ConversionXL

JUNE 5, 2014

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

Retention 115

Retention Customer Developer Programming 115

ConversionXL

JUNE 5, 2014

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

Retention 105

Retention Customer Developer Programming 105

Women Entrepreneurs Can

MAY 3, 2024

Explore the importance of sustainability and functionality in packaging to stay ahead in the competitive cannabis market. Clever, sustainable packaging solutions can, therefore, serve as both a brand differentiator and a compliance strategy. Learn about the regulatory considerations that must be addressed in cannabis packaging designs.

Technical Review 40

Technical Review Software Review Social Media Design 40

ConversionXL

JUNE 5, 2014

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

Retention 98

Retention Customer Developer Programming 98

The Startup Magazine

APRIL 22, 2024

When it comes to startups, the focus often gravitates toward acquiring new customers, expanding market reach, and chasing growth metrics. However, amidst the frenzy of attracting fresh clientele, many startups overlook a critical aspect of sustainable success – client retention.

Retention 148

Retention Reputation Startup Social Network 148

ConversionXL

OCTOBER 11, 2022

The average ecommerce store devotes more than 80% of its marketing budget to customer acquisition. In this article, you’ll learn how ecommerce customer retention boosts long-term revenue and the strategies you can use to keep customers coming back. Table of contents What is ecommerce customer retention (and why does it matter)?

Retention 111

Retention eCommerce Channel Community 111

ConversionXL

SEPTEMBER 1, 2020

Customer Value Optimization (CVO) is a process to create a great customer journey and maximize the ROI for all marketing activities. When we surveyed 450 professionals last year, our study revealed that 65% invest at least 70% of their budget on acquisition, and that NPS , CLV, and retention are among the least-monitored KPIs.

Customer 132

Customer SMS Retention Acquisition 132

ReadWriteStart

OCTOBER 2, 2023

It makes the product more user-friendly and can also help build trust with customers and differentiate the product from competitors in the SaaS market. A visually appealing and consistent design can help create a strong brand image and differentiate the product from competitors.

Design 105

Design Product Churn Rate Architecture 105

ConversionXL

OCTOBER 14, 2021

You work tirelessly to understand your customer, market, and competition so you can differentiate. Voice-of-customer (VoC) research, user research, competitor research, and insights on jobs-to-be-done (JTBD) can inform your marketing strategy. . Key brand tracking metrics. Market share. Brand loyalty. Image source.

Metrics 157

Metrics Marketing Campaign Audience 157

YoungUpstarts

FEBRUARY 13, 2019

by Robbie Kellman Baxter, author of “ The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue “ Everyone knows that retention is crucial for subscription-based companies. You’re marketing to the wrong audience. Instead, focus your market on the right audience.

Customer 173

Customer Technical Review Retention Acquisition 173

ConversionXL

JUNE 3, 2019

Has your company’s customer retention rate increased, decreased, or maintained the status quo over the past five years? Are you actively working on retention? Have you outlined and initiated a formal customer retention strategy? Many also felt that they understood their industry, target markets, and trends. Image source).

Retention 82

Retention Developer Customer Programming 82

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 26, 2019

They don’t know how to analyze a market or competition, so they make it up instead learning how to do it. The implication is that this was unknowable or bad luck, but the truth is, this was a predictable result of not understanding the market. Sometimes that’s airtight product/market it. But don’t get hung up on it.

Restful 202

Restful Founder Revenue Acquisition 202

ConversionXL

FEBRUARY 3, 2022

Yet, this was a successful growth marketing campaign. In this article, you will learn how growth marketing compares to traditional marketing and its key components. You’ll also learn how to apply growth marketing to five key channels and how to plan and execute experimentation. What is growth marketing?

Framework 102

Framework Marketing Acquisition Retention 102

Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Both Sides of the Table

DECEMBER 27, 2011

As I like to say, “If you’re really on to an enormous idea then other people in the market are going to spot that and want to compete with you. If you have a market lead then raising capital and making investments now will help you as others enter the market. If you don’t, somebody else WILL!”

