Duct Tape Marketing

NOVEMBER 10, 2022

Laura has held leadership roles in product and operations with leading e-commerce companies, such as the NFL and Napster. Prior to that, she was the chief marketing officer at Legal Zoom and has held leadership roles in product and operations with leading e-commerce companies such as the NFL and Napster. Welcome to the show Laura.

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Email SMS Marketing Channel 93

Duct Tape Marketing

APRIL 14, 2024

A fractional CMO is a part-time marketing executive who provides strategic leadership to help companies achieve their goals. Unlike a full-time CMO, a fractional CMO can be hired for a specific project or time period, making them a flexible and cost-effective solution for businesses of all sizes. Where can I find a fractional CMO?

Hiring 78

Hiring Leadership Differentiation Cost 78

Startup Professionals Musings

DECEMBER 9, 2018

Harris, in his classic book “ Transformative Entrepreneurs ,” provides examples of key elements of transformative ideas and leadership abilities that separate the winners from the losers. Make your business model your competitive differentiation, like Fred Smith with Federal Express, or Ingvar Kamprad with IKEA. Failure is an option.

United States 239

United States Business Model Government Differentiation 239

Duct Tape Marketing

SEPTEMBER 30, 2022

2:48] Has design been a key differentiator for Typeform? [3:23] 8:26] What do you feel is your core differentiator? [10:50] John Jantsch (00:00): This episode or the Duct Tape Marketing Podcast is brought to you by the Nudge Podcast, hosted by Phil Agnew and brought to you by the HubSpot Podcast Network. And the Met go, right?

Marketing 74

Marketing Differentiation B2C PR 74

Duct Tape Marketing

APRIL 19, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast was brought to you by the MarTech Podcast, hosted by my friend Ben Shapiro, is brought to you by the HubSpot Podcast Network, the audio destination for business professionals with episodes you can listen to in under 30 minutes.

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Hiring America CPA Offshore 62

Duct Tape Marketing

NOVEMBER 8, 2023

Jon Picoult (03:08): Yeah, I think it comes to good leadership in the end. John Jantsch (11:52): And that's a perfectly case of what can be seen as a customer experience touchpoint as actually being a core differentiator from a marketing standpoint. So how do you help people work through that particular challenge? It is not a myth.

Customer 75

Customer Technical Review Employee Artificial Inteligence 75

Startup Professionals Musings

MARCH 14, 2013

Harris, in “ Transformative Entrepreneurs ,” provides examples of key elements of transformative ideas and leadership abilities that separate the winners from the losers. Make your business model your competitive differentiation, like Fred Smith with Federal Express, or Ingvar Kamprad with IKEA. Grab the next-mover advantage.

United States 263

United States Startup Business Model Government 263

David Teten

JANUARY 28, 2019

But now, the defining movie of today’s twentysomethings is “The Social Network”. Specialized alumni tech networks : Accelerate Yale (which had merged into it YaleFintech and Yale Tech), Yale Science & Engineering Association. Zoom in on a growth sector and take leadership there. Everyone wanted to work in finance.

Affiliate 60

Affiliate Connecticut Programming Community 60

Startup Professionals Musings

NOVEMBER 5, 2016

Harris, in his classic book “ Transformative Entrepreneurs ,” provides examples of key elements of transformative ideas and leadership abilities that separate the winners from the losers. Make your business model your competitive differentiation, like Fred Smith with Federal Express, or Ingvar Kamprad with IKEA. Failure is an option.

United States 120

United States Business Model Government Differentiation 120

Startup Professionals Musings

JANUARY 30, 2012

Harris, in his new book “ Transformative Entrepreneurs ,” provides examples of key elements of transformative ideas and leadership abilities that separate the winners from the losers. Make your business model your competitive differentiation, like Fred Smith with Federal Express, or Ingvar Kamprad with IKEA. Failure is an option.

United States 235

United States Business Model Government Differentiation 235

Both Sides of the Table

DECEMBER 5, 2010

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking. The Past (1985-2002).

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Social Network Networking Internet Technical Review 318

Duct Tape Marketing

OCTOBER 21, 2021

John Jantsch (00:00): This episode of the duct tape marketing podcast is brought to you by the MarTech podcast, hosted by Benjamin Shapiro, brought to you by the HubSpot podcast network. And so by communicating a disruptive truth, you're demonstrating that you're, you've got some thought leadership and you're worth following.

