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Account-Based Marketing vs. Lead Generation: Which is Right for You?

ConversionXL

Account-based marketing (ABM) and lead generation both offer a way to do this. Done right, both can help attract the kind of high-quality leads that become long-term customers and advocates. Templafy generated 475% ROI with lead generation. Lead generation gets people through the door.

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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. What’s inside will differ depending on the channel or marketing campaign. Marketing funnel. Measurement.

Campaign 149
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Online Dental Marketing Checklist For All Startup Practices

YoungUpstarts

While starting a new dental practice, you need to finalise practice name and tagline for it. Ensure to get the proper brand name as it is essential for your practice’s recognition. Also, register a domain name for your dental website that suits your business name. Logo Designing. Search Engine Optimisation.

Marketing 200
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[Review] CPL One Online Advertising Platform

YoungUpstarts

CPL One is an integrated online advertising platform for affiliate marketers that partners with leading CPL (stands for cost-per-lead) advertisers to help members create and run profitable (potentially) ad campaigns with ease. CPL One offers affiliate marketers the opportunity to generate commissions from lead generation.

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How to Get Sponsorship for Your Business, Book or Podcast

ConversionXL

But it’s not as simple as reaching out to a company you want to collaborate with and putting their name on your website in exchange for cash. If your audience isn’t interested in a sponsor’s product or service, then putting their name to your offer won’t deliver the ROI they’re looking for, ruining any chance of a long-term partnership.

Audience 139
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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. It will also ensure you’re not “spraying and praying” with campaigns—and you’re not wasting your budget. This kind of spending means crowded ad platforms, which makes it more difficult to stand out. Who are your competitors?

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4 Reasons Gen Z Will Rule The Tech World By 2020

YoungUpstarts

Generation Z is making its way into the market and its starting to reshape the tech world with their views and preferences. Generation Z, much like their parents, Generation X, still doesn’t have an appropriate “name” like Millennials or Baby Boomers. Going mobile. In addition, 35.5% In addition, 35.5%