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5 Reasons Why Public Relations Is Important to Your Brand

The Startup Magazine

Whether your brand is a small business just getting started or an established corporation with global ambitions, establishing a solid public relations strategy can be the key to unlocking new heights of brand awareness and company growth. What is Public Relations (PR)? . Generate leads, sales and revenues .

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Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City. I start off with this question: What is public relations?

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5 Keys To A Viable Spending Rate And Cash Management

Startup Professionals Musings

Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. Think of these alternatives as paying interest on a loan, and manage them wisely. Be a miser with contract services and facilities.

Burn Rate 258
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5 Ways To Conserve Investor Cash And Ensure Survival

Startup Professionals Musings

Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. Think of these alternatives as paying interest on a loan, and manage them wisely. Be a miser with contract services and facilities.

Burn Rate 310
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Say Goodbye to Old Communications

Rembrandt Communications

And we all know what that leads to… negative reviews, lost revenue, bad press, and more! If your social media team posts one idea, your marketing team sends out a different message and your public relations’ team promotes something else, you create a confusing mess and lose credibility. Otherwise, you confuse customers.

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5 Keys To Minimizing The Burn Rate For Your Startup

Startup Professionals Musings

Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. Think of these alternatives as paying interest on a loan, and manage them wisely. Be a miser with contract services and facilities.

Burn Rate 223
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Why Some Startups Win

Steve Blank

But my favorite was when the public relations manager told me, “We’re here to summarize the data sheets and put them in press releases and then answer the phone in case the press calls.”. And it was going to mention the two words that marketing needed to live and breathe: revenue and profit. Educate our sales channel(s).

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