRUARY 20, 2012

My normal recommendation to address this supremely corrosive issue is to encourage each company to go through the process of creating a Digital Marketing and Measurement Model. Even if you work in a multi-headed hydra called "global corporation." How smart is their digital marketing strategy? Our work lacks purpose.

Web 138

Web Analytics Technical Review Affiliate 138

Brandanew

MAY 14, 2015

As an ongoing series called the Social Expert Speak , today we present insights from @KenHerron , an exemplary social marketer and a leading expert on content and social media. Ken believes that small businesses and startups can have an extreme competitive advantage in content marketing.

Social Media 100

Social Media Marketing Technical Review Distribution 100

Hearpreneur

DECEMBER 15, 2017

I set out to address the environmental hazard of single use plastic bags and all the waste they were (and still are) by introducing a better solution, ECOBAGS®, to the market; a reusable bag made both ethically and sustainably. Thanks to Steven Randall, Vonya Global ! #8-Provide 8-Provide high-quality personalized marketing.

Entrepreneur 114

Entrepreneur Czech Republic Retention B2C 114

ConversionXL

OCTOBER 30, 2021

The marketing and sales funnel is a time-tested framework for mapping the customer journey. In the current landscape, to successfully guide a person from prospect to customer, you need to think about their behavior and deliver marketing that fits their needs at every stage of the funnel. Image source. Image source. Image source.

Customer 140

Customer Marketing Social Media CPA 140

Occam's Razor

NOVEMBER 2, 2015

I believe that every human with time to spare, and a connection to the web, should be on social media. Do the big gigantic numbers imply that your business should use these social media channels? Even the people who powered your investment in Social Media, the Gurus, have, reluctantly, accepted this reality.

Social Media 60

Social Media Media B2C B2B 60

The Next Web

MARCH 3, 2014

When I started my startup journey two years ago, one word came to my mind whenever I thought about marketing: liars. As time passed and I took on the marketing role for my startup (while everybody else was busy coding), I started to see marketers differently. Your mission is to grow, and for B2C companies it means more users.

Brazil 158

Brazil Technical Review PR Development Team Review 158

mashable.com

OCTOBER 5, 2012

Jobs Events Try Our New Social News App Welcome to Mashable! Cezary Pietrzak is a New York-based creative marketer and growth strategist. He currently runs marketing at tech incubator QLabs and previously co-founded travel site Wanderfly. You can read his thoughts on startup marketing at www.cezary.co. Latest Media News.

Naming 84

Naming Startup Social Media RSS 84

Duct Tape Marketing

AUGUST 31, 2017

The New Copywriter: Meeting Modern Content Writing Demands written by Guest Post read more at Duct Tape Marketing. Millennials will make up roughly 35% of the global workforce in 2020 and right now many are optimistic about their career prospects – two-thirds to be exact.1 User Expectations and The New Niche.

Demand 46

Demand B2B Curation SEO 46