Startup Professionals Musings

APRIL 17, 2022

Very few entrepreneurs have the range of skills and experience to be the solution creator as well as business creator, or operational as well as sales leader. If both of you are experts at software development, even though one loves design and the other loves coding, that still won’t get the marketing done.

Partner 385

Partner Software Review CTO Hire Cofounder 385

Startup Professionals Musings

MAY 24, 2020

Companies are rightsized quickly now as markets change rapidly, and business professionals are quick to jump to new opportunities for growth and survival, with no ties to special benefits or pension plans. Here are some examples: Marketing Professional. Sales Professional. I’m sure you can think of a dozen more examples today.

Startup 410

Startup Angel Investor Social Media LLC 410

Startup Professionals Musings

NOVEMBER 4, 2022

In my years of advising startups and occasional investing, I’ve seen many great ideas start and fail, but the right team always seems to make good things happen, even without the ultimate idea. You need to have a technical genius on the team to get your startup product off the ground. The sales professional. The financial suit.

Technical Cofounder 309

Technical Cofounder Cofounder Advisory Board Startup 309

Startup Professionals Musings

APRIL 23, 2022

Every startup lucky enough to get some traction gets to the point where they decide to hire some “regular employees” for sales, marketing, and administrative tasks. In today’s marketplace, junior staffers are often the most intimately connected to the market, technology, and the customer network.

Startup 337

Startup Technical Review Employee Hiring 337

Startup Professionals Musings

JANUARY 4, 2023

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Proactively seek out win-win alliances.

Global 267

Global Marketing Technical Review Mobile 267

YoungUpstarts

NOVEMBER 2, 2020

How can businesses and marketing teams reach customers in the age of COVID-19, respond to lightning-fast changes in the marketplace, and keep up with new consumer demands? Marketing pioneer Jim Ewel has the answer in three words: “With Agile marketing.”. What does this mean? How can it give businesses an edge?

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Agile Marketing Campaign Sales 264

ReadWriteStart

NOVEMBER 30, 2021

If you’re new to marketing and amid a startup, all of it can seem overwhelming. A lot of work goes into starting a business, developing and launching products, and running the day-to-day operations, so marketing often gets put on the back burner. Choose your Market Audience. Choose a Brand Name.

Developer 159

Developer Marketing Social Media Startup 159

Startup Professionals Musings

JANUARY 6, 2023

In fact, there are a host of reasons why a non-focused startup business is more likely to struggle for survival, lose market and investor attention, and miss out on the opportunity to capitalize on their scope: Time to market is tied to the size of your offering. Ongoing market leadership requires continuous innovation.

Startup 287

Startup Bandwidth Distribution Agile 287

The Startup Magazine

APRIL 22, 2024

When it comes to startups, the focus often gravitates toward acquiring new customers, expanding market reach, and chasing growth metrics. However, amidst the frenzy of attracting fresh clientele, many startups overlook a critical aspect of sustainable success – client retention.

Retention 136

Retention Reputation Startup Social Network 136

VC Cafe

MARCH 1, 2024

Most startups equate the process of fundraising to dating – founders have to typically kiss a lot of frogs until the find the right fit. Climate tech – We have a fair chance of avoiding catastrophic climate change if startups offer commercial solutions to decarbonize society or remove carbon from the atmosphere.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

Startup Professionals Musings

JANUARY 30, 2022

Most investors and startup professionals expand this concept of focus to apply to key issues of every aspect of strategic and tactical planning in a startup. There are other chasms out there just as deadly as the technology one, such as the ones below: Market requirements chasm. Marketing and sales chasm.

Technical Review 375

Technical Review Startup Dilution Early Stage 375

Startup Professionals Musings

APRIL 10, 2020

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Proactively seek out win-win alliances.

Mobile 434

Mobile Marketing Technical Review Differentiation 434

YoungUpstarts

JANUARY 26, 2020

As the amount of time that we all spend online continues to increase, digital transformation has become crucial for sales growth into the next decade. It means integrating digital technology into every aspect of business, including sales channels. Online sales have been steadily rising over the last few years.

