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Lead Identification Software: Unlocking the Potential of Effective Lead Generation

The Startup Magazine

Look for software that offers data from reputable sources and ensures data integrity through regular updates and validation processes. Advanced Filtering and Segmentation The ability to filter and segment leads based on specific criteria is crucial for targeted marketing campaigns.

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[Interview] Jim Ewel, Author Of ‘The Six Disciplines of Agile Marketing: Proven Practices For More Effective Marketing And Better Business Results’

YoungUpstarts

Agile marketing takes its inspiration from Agile software development, which is how 90% of companies develop software today. Many marketing groups focus on how many marketing campaigns they can run, how many marketing emails they can send out, or how much marketing content they can generate.

Agile 264
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Lessons Learned: Why My Kickstarter Campaign Failed

Up and Running

While an online campaign may seem like an easy way to dig up grassroots funding, it’s not as easy as just setting up a site and collecting money. Ryan Ausanka-Crues, the CEO of Palomino Labs, talks about what went wrong with his Kickstarter campaign. Ryan Ausanka-Crues had one of those “lackluster” campaigns.

Campaign 105
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[INTERVIEW] North Aware Founder And Creator Of The Smart Parka, Jamil Khan

YoungUpstarts

Kahn had a better idea – several, in fact – that led to the Smart Parka, the first product of North Aware that launched in 2016 with the help of a highly successful Kickstarter campaign. His concept captured the imagination of enough people that North Aware’s Kickstarter campaign raised an astonishing $2.6

Founder 189
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Common B2B Challenges and How To Solve Them

ConversionXL

This process helped us define accounts with the highest revenue potential which we then ran highly perosnalized campaigns to. In 2020 we applied the same approach to two of our customers: idronect (software to manage drone businesses) and Opsfleet (software development company). We start mapping out a simple campaign.

B2B 150
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5 Agile Practices That Are Fueling Marketing Teams

ConversionXL

Fifty-three percent of marketers are, in fact, experiencing faster times to get their campaigns released than if they were using a traditional process methodology, like waterfall. Agile for developers is not Agile for marketers. The differences between how agility manifests in a marketing team vs. a software team can be striking.

Agile 87
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[Singapore] Local Telco StarHub To Launch Crowdfunding Platform Crowdtivate

YoungUpstarts

After an idea or project is accepted, Crowdtivate provides mentorship to create good campaigns, with options for support in business incubation and regional outreach.

Singapore 243