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Cofounder Sales Email Marketing 88

Duct Tape Marketing

JUNE 20, 2023

Rodney highlights the significance of selecting the right areas for transformation that can deliver a differentiating value, plus the importance of upskilling and reskilling existing talent within digital changes. 17:50] Is there a correlation between leadership inside of an industry by how digital it is? [19:02] And into the app.

Technical Review 64

Technical Review Silicon Valley Generative AI Arizona 64

Hearpreneur

MAY 21, 2016

There’s no shortage of PR agencies out there and as a young business, we understand how important it is to differentiate ourselves. Powerful word of mouth advertising at a very minimal cost. My idea was convenience to our clients as well as creating a relaxing atmosphere at a fraction of the cost. Photo Credit: Mark Lee.

Entrepreneur 76

Entrepreneur Technical Review Advertising PR 76

ConversionXL

MAY 27, 2022

Look instead at measuring KPIs like close rate, cost per acquisition, cost per lead, conversion rates, average contract value, and lifetime customer value. Our advantages were almost all network-driven. Become a trusted brand with thought leadership. To win at thought leadership, be different. The metrics.

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Demand Affiliate Audience Leadership 115

Duct Tape Marketing

FEBRUARY 2, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Outbound Squad, hosted by Jason Bay and brought to you by the HubSpot Podcast Network. And it builds this emotional switching cost. These, this is my place, these are my people. So to speak.

Community 82

Community Marketing Audience Networking 82

www.virtuosimedia.com

MARCH 8, 2012

Your product must solve an actual need, have a profitable market size, differentiate itself from the competition, generate sufficient interest from your target market, be cost-effective to produce in a timely manner, and have a clear marketing path. Research the cost of advertising your product.

Technical Cofounder 41

Technical Cofounder Cofounder Technical Review NDA 41

YoungUpstarts

OCTOBER 11, 2012

Here are just a few of its building blocks: Stay covered with great leadership. True service leadership is not a demand for better performance pointed at the frontline service department. More than 30 years ago NTUC Income was created by Singapore’s government to provide low-cost insurance to low-income workers.

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Mauritius Singapore Customer Seychelles 205

Duct Tape Marketing

JULY 12, 2023

And so you're constantly competing on price because there is no, there's no differentiating factor that people value. This episode is brought to you by Business Made Simple, hosted by Donald Miller, and brought to you by the HubSpot Podcast Network, the audio destination for business professionals hosted by Donald Miller.

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Marketing Artificial Inteligence Channel Audio 63

Duct Tape Marketing

JANUARY 3, 2023

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. So in terms of many of the things that, that I talked about as characteristics, I mean now you're gonna go to work on you, you absolutely are gonna build team, you're gonna build leadership team here. powered by.

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Customer Marketing Engineer Advertising 85

Duct Tape Marketing

AUGUST 10, 2022

So at this stage, while again, some people who are more financial oriented, you know, maybe start this in the first stage, but this is where profit and your cost of acquisition of new business. You're gonna build leadership team here. This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network and Semrush.

Customer 76

Customer Marketing Social Media Engineer 76

reidhoffman.org

NOVEMBER 12, 2013

This gave me an idea: I could help many more entrepreneurs by making the deck available not just to the Greylock network of entrepreneurs, but to everyone. Friendster’s valuation set the tone for the entire social networking space. The graphic we chose emphasizes that it is a network of people. Why is it valuable?

Entrepreneur 111

Entrepreneur Revenue Viral Networking 111

crowdSPRING Blog

MARCH 14, 2019

People looking to start a real estate business often ask: How much does it cost to open a real estate business? How do your natural strengths differentiate you from the other real estate businesses in the area? How do they currently meet your target market’s needs, and how will you differentiate your product or services?

Business Plan 79

Business Plan Limited Liability Company Small Business Sales 79

The Startup Magazine

MARCH 22, 2024

These efforts can benefit the environment and help businesses save money on waste disposal and energy costs in the long run. This experience can be particularly valuable for students and young professionals looking to build resumes and differentiate themselves in a competitive job market.

Global 142

Global Community Differentiation 142

Hearpreneur

OCTOBER 29, 2017

I didn’t feel we were differentiated enough and, at the same time, I was hearing all this buzz about social media. In the field I was in, I believed I was much better at what I was doing than the folks in a leadership position, and had felt that way for a number of jobs in a row and something had to change.

Entrepreneur 76

Entrepreneur Social Media Liquidity Event Private Equity 76

ReadWriteStart

JANUARY 25, 2021

Consider: While it’s easier to start a business today than it was, say, 30 years ago, there are still prohibitive costs to keep in mind. If you’re not prepared, these costs could completely overwhelm your budget and make it nearly impossible to recover. Build Your Network. It pays to get an early start here. Get Support.

Entrepreneur 208

Entrepreneur Startup Networking Employee 208

Occam's Razor

JULY 12, 2010

I threw out the world class tool, purchased ClickTracks for a fraction of the cost and put money into Analysts and boom! StatsIt started off as a differentiated web analytics tool, but has morphed into a delightful social media monitoring tool. Well not crap… lots of data that no one cared about or actioned. and countries etc.

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Analytics Viral Web Mobile 96

Duct Tape Marketing

JANUARY 18, 2023

With it, not only could you be seen as a desirable place for great talent but also gain serious business outcomes – like reducing recruitment costs and shortening search times! It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. So where is the company going?

Chicago 74

Chicago Hiring Conversion Audience 74

YoungUpstarts

APRIL 24, 2014

Those five fateful words were the subject line of an email Avery sent me after getting her first “real” post-college job offer with a network daytime TV talk show (a stepping stone to her dream career). If you’re going after a promotion, it can help differentiate you from your coworkers. are all at stake.

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Reputation Leadership Employee Finance 215

Startup Lessons Learned

JUNE 24, 2020

They also wrote and published a proposal for a Vaccine Manhattan Project that calls on leaders to do more than just the status quo, reminding us all that "History teaches us that combining money with determined leadership can have an extraordinary effect on scientific and human progress. How do we differentiate self from non-self?

Founder 60

Founder Technical Review Leadership Software Review 60

Startup Professionals Musings

AUGUST 14, 2012

Many entrepreneurs lead with fuzzy terms like “improved usability” and “lower cost.” Dramatic cost improvement for cause. What we are looking for here is a breakthrough in technology (patented), manufacturing process, or new revenue model, that results in an order-of-magnitude cost reduction. Strong focus and differentiation.

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Intellectual Property Non-Compete Differentiation Social Network 244

www.women2.org

MARCH 8, 2012

Lead Gen: I utilized my friends, professional contacts, and Harvard networks by sending out emails to list serves, reaching out to people, and getting referrals. I attended engineering-focused Meetups and networking events. After the group exercise, we were free to network some more and meet people outside of our group.

Cofounder 47

Cofounder Technical Review San Francisco Founder 47

Startup Professionals Musings

JUNE 14, 2011

Many entrepreneurs lead with fuzzy terms like “improved usability” and “lower cost.” Dramatic cost improvement for cause. What we are looking for here is a breakthrough in technology (patented), manufacturing process, or new revenue model, that results in an order-of-magnitude cost reduction. Strong focus and differentiation.

Intellectual Property 256

Intellectual Property Non-Compete Differentiation Social Network 256

Both Sides of the Table

MARCH 1, 2011

Mike believes the reason AltaVista didn’t become Google ( despite their market leadership position ) was because they didn’t focus on search. After AltaVista, Mike spent a year doing business development for USA Networks ( now IAC – Interactive Corp ). Why AltaVista Failed To Become as Successful as Google. were doing.

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Semantic Acquisition Valuation Angel Investor 302

Austin Startup

FEBRUARY 24, 2019

But Shop.org is where you go to learn and network. If you are genuinely passionate about it, that will shine through and you will immediately be differentiated from the many sales people that attend these events. Opportunity cost is very real for any stage company, but it is critical for an early-stage one.

Software Review 48

Software Review Sales Cofounder Analytics 48

Occam's Razor

FEBRUARY 3, 2014

According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network as of mid-2013. It is a social network (like Facebook). All of it is your existing content, so very low cost to your company in this step. For your leadership team, this is a small step into original content and into building relationships.

Analytics 149

Analytics Marketing Audience Channel 149

Hearpreneur

JULY 10, 2015

This essentially forces you to forgo 3PL’s due to the high cost of the logistics, and the technology behind recommendation engines aren’t reliable enough to automate the process. I add other differentiators by podcasting and creating expert-sourced ebooks or videos. Our leadership. Our business processes.

Entrepreneur 48

Entrepreneur Software Review Technical Review Small Business 48