Duct Tape Marketing

FEBRUARY 6, 2024

Understanding Research Engine Optimization And Its Impact on SEO with Shama Hyder written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Shama Hyder. 06:56] What is Dark Social? [16:09]

Engineer 64

Engineer SEO ChatGPT Channel 64

Rembrandt Communications

AUGUST 9, 2017

Discover content marketing strategy, SEO , B2B copywriting, and PR tips here from Melanie Rembrandt. The post How To Measure Your Content Marketing For Better Results appeared first on B2B copywriting, content marketing strategy and PR that boost sales, awareness and credibility fast!

B2B 100

B2B PR Marketing SEO 100

YoungUpstarts

NOVEMBER 25, 2019

Social media. Hire a social media marketing team member or freelancer who constantly manages your accounts and is available to answer questions, to engage with customers and to use social monitoring tools to see how effective your activity is proving to be. This guide will get you started with the basics. Influencers.

Marketing 165

Marketing Social Media B2C PPC 165

Duct Tape Marketing

MAY 25, 2022

Paul is the founder and CEO of Marketing AI Institute, and the founder of PR 20/20, HubSpot’s first partner agency. He's the founder and CEO of marketing AI Institute, founder of PR 2020 HubSpot's first partner, agency HubSpots and sponsor of this show. Marketing Podcast with Paul Roetzer. So it's just tasks. But we're not there yet.

Artificial Inteligence 90

Artificial Inteligence Marketing Cofounder SMS 90

Duct Tape Marketing

SEPTEMBER 30, 2022

Karrie is Chief Marketing Officer at Typeform, leading brand strategy, advertising, PR, internal communications, and DEI efforts as well as overseeing the internal creative studio. Marketing Podcast with Karrie Sanderson. In this episode of the Duct Tape Marketing Podcast , I interview Karrie Sanderson. So Carrie, welcome to the show.

Marketing 76

Marketing Differentiation B2C PR 76

Duct Tape Marketing

NOVEMBER 2, 2017

7 Ways to PR your Personal Brand on a Budget written by Guest Post read more at Duct Tape Marketing. The old personal branding tactics of blogging or social media marketing may already be taking up all your spare time. Get Media Coverage. You don’t need to hire an expensive PR firm to get some traction with this.

PR 69

PR Social Media New Zealand Ireland 69

Hearpreneur

JANUARY 19, 2018

Additionally, as we continue to grow into new markets, our SEO strategies are evolving in 2018 to accommodate for new demographics and under-served geographic locations, however this new scaling will certainly demand significant upgrades to the proprietary software technologies we lean on. Photo Credit: Andrei Vasilescu. 13- Stronger brand.

Detroit 88

Detroit Entrepreneur Technical Review Revenue 88

Austin Startup

JULY 12, 2010

They still SEO-optimize those pages heavily, and compete for the attention of users with other channels, whether official or unofficial. Stories of injustices made right via social media are frequent, if not altogether common. Encourage them to join and support the Company-Customer Pact.”

Customer 80

Customer Harvest B2C Technical Review 80

Duct Tape Marketing

MARCH 30, 2022

Dale has been an SEO specialist for fortune 500 companies and venture-backed startups around the world for two decades. As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. 4:56] Could you talk about something you’ve written about — the end of technical SEO? [5:43]

Technical Review 87

Technical Review SEO Metadata Algorithm 87

Rembrandt Communications

DECEMBER 2, 2015

Stop the madness and focus on what works with your B2B and B2C content strategy You are running around like a crazy person trying to shop, decorate, clean, prepare for guests, pack, wrap, ship gifts… the list goes on. appeared first on Boost sales with BtoB Content Strategy and PR here. The post Crazy Holiday Schedule?

B2C 100

B2C PR B2B Marketing 100

ConversionXL

NOVEMBER 5, 2020

And so, the concept for a digital PR service was born. Using my existing skills and resources (including an old domain name), I tested a productized digital PR offer. About 18 months later, we pivoted our messaging to evolve beyond digital PR. Most B2B buyers know this. The goal was simple: validate demand or move on.

PR 120

PR B2B Lean Audience 120

Rembrandt Communications

AUGUST 6, 2015

What you think is a B2B content strategy may not be. The post 3 BtoB Content Strategy Sins to Avoid appeared first on Boost sales with BtoB Content Strategy and PR here. The post 3 BtoB Content Strategy Sins to Avoid appeared first on Boost sales with BtoB Content Strategy and PR here.