Sales 227

Sales Social Media Channel Technical Review 227

The Startup Magazine

JANUARY 31, 2022

When you’re in the early stages of your startup, it can be difficult to find funds or validate spending money on marketing and advertising or to even find the time to plan out your organic marketing strategies. The marketing world is ever-evolving and always growing. But first, what is Organic Digital Marketing? .

Social Media 126

Social Media Marketing Early Stage Metadata 126

The Startup Magazine

SEPTEMBER 22, 2022

This is partly due to the efforts made by apparel companies in recent years to improve the buying experience and place the customer at the center of their retail apparel marketing strategy. When brands have a laser-like focus on CXM , the apparel marketing benefits go far beyond those related to their customers.

Sales 141

Sales Customer eCommerce Social Media 141

The Startup Magazine

NOVEMBER 1, 2021

In a nutshell, affiliate marketing is a form of performance-based marketing. This is where a company will reward one or several affiliates for every customer or visitor brought by the affiliate’s own marketing efforts. The main purpose of an affiliate marketing strategy is to influence others to buy from you.

Affiliate 186

Affiliate Marketing Technical Review Software Review 186

Startup Professionals Musings

APRIL 11, 2020

In fact, there are a host of reasons why a non-focused startup business is more likely to struggle for survival, lose market and investor attention, and miss out on the opportunity to capitalize on their scope: Time to market is tied to the size of your offering. Ongoing market leadership requires continuous innovation.

Startup 424

Startup Bandwidth Distribution Agile 424

Austin Startup

JANUARY 20, 2021

The Ferrari Museum in Modena, Italy The defining characteristic of the Silicon Valley startup is speed. Startups must build speed into their culture. I moved back into working with Seed, Series A/B, startups- and it took me a couple of months to re-adjust. Another startup lesson is that timelines are arbitrary.

Sales 64

Sales Startup Sales Cycle Revenue 64

ReadWriteStart

DECEMBER 16, 2021

For those of you who don’t know: Conversation Intelligence software integrates with your customer engagement platform to record, transcribe, and analyze sales calls, giving businesses access to crucial deal information, CRM data entry automation, faster sales reps review, and sales coaching. Wondering how?

Conversion 162

Conversion Technical Review Startup Software Review 162

Duct Tape Marketing

MAY 17, 2023

Redefining Success In Sales With The Unsold Mindset written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Garrett Brown and Colin Coggings In this episode of the Duct Tape Marketing Podcast , I interview Garrett Brown and Colin Coggins. Is that something somebody can learn? [20:57]

Sales 90

Sales Technical Review Minnesota Conversion 90

The Startup Magazine

MARCH 2, 2023

A well-designed and thoughtfully executed unboxing experience can increase customer satisfaction and loyalty and encourage social media sharing and word-of-mouth marketing. Consider the costs While thoughtful packaging can increase sales and customer loyalty , you’ll need to balance the benefits and costs of these options.

Sales 115

Sales eCommerce Social Media Differentiation 115

Duct Tape Marketing

JANUARY 19, 2024

The Top 5 Episodes of the Duct Tape Marketing Podcast in 2023 written by John Jantsch read more at Duct Tape Marketing 2023 was a year of remarkable growth for the marketing industry. Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn startup – Just Eat).

Fractional CTO 74

Fractional CTO CTO Hire Technical Review Marketing 74

The Startup Magazine

MAY 3, 2024

Selecting the right technological tools and expert guidance during the formative phases of a startup can significantly influence its trajectory toward success. For startups eager to establish an efficient operational framework from the start, the decision to hire Microsoft Dynamics experts becomes instrumental.

Early Stage 149

Early Stage Technical Review Software Review Operations 149

ConversionXL

JUNE 16, 2022

Consistency is the cornerstone of good marketing. Consistency is equally critical for startups. Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. A marketing playbook helps you achieve brand consistency across channels and campaigns.

Campaign 149

Campaign CTO Marketing Social Media 149

ReadWriteStart

NOVEMBER 30, 2021

If you’re new to marketing and amid a startup, all of it can seem overwhelming. A lot of work goes into starting a business, developing and launching products, and running the day-to-day operations, so marketing often gets put on the back burner. Choose your Market Audience. Choose a Brand Name.

