Duct Tape Marketing

NOVEMBER 21, 2022

One of the greatest ways to do so is hiring a CMO or Chief Marketing Officer, an experienced, result-driven executive responsible for all your marketing efforts. The concept of a Chief Marketing Officer comes from large enterprises, but it is a role that has grown exponentially in the last couple of years.

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Both Sides of the Table

MAY 1, 2014

But while Amazon blew away existing physical distribution channels to deliver products to you, we are blowing away existing physical infrastructure to help you store the things you want to keep – just not at your home. I wrote about that experience here without giving away the details of the business.

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Technical Review Software Review Cofounder CTO Hire 380

Feld Thoughts

JUNE 9, 2021

It’s tons of information, organized well, in tight, bite-sized chunks. For example, here are the chapters in Part Five: Sales by Anita Absey (p. The brilliance of this book is that everyone on your leadership team, including the CEO, should read it and then discuss it.

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This is going to be BIG.

MAY 19, 2010

That's why hiring at the stage that our companies tend to be at is a unique proposition.one that can seriously create or destroy a ton of value. A couple of months ago, we created the Key Hire Wire e-mail newsletter, which highlighted the best opportunities in our portfolio. That's the way a lot of this stuff goes. Why senior level?

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Version One Ventures

JUNE 13, 2013

On one end of the spectrum, many start-ups think that great products sell themselves, while the other camp argues that it’s the channel and monetization that define a company’s success. Sales is more of an execution game, meaning a start-up can hire senior executives to shape and refine the sales and distribution strategy.

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Both Sides of the Table

MAY 7, 2013

Our industry just took one big step towards legitimacy with the hiring of renowned media exec Ynon Kreiz to run Maker Studios. Another major hire was Ryan Lissack who joined as CTO. The media world now has its own leader running the largest YouTube multi-channel network startup.

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Mike Michalowicz

SEPTEMBER 8, 2015

CSG offers its clients both an outsourced Chief Technology Officer and an entire I.T. department for a fraction of the price of hiring these resources in-house. Get involved with direct marketing, go into media (news channels, radio shows, etc) to build credibility. In 2013, CSG was named one of the top 100 I.T.

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Steve Blank

APRIL 23, 2014

In response, venture capital firms like Sequoia and Andreessen/Horowitz are hiring new partners just to work with their portfolio companies and match them to corporations. Corporate business development and strategic partner executives are flocking to Silicon Valley to find these five types of innovation.

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View from Seed

MARCH 3, 2015

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Initially, we promoted it to a list that we’d already developed through Website Grader, the free app our CTO Dharmesh Shah had built before we even had a product. Should you do that at all?

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Hearpreneur

JULY 8, 2017

Todd McGuire is the Chief Technology Officer and co-founder of startup incentaHEALTH and we had to the opportunity to hear from him about starting business, the future of the company and what entrepreneurship means to him. I am the co-founder and CTO of the digital health care company incentaHEALTH. Hi, I’m Todd.

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Steve Blank

FEBRUARY 10, 2016

Funding challenges and other issues founders face in the early days of starting up were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern). Hire around you to fill those weak spots. …. Nayeem : I didn’t, no.

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Startup Lessons Learned

OCTOBER 4, 2008

(Maybe youd like to start with The lean startup , How to listen to customers , or What does a startup CTO actually do? ) He previously co-founded and served as Chief Technology Officer of IMVU. Your "startup-lessons-learned" are very valuable. Would love to get in touch. January 2, 2009 8:57 AM Abbas said.

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Both Sides of the Table

JANUARY 26, 2010

You can always tell during this discussion whether the entrepreneur has logged into their products, talked to their customers, read all the news stories and gotten all of the back channel info on the competition. When the CEO of an early-stage startup tells me that they plan to hire a COO I’m usually not interested in the next meeting.

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Austin Startup

MARCH 7, 2018

SXSW Panel: Elevating Blacks in Tech Rodney Sampson (@rodneysampson) | Twitter Mark Mathewson Managing VP & CTO Small Business & Canada Technology Capital One Mark is immensely passionate about diversity, especially in the technology industry. As the third U.S.

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Rob Go

SEPTEMBER 3, 2012

link] – Not a meetup, but a great mentorship program started by serial CTO Sean Lindsay. Barrington Coffee – Fort Point Channel. Scaling Companies To Watch (ie: probably hiring). Just hired Yahoo’s VP Media Sales. Dharmesh Shah – Co-founder and CTO, HubSpot ( blog , @dharmesh ). Worked with.

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Cracking the Code

MARCH 24, 2015

gathered at the event. It is not very polished but was designed for a fast read.

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www.entrepreneur.com

SEPTEMBER 22, 2011

However, your partner could just as easily have argued that her sweat equity is worth $250,000 since that's what a prototype would have cost you to make had you hired a prototype development firm. This is the typical way that a founder determines sweat equity: foregone wages. How to Speak ‘IRS’ Language During an Audit. Entrepreneur.com.

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Hearpreneur

MAY 15, 2019

We will be hiring people with mental and physical disabilities in the near future. It was on YouTube where I found other people who are also battling acne and they inspired me to start my YouTube channel and share my own acne experience to the world. Helping others is what makes my heart full. Thanks to Joe Meitz, Z’s Dream ! #5-

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Hippoland

OCTOBER 9, 2016

Demonstrate that you can pull the trigger on things quickly — whether it be getting customers, hiring / firing employees, or product development. This is one of my favorite startup presentations of all time by Mike Cassidy on going fast. And convey this in your pitch.

