Steve Blank

NOVEMBER 7, 2023

He illustrated his talk with regulatory horror stories in the telecom market , electronic health records , and Covid antigen tests. Unfortunately, for startups entering a regulated market following this advice this might not be the optimum path. It’s the antithesis of how founders want to build a business. In the U.S.

Washington 310

Washington Government Marketing Silicon Valley 310

Startup Professionals Musings

JULY 15, 2019

The challenge is to recognize and recruit that ideal partner match early with minimal cost and risk. In fact, I would broaden the definition of partner from co-founder to “business partner.” The reason is that good attributes apply equally well to “external” partners, as they do to internal partners, like a co-founder or CTO.

Cofounder 221

Cofounder Software Review CTO Hire Founder 221

Startup Professionals Musings

AUGUST 26, 2022

I recommend that you look for new or emerging opportunities in new markets. Successful businesses are built around solutions that work, have a market, and are scalable. Many of the business plans I see are built around a dream, with idealistic costs, margins, and customer demand.

Founder 262

Founder Intellectual Property Social Media Business Plan 262

Startup Professionals Musings

JULY 13, 2012

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a few years ago that viral marketing does not equal word-of-mouth.

Viral 238

Viral Cost Marketing SEM 238

Both Sides of the Table

DECEMBER 11, 2022

How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. What happened? People were building.

Valuation 466

Valuation San Francisco Ratchet Liquidation Preference 466

Steve Blank

SEPTEMBER 3, 2014

I was driving home from the BIO conference in San Diego last month and had lots of time for a phone call with Dave, an ex student and now a founder who wanted to update me on his Customer Discovery progress. His inability to attract a co-founder who could code was a troubling sign. This was a great call. And second, learn how to code.

Cofounder 336

Cofounder Founder Technical Cofounder Coder 336

Startup Professionals Musings

APRIL 17, 2022

The challenge is to recognize and recruit that ideal partner match early with minimal cost and risk. In fact, I would broaden the definition of partner from co-founder to “business partner.” The reason is that good attributes apply equally well to “external” partners, as they do to internal partners, like a co-founder or CTO.

Partner 385

Partner Software Review CTO Hire Cofounder 385

Startup Professionals Musings

FEBRUARY 24, 2019

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a long time ago that viral marketing does not equal word-of-mouth.

Viral 268

Viral Marketing SEM Campaign 268

Both Sides of the Table

APRIL 26, 2016

The key to being able to run a business that isn’t yet profitable (on operating margin) is availability of capital to finance losses and preferably at a cost that isn’t too punitive to the founders and employees. CAC is often measured incorrectly and doesn’t often doesn’t capture the true costs of acquisition.

Metrics 150

Metrics Cost Acquisition Startup 150

Hunter Walker

MAY 17, 2024

Textio brought this vision to market with our first product, designed to help people write job posts that attracted diverse and qualified candidates. However, we thought our initial focus on recruiting was a wedge – an important but small part of the enterprise communication market that we were going after.

Cofounder 103

Cofounder Founder Technical Review Seattle 103

YoungUpstarts

DECEMBER 7, 2017

Two conditions that do matter to your startup’s out-year viability are the cost and length of its product development cycle. Startup founders counting the days until break-even or actively seeking outside capital must focus on streamlining their development cycles. A minimum viable product is market-ready, not a prototype.

Cost 100

Cost Developer Small Business Administration Marketing 100

Steve Blank

SEPTEMBER 16, 2014

How do you figure out what’s the right mix of skills for the co-founders of your startup? “After reading your post on Why Founders Should Know How to Code it looks like web/mobile startups have it easy. Trying to figure out what the right set of co-founders isn’t so clear. Are We Missing A Founder?

Cofounder 335

Cofounder Founder Intellectual Property Business Model 335

Startup Professionals Musings

JANUARY 8, 2023

This alternative has been around for several decades, with the generally accepted advantage of reducing costs. Saving cost won’t help you if you can’t make the daily innovations required to stay competitive. Results on commodities, including mature software maintenance, adapt well to low-cost contracting.