Startup 418

Startup Revenue Technical Review Flash 418

Duct Tape Marketing

AUGUST 23, 2023

The Impact of Community written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Lloyed Lobo In this episode of the Duct Tape Marketing Podcast , I interview Lloyed Lobo. 00:30): Hello and welcome to another episode of the Duct Tape Marketing podcast. Would you support that idea? [10:39]

Community 52

Community Kuwait Cofounder Bootstrapping 52

Up and Running

NOVEMBER 6, 2020

marketing) and the financial plan. . Instead of getting all of your customer’s payment upfront, those payments are spread out over months or even years, so it can take time to break even on marketing and development costs. This could come in the form of a detailed marketing plan that you include in your plan. Retention plan.

Business Plan 87

Business Plan Forecast Churn Rate Acquisition 87

Duct Tape Marketing

JULY 26, 2023

A Comprehensive Marketing Gap Analysis for Effective Strategies written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast , I’m doing a solo show, and I’m gonna talk about a new tool that we’ve created, the marketing gap analysis.

Marketing 56

Marketing Artificial Inteligence Retention Audio 56

Up and Running

APRIL 17, 2018

Retention: the customer is satisfied with your product and or your brand and continues to patronize your business. On the other hand, if the customer has already gone through the first part of the funnel and purchased a product from you, how can you maintain your relationship to increase retention and even turn your customers into advocates?

SEO 80

SEO eCommerce Analytics Software Review 80

ConversionXL

MARCH 24, 2016

Equally valuable is finding activities that correlate with higher customer success – whether that be RPV, LTV, or whatever metric you’re optimizing for. But how do you find these correlative metrics? What’s a Correlative Metric? But it does act as a predictive metric that you can explore with testing.

Metrics 48

Metrics Conversion Analytics Retention 48

David Teten

AUGUST 6, 2015

This allows readers to differentiate your file from all of the other files they receive, and also easily track the evolution of your document as it changes. A model that shows X% growth over time with no embedded correlation to sales/marketing is a huge red flag. HOW TO MAKE THE ENTIRE DOCUMENT READABLE. 7) Organize your tabs.

Balance Sheet 60

Balance Sheet Software Review Forecast Acquisition 60

Duct Tape Marketing

JULY 26, 2023

Why This Marketing Gap Analysis Is Your Roadmap To Success written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast , I’m doing a solo show, and I’m gonna talk about a new tool that we’ve created, the marketing gap analysis.

Marketing 43

Marketing Artificial Inteligence Retention Audio 43

ConversionXL

MAY 1, 2019

Trend lines aren’t impressive if they track metrics that appear distant from business goals. Client education is central to marketing messaging, too, especially for sellers with long sales cycles. The truth is less clear cut, especially for marketers. Craft marketing materials that resonate with multiple stakeholders.

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

ConversionXL

APRIL 18, 2017

If you’re only working in a local market, you can easily host meetups and build events around what you do. Speaking at events works as well, and there are many that allow newer speakers, like Measure Camp, Product Camp, and local marketing meetups. Differentiation is hard. Lead quantity can be a vanity metric.

Conversion 87

Conversion Framework Revenue Analytics 87

Startup Professionals Musings

DECEMBER 31, 2012

By understanding that there is real and quantifiable value to be found in individual customers, you can better focus your long-term marketing efforts on precisely those customers who will generate the greatest long-term value. That means setting up operational and financial metrics, educating team members, and rewarding the right actions.

Customer 225

Customer Startup Retention Differentiation 225

ConversionXL

JANUARY 24, 2017

Digital marketing moves at a fast pace. Everyone has railed against these practices ( including us , many times), but it still seems that much of the industry is focused on short term metrics and surface level changes. A profound knowledge in every aspect of marketing and business development is necessary (e.g.

