Remove Customer Remove Developer Remove Distribution Remove Product Development
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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. So what’s wrong the product development model?

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10 Common Startup Mistakes That Are Rarely Admitted

Startup Professionals Musings

Offer free solutions to bring in more customers. Don’t get caught in the myth that you shouldn’t worry about monetization until after you have a large customer base. Social causes are great, but your ability to sustain your value contribution is directly linked to your ability to find paying customers.

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Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept.

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10 Popular Business Strategies That Most Often Fail

Startup Professionals Musings

Offer free solutions to bring in more customers. Don’t get caught in the myth that you shouldn’t worry about monetization until after you have a large customer base. Social causes are great, but your ability to sustain your value contribution is directly linked to your ability to find paying customers.

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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim.

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Our Interview With Richard Burry, International E-Commerce Entrepreneur

The Startup Magazine

This is why I like to include customers in product development and testing. I also like to be close with customer service finding out how the product is working and what problems the customers have. This helps build a great product but it’s not the best product that wins.

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[Review] Customer Sense

YoungUpstarts

The challenge, however, is this: How can we design our products, advertisements and experiences such that they push the right sensory buttons in our consumers? Enter “ Customer Sense: How the 5 Senses Influence Buying Behavior “ by University of Michigan professor Aradhna Krishna.