B2B 100

B2B PR Sales PPC 100

Up and Running

NOVEMBER 3, 2011

Newspaper and magazine advertising has been perceived as a dying art for some time, but newspaper and media exposure can still be an important way of getting your name known. Take the time to research Search Engine Optimisation (SEO) and see how you can drive new traffic to your site. Promotional Gifts. Follow him @alanjgrainger.

PR 82

PR B2B SEO PPC 82

YoungUpstarts

JULY 1, 2015

Pioneered by co-founders of HubSpot Brian Halligan and Dharmesh Shah, inbound marketing is a leading Business-to-Business (B2B) digital marketing strategy. Written by Halligan and Shah, “ Inbound Marketing: Get Found Using Google, Social Media, and Blogs ” covers the fundamentals of inbound marketing. a) SEO in a Nutshell.

Software Review 100

Software Review Marketing Social Media B2B 100

Rembrandt Communications

JANUARY 31, 2017

appeared first on Boost sales fast with content marketing strategy and PR here. It’s just a reminder that no matter your age, no matter how healthy you are and no matter how “good” things […]. The post How’s Your DIY Marketing Going?

Marketing 100

Marketing PR Sales B2C 100

crowdSPRING Blog

FEBRUARY 14, 2014

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Old School SEO Tests In Action (A 2014 SEO Experiment) - crowdspring.co/1dB0QGP. Email Blows Social Media Out the Door — Any More Questions? ClickZ - crowdspring.co/NeI4Qt.

Social Media 94

Social Media Small Business Design Media 94

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. Some of the early B2B pioneers in this space were companies like JBoss ( story here ), SolarWinds, ConstantContact, HubSpot, etc. that will cost the company significant amounts of money.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Duct Tape Marketing

JULY 10, 2019

It is our go-to SEO tool for doing audits, for tracking position and ranking, for really getting ideas on how to get more organic traffic for our clients, competitive intelligence, backlinks and things like that. All the important SEO tools that you need for pay traffic, social media, PR and of course, SEO.

Social Media 57

Social Media SEO Audience Audio 57

Brandanew

OCTOBER 13, 2015

> 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute. c) Social media sharing. f) SEO ranking. Experts and influencers generally have their own social media following and your content will naturally see a new audience.

Social Media 100

Social Media Marketing SEO B2B 100

Mike Michalowicz

FEBRUARY 11, 2013

Social Media Marketing Strategies. Social media is about connecting with the people in your niche: customers, potential customers, people who are interested in what you do, or who share similar interests and circles or hubs with you. Social media isn’t new. Social media is about doing that online. Get Out of The Store.

Small Business 167

Small Business Marketing PR Social Media 167

Duct Tape Marketing

MAY 4, 2016

Teach referrals to your customers and offer to teach referral generation to their customers in B2B settings. Public Relations– This includes activities aimed at receiving coverage in traditional media outlets. The PR Masterclass : How to develop a public relations strategy that works! Six SEO Rules for 2016.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

Brandanew

JUNE 18, 2015

Content Marketing and not SEO back-linking or keyword infested text is a long term and serious brand investment. 2) Your existing state of SEO. 3) Your existing state of Social Media. At Brandanew, we are very much of the view that you need “owned media” properties to push your Content Marketing strategy.

Cost 100

Cost Marketing Social Media PR 100

ConversionXL

JANUARY 21, 2019

You start your day with a check-in on social media. When Moz’s SEO tool wasn’t working as expected, they penned a public apology on their blog to say sorry for the failures, why they happened, and what they did to fix it: 2. You spot a negative review on your Facebook page. Do you: Ignore it and hope nobody sees it? Her response?

Software Review 125

Software Review Social Media Demand Advertising 125

ConversionXL

MAY 27, 2020

I’ve been in the B2B link-building game for almost five years, and the true value of link building isn’t quick fixes. This all might look like an easy, stress-free way of acquiring links, but let me use one of the phrases SEOs like the most: ”It depends!”. B2B copywriting almost always requires more skill and time compared to B2C.

B2B 142

B2B Social Media Email Campaign 142

crowdSPRING Blog

AUGUST 4, 2010

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Four social media lessons from the New York Times – [link]. Social Media and Ant Colonies – [link]. Media isn’t social – [link]. – [link].