Software Review 285

Software Review Technical Review Due Diligence Intellectual Property 285

Duct Tape Marketing

JANUARY 19, 2024

The Top 5 Episodes of the Duct Tape Marketing Podcast in 2023 written by John Jantsch read more at Duct Tape Marketing 2023 was a year of remarkable growth for the marketing industry. Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn startup – Just Eat).

Fractional CTO 76

Fractional CTO CTO Hire Technical Review Marketing 76

NZ Entrepreneur

SEPTEMBER 7, 2022

Welcome to ‘500 Founders’ where we ask innovators from around New Zealand for their top insights for first time startup founders. Startup founders should connect with other founders at similar stages to them, and ones who are a few steps ahead.”. ” Marta Meszaros – Founder. Never give up.”

Founder 103

Founder Cofounder New Zealand B2C 103

Startup Professionals Musings

SEPTEMBER 16, 2023

But for founders who do their homework, the cost of entry is lower and the opportunity is higher than ever. Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. The cost of social media done well is low.

Intellectual Property 261

Intellectual Property Entrepreneur Angel Groups Social Media 261

TechEmpower

JULY 31, 2023

When talking to startup founders or other innovators, we always ask questions to better understand their business as a core. One way to approach that last question is to use this simple model: Customer Acquisition Cost (CAC) How will your business reach prospects? And how much will it cost to win them?

Metrics 260

Metrics Startup Retention Acquisition 260

The Startup Magazine

FEBRUARY 21, 2024

Arif Bhalwani is the co-founder and CEO of Third Eye Capital (TEC) in Toronto, Canada. The increasing importance of private credit in today’s market cannot be overstated. What advice would you give to businesses that are struggling to survive amidst the tightening of credit markets in Canada?

Technical Review 154

Technical Review Due Diligence Bankruptcy Intellectual Property 154

Startup Professionals Musings

FEBRUARY 17, 2021

It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. Almost anyone can start a company today on a shoestring budget, following these cost-cutting recommendations: Establish a solid legal structure for your business.

Cost 405

Cost Entrepreneur Burn Rate Social Media 405

The Startup Magazine

SEPTEMBER 21, 2020

Here’s another from The Startup Magazine Founder Interview Series. Abraham serves his clients with both forward-looking business growth strategy and digital marketing through leadership applications partners. The post Founder Interview: Abraham Gin on Entrepreneurs and Leadership appeared first on The Startup Magazine.

Leadership 167

Leadership Founder Technical Review Entrepreneur 167

YoungUpstarts

JULY 26, 2018

by Joanna Malaczynski, founder of DESi. If you are an innovative company entering an emerging market, you should be aware that you are sailing into a vast ocean and will need to engage in purposeful navigation. Such progressions have created market opportunities for the company. .

Marketing 147

Marketing North America Green Software Review 147

The Startup Magazine

JULY 21, 2021

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” According to a recent McKinsey survey, 83% of CEOs said they depend on digital marketing to be the major driver of growth. This is the power of SEM marketing.

Technical Review 148

Technical Review PPC SEM Marketing 148

Startup Professionals Musings

OCTOBER 26, 2018

New technology markets and paradigm shifts have traditionally been bad bets when seeking investors, since these were known to take decades to develop, and cost lots of money. For example, consider how many years it took for the market to move from radio to television, or fully accept personal computers on every desktop.

Marketing 231

Marketing Demand Campaign Differentiation 231

Startup Professionals Musings

NOVEMBER 28, 2020

But for founders who do their homework, the cost of entry is lower and the opportunity is higher than ever. Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. The cost of social media done well is low.

Intellectual Property 404

Intellectual Property Startup Angel Groups Social Media 404

Startup Professionals Musings

MARCH 26, 2010

Every time I see a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a couple of years ago that viral marketing does not equal word-of-mouth.

