LinkedIn Video Ads: Relevance, Specs, and Use Cases
ConversionXL
MARCH 6, 2019
LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. The same video content likely works well in other channels. The growth of B2B video marketing. But LinkedIn owns the lucrative B2B audience. They also come with higher costs and LinkedIn-specific platform limitations.
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