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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). Leaders and investors need to know if you have and are tapping into your key sources of relevant data, including web analytics, sales management data, and customer relationship management (CRM) software.

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Why Misunderstanding Startup Metrics Can Cost You Your Business

Both Sides of the Table

There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. Customer acquisition cost.

Metrics 150
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4 Benefits Of Using Payroll Management Software For Startups

YoungUpstarts

If you also want to handle accounting and personnel management yourself, you can use online payroll software to enjoy the benefits below. Though, payroll software can negate these risks and allow your business to concentrate on achieving expansion goals. Payroll Software is the Real Deal. Compliance Assurance. Date of birth.

Software 219
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Why You Need Tools And Analytics For Employee Metrics

Startup Professionals Musings

Employees are still too often thought of as a commodity, to be acquired “just in time” for the lowest cost, and managed as a disposable asset. With the latest advances in software technology, it’s no longer cost-prohibitive for business entrepreneurs, who can’t yet afford a human resources department, to take advantage of analytics tools.

Analytics 245
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Solving Software Quality Challenges During The Global Pandemic

YoungUpstarts

It is therefore paramount that despite the time constraints this software meets the highest standards of quality. The additional load put on software solutions highlights and amplifies many quality issues that were underrated previously. In these conditions, many companies are starting to look to software QA consulting as a solution.

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Praying to the God of Valuation

Both Sides of the Table

There were startups and a software industry but barely. And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. We had nascent revenues, ridiculous cost structures and unrealistic valuations. There was no money train.

Valuation 466
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Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Metrics 74