Developer 78

Developer Marketing Social Media Startup 78

The Startup Magazine

MARCH 2, 2021

A listing on Google Maps is an invaluable marketing tool for local businesses. It helps businesses to be discovered by customers, to stand out from competing businesses, and drive traffic to the store that can be converted into sales.

Sales 155

Sales Software Review Search Technical Review 155

The Startup Magazine

JUNE 16, 2021

Let’s get this clear from the start – marketing is not my thing. I spent years telling managers that I wanted nothing to do with marketing, and I meant it. Still, “marketing” is a vast field, and I would be remiss to say that I’ve gotten nothing out of it. ” Identity items. That’s right.

Marketing 145

Marketing Social Media Database Salary 145

ConversionXL

JANUARY 18, 2022

In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due to bad market fit. Muun found a market need but failed to compete with bigger names that provided customers with authoritative content and resources. Both companies suffered from a fatal lack of marketing.

Marketing 110

Marketing Product Audience Equity 110

The Startup Magazine

JUNE 16, 2024

In today’s competitive market, attracting quality leads is more important than ever. Amidst the noise of generic marketing messages, it can be challenging to zero in on prospects who are genuinely interested in what you offer. Creating Compelling Content Content is king in the realm of lead generation.

Lead Generation 115

Lead Generation Artificial Inteligence Technical Review Audience 115

The Startup Magazine

JANUARY 5, 2021

Business startups need a tool that can help them increase customer intelligence for increased sales and revenue if they have to grow fast amidst stiff competition. This is why many business startups are scrambling for the right CRM tools in the market. This is a clear innovation in startup development.

Campaign 142

Campaign Startup Agile Technical Support 142

The Startup Magazine

APRIL 14, 2022

While certain aspects of setting up a startup can be exhilarating, especially in the early stages of the business, there are also plenty of bumps along the road, big and small. So, before you start your startup and invest your time and money in it, you have to ensure your startup does not fail. Focus on marketing.

Startup 147

Startup Early Stage Naming Public Relations 147

VC Cafe

JANUARY 22, 2021

A few months ago, VC Cafe launched a series on startup engagement and outreach programs of large tech companies. After covering Google startup outreach and support (from first hand experience), today I’m happy to add Amazon and AWS, by looking into the variety of ways startups can engage with the commerce and cloud giant.

Technical Review 174

Technical Review Startup Venture Capital Incubator 174

The Startup Magazine

JUNE 27, 2022

And while this might be telling of today’s society, one thing is undeniable – mobile devices represent a great opportunity for startups to get off the ground. With that in mind, here are just some of the many reasons why mobile apps are important for your startup as well: 1. Engaging your customers. Engaging your customers.

Mobile 123

Mobile Startup Technical Review Audience 123

The Startup Magazine

SEPTEMBER 11, 2023

In the bustling world of startups, every detail counts, from the way you pitch to potential investors to the attire your team dons daily. Dive into the world of branded workwear and discover why it’s an indispensable asset for startups aiming to make a mark.

Technical Review 138

Technical Review Startup Vesting Employee 138

VC Cafe

SEPTEMBER 26, 2022

The past year was a wild ride for startups and founders, giving a whole new meaning to the ”rollercoaster” aspect of being an entrepreneur. A combination of competition for top talent and an effort to bring employees back to the office drove startups in Israel to throw extravagant parties and all-inclusive retreats abroad.

Founder 187

Founder Startup Valuation Pre-Money Valuation 187

The Startup Magazine

SEPTEMBER 18, 2020

More than ever, digital marketing is offering huge advantages to businesses around the world. If you consider how many people are online right now, you should think about how digital marketing could be transformative for your business. Digital Marketing VS Traditional Marketing. Digital marketing methods are trackable.

Marketing 179

Marketing Social Media Technical Review PPC 179

ConversionXL

FEBRUARY 3, 2022

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time. Growth marketing is about process over tactics.

Marketing 115

Marketing Framework Metrics Channel 115