YFS Magazine

APRIL 18, 2017

Market your product in a way that a B2B customer not only considers it the only logical choice, but also sticks to their decision in the future.

B2B 113

B2B Customer Product Marketing 113

Hearpreneur

JANUARY 26, 2022

Prezi hired the former director of product from Pixar to build a more cinematic video meeting experience. COVID-19 saw several changes, particularly in the area of telephonic development. Many B2B buyers now prefer digital meetings, digital conference calls, and negotiations. Companies will also be able to simplify product.

Software Review 123

Software Review Technical Review Artificial Inteligence Entrepreneur 123

View from Seed

AUGUST 10, 2021

Hologram is also an example of a B2B platform company, of which we’ve invested in many over the years here at NextView. But some of the most impactful companies in finance, work, transportation, and other major categories of everyday life are B2B businesses that are shaping these sectors both directly and indirectly.

Chicago 177

Chicago Cofounder Miami B2B 177

View from Seed

AUGUST 10, 2021

Hologram is also an example of a B2B platform company, of which we’ve invested in many over the years here at NextView. But some of the most impactful companies in finance, work, transportation, and other major categories of everyday life are B2B businesses that are shaping these sectors both directly and indirectly.

Chicago 156

Chicago Cofounder Miami B2B 156

ConversionXL

MAY 27, 2022

In today’s market ( 8,000 martech products alone ), it’s easier to attract the right customer with material they value than it is to chase down and convert a prospect who isn’t ready to buy. If your product was developed to solve a real-world problem, your ideal customers already exist. email, ads, retargeting, etc.)

Demand 124

Demand B2B Distribution Channel 124

View from Seed

AUGUST 10, 2021

Hologram is also an example of a B2B platform company, of which we’ve invested in many over the years here at NextView. But some of the most impactful companies in finance, work, transportation, and other major categories of everyday life are B2B businesses that are shaping these sectors both directly and indirectly.

Chicago 136

Chicago Cofounder Miami B2B 136

YoungUpstarts

AUGUST 4, 2014

How big is the market for Muslim-friendly products and services? They should also consider launching online B2C or B2B platforms incorporating mobile and social-commerce. A key point to note here is that developing halal products doesn’t limit a company from cross-selling to non-Muslims.

Technical Review 171

Technical Review United Arab Emirates Saudi Arabia China 171

YoungUpstarts

OCTOBER 10, 2012

Talented product developers. If you can harness the knowledge, natural enthusiasm, and peer influence of your very best customers — I call them “Rock Star” customers — they’ll market, sell, and help develop breakthrough products for your firm better than your internal resources can do, and often at a fraction of the cost.

Customer 154

Customer Fractional CTO Canada Technical Review 154

crowdSPRING Blog

SEPTEMBER 19, 2014

How to Use Social Media to Drive Traffic for B2B Companies – crowdspring.co/1nPz9An. Six Things Physical Product Development Taught Me About Experience Design | UX Magazine – crowdspring.co/X7NCjD. How To Think Like an Entrepreneur: the Inventure Cycle | by Steve Blank – crowdspring.co/1wkTR3b.

Social Media 94

Social Media Small Business Design Media 94

YoungUpstarts

MARCH 25, 2013

by Dan Adams , author of “ New Product Blueprinting: The Handbook for B2B Organic Growth “ As a B2B supplier, you can approach new product development one of two ways. You’ll see it with fresh eyes, and as a result, you’ll discover where your company and its products can really add value.

B2B 124

B2B Customer Product Development Audio 124

David Teten

AUGUST 19, 2019

In addition, I’ve noted a few multi-product lending firms, e.g., Kapitus and United Capital Source , which provide RBI as one of many structural options to companies seeking capital. . We have a special program if you are pre-seed and need product development. Alternative Capital. “ You qualify if you have $5k+ MRR.

Revenue 60

Revenue Technical Review Software Review Equity 60

Startup Lessons Learned

JULY 5, 2010

While the customer development framework of Four Steps is universally relevant, The Entrepreneur’s Guide updates its practices for modern startups. Four Steps primarily centers its stories and case studies on B2B hardware and software startups. In fact, they probably will. In fact, they probably will.

