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Growing Your Audience (And Your Revenue) With A Book

Duct Tape Marketing

Growing Your Audience (And Your Revenue) With A Book written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Briel In this episode of the Duct Tape Marketing Podcast , I interview Matt Briel. 5:12] Why would someone want to self-publish a book? [7:30] 11:42] What does it take to produce a book? [18:49]

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5 New Rules For Getting Customers To Advocate For You

Startup Professionals Musings

It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. Some say it’s happening today because it’s new, and technology makes it possible. They do it because engaged customers become loyal advocates and buyers.

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[Review] CPL One Online Advertising Platform

YoungUpstarts

The following review will offer insights into one of those leading platforms, CPLOne.com , to give newbie online marketers and advertisers an idea of whether this platform will be right for them. Marketplace campaigns are designed to be launched almost instantly so that users can generate leads and make revenue as quickly as possible.

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10 Strategies For Success Long-Term As Well As Today

Startup Professionals Musings

In the short term you need customers to find you at any price, and in the longer term you need revenue, profit, and return loyalty. Based on my own experience in both large and small companies, I agree it can be done, with the essential principles outlined in a new book, “ Winning Now, Winning Later ,” by David M.

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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

Thus I was pleased to see this subject, and related strategy decisions, covered well in a recent book, “ Brand Vision ,” by Jim Everhart. If you think it’s hard to get the technical systems to talk to each other, I have found that it’s even harder to bridge the gulf between the various professionals who interpret them. Don’t forget it.

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5 Stages Of The Market Lifecycle Gate Startup Success

Startup Professionals Musings

For example, if your idea is so new and different that it implies real social or technological change is necessary before widespread acceptance, investors will define your market as nascent or unproven, and be very reluctant to fund you, no matter how convincing your projections may be. Typical valuations range from 3x-5x revenues.

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Does Your Startup Need A Technical Co-Founder?

ReadWriteStart

But when it comes to core technical skills, more and more entrepreneurs are opting to partner with technical co-founders rather than hiring someone for an in-house position. How Innovative Is Your Technology? If you want to start a tech company, you must understand the space. You Need To Know Tech Basics.