Social Media 92

Social Media Small Business Design Media 92

Rembrandt Communications

MARCH 6, 2015

The post B2C and B2B Content Marketing Tips – Is Your Copy Just Sitting There? appeared first on Boost sales with BtoB Content Strategy, SEO and PR here. But […].

B2C 100

B2C B2B PPC PR 100

YoungUpstarts

AUGUST 21, 2014

by Justin Beegel, CEO of Infographic World and the author of “ Infographics For Dummies “ The evolution of technology and the rapidly changing landscape of social media has made life interesting and difficult for marketing and advertising executives. B2B marketers should consider their industry and make the tone appropriate.

Viral 162

Viral Europe America Social Media 162

YoungUpstarts

APRIL 5, 2018

Good B2B Content Marketing is not new in the world of marketing, especially with the emergence of more and more distribution platforms, each needing signups, and consistent postings to become a relevant source in your content strategy. Some relate content marketing to PR and will even use them interchangeably.

B2B 153

B2B Marketing Distribution Curation 153

Brandanew

JANUARY 8, 2016

We talked to global social media experts and influencers to share with us their top social analytics tools for the coming year. Maggie Kravchuk , Rubenstein, PR. For one these tools are entirely free and they provide a very in-depth look into how your account is performing on social media. Tina Chan, Social Media Manager, GEECL.

Analytics 100

Analytics Social Media Marketing Media 100

Duct Tape Marketing

AUGUST 29, 2013

Improve SEO and Traffic. Since brand marketers typically have less control over external media, useful content that displays thought leadership takes priority. As an aside, B2B companies, and in particular B2B technology companies, tend to be the most progressive in content marketing for demand generation. Nurture Leads.

Demand 65

Demand Tampa Marketing B2B 65

Duct Tape Marketing

JANUARY 8, 2015

Half of marketers across B2B, B2C, and nonprofit sectors ranked inbound as their primary lead source, exceeding the average (42%) of all other channels combined.”. You do most of the work on the front end building your site, optimizing with SEO and building a website traffic strategy. Source: Social Media B2B ].

Marketing 28

Marketing North America Lead Generation B2B 28

VC Cafe

JULY 5, 2010

It is the B2B advertiser’s Mecca, but it is an undeserved market when it comes to user experience and consolidation of services. Media centers were a hot topic, and I used the XBOX media center to develop the product. Content created by users and exhibitors for a specific event is an excellent source of SEO.

Aggregator 84

Aggregator Caching PHP 84

Hearpreneur

DECEMBER 15, 2017

The differences between B2C and B2B within the same brands were staggering! I started out working for various agencies and eventually I was recruited to work in-house for a Fortune 500 company doing SEO and PPC work. what I really liked about SEO and PPC was that it was involved with everything related to online marketing.

Entrepreneur 114

Entrepreneur Czech Republic Retention B2C 114

ConversionXL

JULY 10, 2019

That simplifies content creation and link building compared to, say, trying to promote niche B2B software. My SaaS content marketing study found that PR-style content received twice as much organic traffic as blogs that focused on educational content. It was a good day for their SEO team, at least.). Example 2. “

Marketing 125

Marketing Acquisition Software Review Aggregator 125

Cracking the Code

OCTOBER 10, 2008

This is a clear example where business-to-business (B2B) marketers need to learn from their business-to-consumer (B2C) counterparts. Yet many B2B companies don’t have a clue. Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. ► 10/04 - 10/11. (2). Software 2.0:

Software Review 48

Software Review North America Europe Metrics 48

Occam's Razor

NOVEMBER 2, 2015

I believe that every human with time to spare, and a connection to the web, should be on social media. Do the big gigantic numbers imply that your business should use these social media channels? Even the people who powered your investment in Social Media, the Gurus, have, reluctantly, accepted this reality. Success Metrics.

Social Media 60

Social Media Media B2C B2B 60

steveblank.com

JULY 8, 2011

I know that in B2B world you are dead in the water without CRM tool… We are using our own stuff – [link] Reply Josh , on February 28, 2011 at 12:12 am said: Thank you for all the great links, how can i get an invite to quora? Reply Jarek , on February 27, 2011 at 11:51 pm said: What about CRM? Thanks for a Great Post.

Software Review 110

Software Review Startup Silicon Valley Analytics 110