Customer Development 166

Customer Development Developer San Francisco Customer 166

YoungUpstarts

JULY 22, 2020

Instead, we need to streamline and accelerate our processes by borrowing techniques from the world of lean and agile product development. Like its cousin the Minimum Viable Product, a Minimum Viable Persona seeks to provide just enough information to allow work to start.

SCRUM 162

SCRUM Agile Customer Framework 162

ReadWriteStart

APRIL 10, 2020

For a startup in the B2B market, that means there’s a reasonably steep hill to climb right from the beginning. An ideal customer profile is a thorough outline of who your startup plans to sell its products to, and not how you intend to do so. What they’re using your products for? Setting the Right Standards.

Customer 180

Customer Startup Analytics B2B 180

Spencer Fry

MAY 2, 2014

Anyone who works in product development will know that ten months is an eternity. The product offering is itself the same: offer perks and rewards to your employees. Ten-Month Product Cycles Suck. It was never our intention to get stuck in a ten-month product cycle. What’s New in Uncover. It just kind of happened.

Bootstrapping 57

Bootstrapping Revenue Product Development Forecast 57

VC Cafe

APRIL 21, 2022

I believe the iPhone moment is going to be the launch of Apple’s smart glasses (or maybe Meta’s) and when it happens, I predict we will see accelerated adoption of AR technology for both consumer and enterprise use cases, and a rush to adapt products to from 2D to 3D. The writing is on the wall – AR continues to grow.

Mobile 198

Mobile Global Aggregator Bootstrapping 198

Up and Running

MAY 22, 2013

We’ve all heard the horror stories about how hard it can be to successfully launch a new product to the market. In a consumer product category such as household cleaning products, the industry success rate is a dismal 15 percent to 20 percent according to a Bloomberg Businessweek interview with former Proctor & Gamble CEO, Alan “A.G.”

Product 75

Product Marketing Forecast B2B 75

YoungUpstarts

JUNE 27, 2018

Before you do anything else, you need to take time to understand the needs and expectations of your customers on an ongoing basis as you develop your product and business. Toxnot is a sustainable product and supply chain management software used by manufacturers and designers to eliminate problematic chemicals from their products.

Customer 153

Customer Cofounder Demand B2B 153

YoungUpstarts

MARCH 5, 2018

Ahead of CES, product development teams scrambled to make sure their shiny new product was ready for prime time. They understand their product inside and out. Keith Johnstone is the Head of Marketing at Peak Sales Recruiting , a leading B2B sales recruiting company launched in 2006.

Sales 113

Sales Artificial Inteligence Retention Startup 113

YoungUpstarts

MAY 16, 2018

People in big companies see innovation through the lens of new product development. Fluency in these critical skills is the key to any entrepreneur’s success, not reading textbooks about product-market fit, and certainly not painstakingly constructing a business plan.

Silicon Valley 157

Silicon Valley Forecast Venture Capital Business Plan 157

View from Seed

NOVEMBER 18, 2014

Foster product development and marketing which creates organic (or somewhat organic) user traction. For B2B startups especially, this is the best signal of product-market fit – a sign that the company is investable. They are: 1. Build Audience Momentum. Generate Real Revenue. Craft a Small Scale Machine.

Syndicate 333

Syndicate Syndication Seed Stage Startup 333

Startup Lessons Learned

DECEMBER 28, 2009

Or, phrased more hopefully, "I see how you can use continuous deployment to run an online consumer service, but how can it be used for B2B software?" Most customers of most products hate new releases. Thats a perfectly reasonable reaction, given that most releases of most products are bad news. Or variations thereof.

Continuous Deployment 122

Continuous Deployment San Francisco Lean Metrics 122

Genuine VC

MARCH 24, 2014

The strategy here is to foster product development and marketing which creates overall (semi-)organic user momentum. For B2B startups especially, revenue is the best signal of product-market fit. The four winning strategies for startups to go from Seed to A are: Build Scale/Momentum. Generate Real Revenue.

Seed Capital 212

Seed Capital Metrics Cofounder Revenue 212

YoungUpstarts

JUNE 10, 2018

Something powerful is shaking up the Manufacturing industry and it will change the way we work and produce products forever. To achieve this, present technological innovations need to be explored, developed, and adapted into every step of the production process. by Donald Chan, founder of IMPACT! Brand Communications.