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ConversionXL

JANUARY 17, 2017

LawnStarter is one such company, so we sat down with their CTO, Jonas Weigert , to learn about how they experiment across their product and communication and how they deal with optimization as a company. As LawnStarter’s CTO, he heads their technical efforts, which includes experimentation across their product and communications.

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Duct Tape Marketing

DECEMBER 14, 2017

He started Stackify to solve the biggest challenge he had as the CTO of VinSolutions, so Matt, thanks for joining me. I was that hired gun in some senses. How do we get it out to market, and we read a book, and I remember it was called, it was about traction channels, and there was like 18 different traction channels.

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Kansas City CTO Hire Las Vegas Software Developers 38

The Next Web

SEPTEMBER 24, 2013

After putting in $45,000 of his own money — a large chunk of which was an inheritance — Livingston rounded up an initial team, that included co-founder Chris Best, who is now Kik CTO, and got to work on the service. A unique hiring route that sees prospective new staffers initially come aboard on a part-time basis. Over the 4.5

Entrepreneur 167

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Steve Blank

MARCH 1, 2016

What it was like to get out of the research lab to build a startup was the focus of interviews with two of the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern). He also founded and served as chief technology officer of Life Magnetics.

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Startup Lessons Learned

SEPTEMBER 22, 2008

Either way, you can use any marketing channel thats available to bring in new customers, including word of traditional advertising, SEO, SEM - wherever you can find prospects who are going to find your product addicting. Beware the new hire who has "extensive experience" in startups or big companies - using a different growth driver.

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Sophia Perl of Wisdom

NOVEMBER 9, 2010

What key hires do you need? Presenters: Sarah Allen (Co-Founder & CTO, Mightyverse) and Paul Lundahl (Creative Director, Mightyverse). ObjectiveMarketer offers an integrated platform for businesses to create, execute and optimize powerful multi-channel social media marketing programs. Always ask investors why they say no.

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Up and Running

MAY 23, 2016

In the tactics section, list your sales channels and describe how you will be selling your products. If you don’t yet have a team yet, list the roles you need to hire for. If you don’t yet have a team yet, list the roles you need to hire for. Usually, this is via storefronts, online, or via distributors. The business model.

Software Review 74

Software Review Software Delaware Forecast 74

Sophia Perl of Wisdom

NOVEMBER 9, 2010

What key hires do you need? Presenters: Sarah Allen (Co-Founder & CTO, Mightyverse) and Paul Lundahl (Creative Director, Mightyverse). ObjectiveMarketer offers an integrated platform for businesses to create, execute and optimize powerful multi-channel social media marketing programs. Always ask investors why they say no.

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CTO Hire Cofounder Fractional CTO San Francisco 40

ConversionXL

OCTOBER 4, 2018

Judah Phillips, the co-founder and CTO of Vizadata and founder of SmartCurrent , explained: We already live in a world of “real-time” predictive analytics. which marketing campaigns, channels, touches, behaviors, and demographics are contributing to a business outcome, a form of “machine learning–based attribution.”. customer churn.

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Startup Lessons Learned

SEPTEMBER 7, 2008

I dont see any reason why having the team offshore is any more of a liability in this area than, say, having to do this work while selling through a channel (and hence, not having direct access to customers). I do have faith that, whatever situation you find yourself in, you can always find ways to increase the speed of iteration.

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Duct Tape Marketing

SEPTEMBER 5, 2019

Jono Bacon: Because the companies that tend to fail in this is they hire a community manager and that community manager essentially acts as like an ambassador to the community. Sending them an email, at the CEO or a CTO or someone, sending them an email and saying, “Hey, I just saw this piece of what you did.

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www.quora.com

JANUARY 16, 2011

Smart teams understand quickly that all three skills are essential - if you can't recognize the need, you won't be able to hire for it or value it. Colin Hayhurst , CTO co-founder then CEO of start-up b. Later you would look to enhance that with key hires in tech, design, sales and operations. and the latter on tech.

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Startup Lessons Learned

SEPTEMBER 18, 2008

There are other models, in other distribution channels. As the AppStore becomes increasingly saturated one of the goals of the socialDeck platform is to create an alternative distribution channel -- a way to drive installs of casual games outside of the AppStore oligopoly. On Facebook, viral distribution has proved decisive.

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www.chubbybrain.com

SEPTEMBER 28, 2011

One of the most overused startup words of 2010 was Pivot, but pivoting away from a bad product, a bad hire, a bad decision, etc quickly enough was cited as a reason for failure often. It’s not just ideas – if you make a bad-hiring decision, take corrective action (euphemism for let them go) sooner than later.

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Startup Lessons Learned

MAY 25, 2021

So, and then the second thing is like, occasionally, a lot of people would assume I'm a technical, like CTO of a company. If you become their primary customer acquisition channel, you can now use your influence with the front door of the healthcare system to create a more democratized marketplace for the rest of the healthcare.

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techcrunch.com

OCTOBER 23, 2010

Inevitably, the excuses begin: I need to hire people to build the product. In later posts I’m going to get into more detail on specific topics like hiring, raising money, what types of ideas have the potential to get big, finding your founders, and the like. In my neck of the woods programmers are hired guns at first year in college.

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