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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Paid search engine ranking (PPC) is just buying advertising for your business. This is NOT the same as or better than Search Engine Optimization (SEO). With PPC, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale).

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How to Navigate the New Era of SEO: Strategies for Understanding Consumer Search Behavior

Duct Tape Marketing

Our conversation covers the ever-evolving landscape of SEO and how businesses of all sizes can adapt to the new era of consumer search behavior. Key Takeaways In this episode you’ll learn: The Impact of AI on Search Engines: Discover how artificial intelligence is reshaping search engines and consumer search behavior.

SEO 68
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When Should Technical Founders Become CEO?

Both Sides of the Table

He’s one of those rare people that after every meeting you have with him you feel like you have much more insight into the future of the technology industry than before your conversation began. We kept meeting at conferences over the next 18 months and he kept showing me what he was working on.

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Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company. Tracking and performance reporting.

Search 225
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Gil Penchina’s Army: How AngelList’s Largest Syndicate Plans to Lead A Rounds, Hire An Associate & Keep VCs Honest

Hunter Walker

But he’s raised the largest syndicate on AngelList , turning himself effectively into a one-man fund for, if not the masses, at least the 270 people who have already committed nearly $3.4m AngelList syndicate has surprised some people, you’ve been angel investing for quite a while, right? penchina#syndicate.

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Cliff Notes S-1: Kayak ? AGILEVC

Agile VC

Kayak was started here in my backyard of Boston… co-founder & CTO Paul English and the product/engineering team is based here in Concord MA. What They Do: Travel search engine. Last week ZipCar began trading and has a market cap of about $1 billion. I’m pleased to now turn to Kayak’s S-1 filing.

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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

What most people don’t realize is that, according to new research , 90% of search engine users rarely look at the paid results. Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. This is NOT the same as Search Engine Optimization (SEO).

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