Agile 100

Agile Analytics Cloud Bankruptcy 100

ConversionXL

NOVEMBER 25, 2015

When it comes to subscription product pricing, you’re not just guessing…are you? The Gabor-Granger Technique is a simple technique based on asking people the likelihood of their purchasing a product at different prices. To simplify it, the technique involves asking a series of questions like, “would you buy (product) at (price)?”

Product 48

Product Retention Revenue Acquisition 48

YoungUpstarts

AUGUST 4, 2015

by Melissa Lincoln, Senior Product Marketing Manager at Leadspace. In our experience, having offices in both locations is ideal for a B2B tech company because the complementary strengths of the two locales open the door for fast and sustained growth. However, a B2B tech company based solely in the Bay Area can encounter challenges.

B2B 100

B2B San Francisco Semantic 100

Women Entrepreneurs Can

MARCH 29, 2019

As IoT technology continues to help manufacturers create better products and build a stronger industry, it will remain key to an integrated approach that includes robotics, big data analytics and new operational technologies. 3D printing is about to revolutionize how the manufacturing industry approaches product development.

B2C 45

B2C B2B Technology Product Development 45

Austin Startup

JULY 14, 2019

The Non-Price Costs That Are Turning Away Your Customers What is your customer actually paying to buy your product? For example, if you’re replacing a legacy product that is bulky, providing a free disposal service for the old unit can make saying yes easier. Struggling for sales? You get the idea?

Sales 48

Sales B2B Database Cost 48

Hippoland

AUGUST 8, 2018

As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business. Product second. 2) B2B startups have high margins. B2B companies can have great unit economics.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business. Product second. 2) B2B startups have high margins. B2B companies can have great unit economics.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Version One Ventures

NOVEMBER 29, 2016

If you haven’t already, check out previous posts detailing Andrew Chen’s (Uber) fireside chat on growth strategies , Anthony Marino’s (ThredUp) talk on managed marketplaces , and B2B marketplace dynamics from Shippo’s Mikhail Ledvich. Expand into different products. That new product now represents 35% of their business.

San Francisco 60

San Francisco Vertical Equity Cofounder 60

Genuine VC

NOVEMBER 5, 2012

And the larger imports (Microsoft, Google, eBay… recent challenges not withstanding) have now been established for a time that people have had at least a few years to formally train in internet software product development areas. And that certainly wasn’t the case when I moved back here in 2004.

Boston 206

Boston Internet Entrepreneur .Net 206

OnlyOnce

AUGUST 12, 2013

The Customer Experience (CX) movement is gaining more and more steam these days, especially in B2B companies like Return Path. The authors define Customer Experience as “how your customers perceive their interactions with your company,” and who doesn’t care about that?

Lean 94

Lean Agile B2B Metrics 94

ConversionXL

FEBRUARY 10, 2021

Yet, when it comes to product demos, many marketers and sales teams fall short in creating demos that convert. What types of demos are used, and are there correlations between B2B and B2C demo usage? Similar to a live demo, the presenter shows the possibilities of the product in a normal use-case. Real-use demo pros and cons.

Product 120

Product B2C B2B Email 120

Startup Lessons Learned

MAY 14, 2009

Through case studies, exercises, and discussions, Eric Ries will guide entrepreneurs of all stripes through the key areas that determine success for startups: product, engineering, QA, marketing, and business strategy. This workshop presents a new methodology that will allow you to bring new products -- and companies -- to life.

Lean 60

Lean San Francisco Continuous Deployment Software Review 60

Up and Running

SEPTEMBER 19, 2016

Leveraging our financial skill sets, my partner and I started Harper Partners, a tech-enabled factoring company that helps innovative B2B businesses and startups fund their working capital. As a founder, you will touch sales, marketing, product development, customer service, accounting, fundraising, and more.

Private Equity 60

Private Equity Acquisition B2B Partner 60

ConversionXL

NOVEMBER 29, 2018

This post details the freemium and free-trial models and considers the key questions—about your business, your market, and your product—that guide you toward the best option. If your onboarding experience is terrible or your product uninspiring, you’re wasting time with the “freemium vs. free trial” debate. Loss aversion.

Customer 119

Customer Conversion Acquisition B2B 119