Viral 141

Viral Cost Marketing SEM 141

YoungUpstarts

MAY 31, 2018

The cost can run into thousands or even millions of dollars to get the company up and running again. If you take the right steps you can save yourself a lot of costs and headaches down the road. Penny Garbus, co-founder of Soaring Eagle Consulting Inc. , Penny Garbus, co-founder of Soaring Eagle Consulting Inc. ,

Cost 140

Cost Security Cofounder Matching 140

Steve Blank

APRIL 16, 2024

One of the most exciting things a startup CEO in a business-to-business market can hear from a potential customer is, “We’re excited. Enthusiasm Versus Validation Finding product/market fit is the holy grail for startups. And for good measure, I never even considered asking the potential customer to pay for the demo and/or my costs. (My

Founder 370

Founder Engineer Sales Conversion 370

Duct Tape Marketing

MAY 25, 2022

Transforming Marketing With Artificial Intelligence written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Paul Roetzer. In this episode of the Duct Tape Marketing Podcast , I interview Paul Roetzer. 5:18] How will AI impact the marketing profession? [7:21]

Artificial Inteligence 89

Artificial Inteligence Marketing Cofounder SMS 89

VC Cafe

MARCH 1, 2024

Most startups equate the process of fundraising to dating – founders have to typically kiss a lot of frogs until the find the right fit. It’s been a while since they’ve updated their RFS list and it captures all the buzzword’s of today’s tech world: AI, defence tech, climate, spatial computing, etc.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

YoungUpstarts

DECEMBER 21, 2015

by Richard Milam , the Founder and CEO of EnableSoft Incorporated. Every year, dynamic markets, the state of the economy, and consumer demands change the requirements of a business and the costs of operation. The output gained from employees as a result of implementing RPA tools will greatly offset the cost.

Cost 100

Cost Technical Review Software Review Operations 100

The Next Web

DECEMBER 2, 2013

Here are their breakdowns of the costs and time investments to create 10 of the world’s hottest startups. This means — assuming you already have a laptop — the cost is almost nothing to build the next Twitter. 1) Twitter. But a good developer could make it quicker.”. You can’t just build a product today, you need to build a venture.

Cost 168

Cost San Francisco New York City Ruby 168

Duct Tape Marketing

NOVEMBER 1, 2017

How to Turn Marketing Costs Into Profit written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Joe Pulizzi and Robert Rose. Most of the success stories in business marketing circles these days involve product and service companies thinking and acting like media companies. Like this show?

Cost 55

Cost Marketing Technical Review Cofounder 55

ConversionXL

FEBRUARY 3, 2022

In this article, you’ll learn what growth hacking in marketing is and what it’s not. The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. Why do people think growth hacking in marketing is controversial?

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

JANUARY 18, 2022

In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due to bad market fit. Muun found a market need but failed to compete with bigger names that provided customers with authoritative content and resources. Both companies suffered from a fatal lack of marketing.

Marketing 110

Marketing Product Audience Equity 110

Startup Professionals Musings

AUGUST 11, 2013

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a few years ago that viral marketing does not equal word-of-mouth.

Viral 249

Viral Marketing Entrepreneur SEM 249

ReadWriteStart

NOVEMBER 30, 2021

If you’re new to marketing and amid a startup, all of it can seem overwhelming. A lot of work goes into starting a business, developing and launching products, and running the day-to-day operations, so marketing often gets put on the back burner. Choose your Market Audience. Create a Brand that Caters to Your Market Audience.

Developer 159

Developer Marketing Social Media Startup 159

ConversionXL

JULY 21, 2022

In this post, we’ll explore lessons from brands that use omnichannel marketing to deliver a seamless customer experience. What is omnichannel marketing? If you’ve ever received an email with personalized product recommendations or a retargeting ad on Facebook for a product you left in your cart, that’s omnichannel marketing in action.

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Customer Marketing Channel Audience 118