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Why Misunderstanding Startup Metrics Can Cost You Your Business

Both Sides of the Table

There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. And of course ultimately on profitability.

Metrics 150
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8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

Building your public image and presence should start even before product development, through your website, logo, and blogging. Rounding out the team with employees and freelancers. Successful startup teams today have a mix of remote employees, freelancers, and contractors. Establishing your brand with interactive social media.

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5 Keys To A Viable Spending Rate And Cash Management

Startup Professionals Musings

Cash flow is a basic survival metric for every startup. Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. Desperate entrepreneurs lose their leverage and die young.

Burn Rate 258
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8 Tips For Getting Your Startup Right The First Time

Startup Professionals Musings

Building your public image and presence should start even before product development, through your website, logo, and blogging. Rounding out the team with employees and freelancers. Successful startup teams today have a mix of remote employees, freelancers, and contractors. Establishing your brand with interactive social media.

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. This blog post is about the above recommendations, and their merit. Metrics are a problem.

Metrics 165
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Understanding How Collaboration between HR and Finance Can Improve Business

The Startup Magazine

Image source In this blog, we will explore how an HR-Finance collaboration can drive success for your organization and discuss some practical strategies for building effective partnerships between these critical departments. By understanding them, HR and Finance can work together to identify ways to optimize processes and reduce expenses.

Finance 133
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5 Ways To Conserve Investor Cash And Ensure Survival

Startup Professionals Musings

Cash flow is a basic survival metric for every startup. Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. Desperate entrepreneurs lose their leverage and die young.

Burn Rate 310