Remove products-page your-account
article thumbnail

How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

Being consistent earns trust and cements brand status—qualities that add 10–20% to your overall growth, according to LucidPress research. On the flip side, inconsistency confuses consumers, limiting your chance to generate leads. A marketing playbook helps you achieve brand consistency across channels and campaigns.

Campaign 149
article thumbnail

Ten Single Moms Freelance Job Ideas

Transformify

You might not be the only single mother in your circle, but still, you will be unaware of all the challenges that are ready to come your way until you step your feet onto this journey. In the UK, there are currently at least 287,000 mothers freelancing, accounting for 15% of all freelancers in the country.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Ecommerce Sites: What Works for B2B Buyers?

ConversionXL

If you’re a B2B ecommerce shop that sells… inexpensive products; in small quantities; exclusively to B2B buyers; The best B2 C ecommerce sites are equally good examples for your B2 B ecommerce site. But that argument ignores emotional values such as trust , which help explain why “Nobody gets fired for hiring IBM.”.

B2B 130
article thumbnail

9 Lessons Learned from Running a CRO Agency

ConversionXL

Clients don’t pay you for your time, they pay for your expertise. If you have to sell them the idea that they should do CRO and that they should hire you, there’s way more friction. Today, there are so many ways, and the channel isn’t the important part. Think about it: you’re in the business of expertise.

article thumbnail

The Ultimate Guide to Starting a Software Company

Up and Running

Noah has been a key figure in the making of LivePlan, our own SaaS product. If you’ve got your own story or any useful resources to share, we’d love to read more in the comments below. Instead of sitting down to write a 40-page business plan, start with a one-page pitch. Step 1: Start with a lean plan.

article thumbnail

What Does a Demand Generation Manager Do? (And How to Become One)

ConversionXL

In this article, you’ll learn about how a demand generation manager benefits an organization and which qualities they need to fuel your sales pipeline. What is a demand generation manager and why do they matter? Marketers raise brand awareness to capture leads that are handed to sales teams to convert into customers.

Demand 95
article thumbnail

How to Become a Marketing Manager

ConversionXL

Perhaps you want to move up the ranks at your current company, or maybe you’re looking to change careers. In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion.