VC Cafe
APRIL 4, 2024
The landscape grew to 2,011 companies in 2024 from merely 139 logos in 2012 when it was first published. By the way, this not just about marketing or PR. By tapping into existing ecosystems and customer bases, you can gain instant credibility and exposure while offering a more comprehensive solution.
David Teten
JULY 12, 2013
Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.
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YoungUpstarts
OCTOBER 24, 2016
It is possible to do PR on your own — and it’s much cheaper and easier than you’d ever imagine it to be. Here are four ways to take a DIY approach to PR: 1. These early efforts will set your PR wheels in motion — and once you’re ready to work with the true PR pros, all they’ll have to do is hit the gas and steer.
The Next Web
MARCH 3, 2014
We chose to integrate our product closely with Pinterest, which was the talk of the town in the summer of 2012, and allow our users to do more with their carefully curated photos. TweetDeck’s custom timeline lets me save relevant tweets on an ongoing basis. Next: A one-woman PR team. My first foray into PR was a bit naive.
crowdSPRING Blog
JANUARY 26, 2012
Online Ad Spending to Surpass Print for First Time in 2012 - [link]. Mobile-Ad Spending Projected to Reach $2.61B in 2012 - [link]. Why Startups Shouldn’t Hire PR Firms – [link]. I don’t agree w/ @benkunz – obscure price increases that trick customers are not brilliant – [link]. – [link].
Up and Running
MAY 10, 2013
Today North American internet users have climbed to 79% ( US Census Bureau ) with a whopping 90% of these users claiming they use the web to help them make purchasing decisions ( Fleishman Hillard 2012 Digital Influence Index ). Are you allowing prospects/customers to ENGAGE with you? . Websites used to be a one way street.
Up and Running
DECEMBER 2, 2011
If the needs of customers are not likely or are not being met, how can you improve on this and what are the possible repercussions of not meeting such requirements? What was your product/s and services that were going to set you apart from others? The reason you got off course may have been necessitated by finances etc.,
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