Conversion 48

Conversion Technical Review Artificial Inteligence Analytics 48

Gust

DECEMBER 24, 2012

By understanding that there is real and quantifiable value to be found in individual customers, you can better focus your long-term marketing efforts on precisely those customers who will generate the greatest long-term value. That means setting up operational and financial metrics, educating team members, and rewarding the right actions.

Customer 166

Customer Startup Retention Differentiation 166

ReadWriteStart

OCTOBER 6, 2020

Here are five essential inbound marketing tools for startups and entrepreneurs. In the guide (below), we’ve compiled five key marketing tools you can’t miss adding to your social media and video marketing strategy. Adding videos to your marketing toolkit is a very versatile solution.

Marketing 156

Marketing Entrepreneur Social Media Startup 156

Duct Tape Marketing

JULY 6, 2022

10 Key Areas That May Be Holding Your Business Back written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with John Jantsch. In this episode of the Duct Tape Marketing Podcast , I’m doing a solo show. 18:02] Number ten — you have to have a marketing plan you are working from. Like this show?

SMS 90

SMS Retention Metrics Networking 90

Up and Running

JANUARY 23, 2018

It includes previous sales, market conditions, specific niches, and your customers—how you are going to identify them, communicate with them, and sell to them. Setting realistic goals will depend on factors like the market size, company objectives, and the resources or experience available to your sales team. What is a sales plan?

Sales 82

Sales Metrics Business Plan Networking 82

Occam's Razor

APRIL 21, 2014

about digital marketing and analytics. Strategy two… Book two hours with the senior most company leaders who will talk to you, and create the Digital Marketing and Measurement Model. I believe these two posts with a collection of some of my favorite metrics will inspire you: 1. Fruition Internet Marketing.

Analytics 131

Analytics Marketing Campaign Metrics 131

ConversionXL

MAY 27, 2022

Demand generation tactics address two of the biggest marketing challenges: raising brand awareness and generating leads. It uses marketing to raise brand awareness and get people excited about your products or services. Demand generation marketing isn’t one single strategy or activity. Some marketing tactics (e.g.,

Demand 115

Demand Affiliate Audience Leadership 115

ConversionXL

AUGUST 18, 2021

Turning employees into advocates can shorten the sales cycle, boost growth, and help your team differentiate from the crowd. . Take this LinkedIn post from the Head of Content at email marketing platform GetResponse. Utilizing this in your marketing efforts can pay dividends. Keep your employee advocacy program going.

Social Media 117

Social Media Employee Media Programming 117

abovethecrowd.com

OCTOBER 1, 2013

Over 13 years ago, in March of 2000, I wrote a blog post titled “ The Most Powerful Internet Metric of All. ” The key thesis was this: if an Internet company could obsess about only one metric, it should be conversion. As such, it is time to pound the table again – conversion is by far the most powerful Internet metric of all.

Metrics 93

Metrics Conversion Internet Acquisition 93

ConversionXL

FEBRUARY 9, 2016

Many marketers became more concerned with 10x growth hacks they read about online than strategy and growth process. Is the way it’s commonly talked about useless? ” April, 2012 – Andrew Chen writes Growth Hacker is the new VP Marketing , which goes viral (2.4K They need products that are really working in the market.

Retention 48

Retention Metrics Acquisition Conversion 48

Startup Lessons Learned

OCTOBER 19, 2013

This means that you can''t easily get users through the door despite solid marketing efforts, they aren''t proactively inviting their friends and colleagues, or no one is paying for your product. There are two questions that I recommend startups use to differentiate between being liked versus being loved.

Mobile 167

Mobile Developer Technical Review Lean 167

Austin Startup

MARCH 26, 2019

Do you plan to regularly refresh your marketing collateral? Even pre-launch, there’s work you can do here to differentiate yourself. When is the right time to diversify your paid marketing mix? More mature DTC brands are finding success with a broad range of marketing channels?—?paid And something always breaks.)

Technical Review 49

Technical Review Software Review China Acquisition 49