Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg? .

Technical Review 384

Technical Review Hockey Stick SEM Channel 384

ConversionXL

FEBRUARY 3, 2022

A marketing growth strategy goes deeper into customer relationships to uncover opportunities that engage, activate, and retain. This philosophy comes from The Lean Startup methodology , which relies on testing hypotheses to better understand your customers’ pain points and goals. Your customers want different things.

Marketing 115

Marketing Framework Metrics Channel 115

ConversionXL

JUNE 30, 2019

Knowing what the competitors are doing—how they’re thinking about the market, which tactics they’re using, how they’re crafting messages and design—can make all the difference in the battle for customers. How do customers think of my company compared to competitors? Interview your competitors’ customers.

SEO 126

SEO Conversion Analytics Design 126

ConversionXL

MAY 11, 2017

Knowing what the competitors are doing – how they are thinking about the market, what tactics they are using, how they are crafting messages and design – can make all the difference in the battle for the customers’ mind share and conversions. How do my customers think of my company compared to the competitors?

SEO 131

SEO Analytics Conversion Search 131

ConversionXL

SEPTEMBER 5, 2019

Customer personas are often talked about in marketing and product design, but they’re almost never done well. A research-based archetypal representative of your customer based on various attributes, attitudes, and characteristics. They can be utilized across teams— UX , CRO, social media, SEM, SEO , etc.,

Software Review 115

Software Review Design Agile Analytics 115

Startup Lessons Learned

SEPTEMBER 7, 2008

Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Ive attempted to embed the relevant slides below.

Customer Development 131

Customer Development Engineer San Francisco Developer 131

ConversionXL

MARCH 7, 2017

User personas are often talked about in marketing and product design, but they’re almost never done well. A research-based archetypal representative of your customer based on various attributes, attitudes, and characteristics. They can be utilized across teams – UX, CRO, Social Media, SEM, SEO, etc.,

Software Review 102

Software Review Design Agile Analytics 102

crowdSPRING Blog

MAY 2, 2018

Marketing is the bridge between your business and your customers. Almost any form of communication with your customers falls under its umbrella. Without marketing, your business may as well exist in an unlit locked vault – no customers are coming in and no sales are going out. Customers will beg to differ.

Small Business 73

Small Business Software Review Social Media Marketing 73

The Startup Magazine

JANUARY 27, 2021

As per the Huffingtonpost.ca , several businesses are constantly employing digital marketing stratagems for attracting new online leads, visitors, and customers. You can promote your site effectively by investing in SEM, SEO, generating top-quality content, and even on paid advertising on search engines.

SEM 138

SEM Marketing Campaign SEO 138

The Next Web

OCTOBER 26, 2013

In conversations about freelancing and online marketplaces for remote contract workers of the tech industry, the name of oDesk floats up pretty often. In our customer service team we have a hundred freelancers, in our trust and safety team we have another hundred, in our engineering team we have close to 150. million jobs.

Russia 151

Russia Ukraine Latvia Lithuania 151

Startup Lessons Learned

NOVEMBER 7, 2008

Thats the conclusion Ive come to after watching tons of online products fail for a complete lack of customers. Our goal is to find out whether customers are interested in your product by offering to give (or even sell) it to them, and then failing to deliver on that promise. We finally settled on a $1.99 Setup a simple website.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

crowdSPRING Blog

JULY 24, 2018

Ahrefs is one of the best Search Engine Optimization ( SEO ) and Search Engine Marketing ( SEM ) tools available for anyone who prefers to make data-based decisions in their marketing strategies. Want to use a real powerhouse tool to reach new customers and monumentally grow your business? Search marketing. Google Adwords. SendWithUs.

Social Media 51

Social Media Marketing Analytics Audience 51

Steve Blank

APRIL 30, 2009

Customers went into the store either looking for the SuperMac product by name (if our demand creation activities had been effective) or went in unsure of which brand of board to buy. The design was actually a negative drag on selling anything off a retail shelf. And for sure they were never going to win any design awards.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

crowdSPRING Blog

JULY 24, 2018

Ahrefs is one of the best Search Engine Optimization ( SEO ) and Search Engine Marketing ( SEM ) tools available for anyone who prefers to make data-based decisions in their marketing strategies. Want to use a real powerhouse tool to reach new customers and monumentally grow your business? Search marketing. Google Adwords. SendWithUs.

Social Media 48

Social Media Marketing Analytics Audience 48

Startup Lessons Learned

SEPTEMBER 15, 2008

In my experience, the majority of changes we made to products have no effect at all on customer behavior. The report is set up to show you what happened to customers who registered in that period (a so-called cohort analysis ). This report is set up to tell you about new customers specifically. First of all, why split-test?

San Francisco 166

San Francisco Lean Technical Review Continuous Deployment 166

Startup Professionals Musings

APRIL 16, 2011

A while back I emphasized how important is to have a company website these days ( Publish Your Website Or Customers Won’t Find You ). Unless someone searches for your company by name, it won’t show up in the first few pages of any search results. Image attributes and sub-folder names. Web page title tags. Reduce page load time.

Search 233

Search SEM SEO Engineer 233

Startup Lessons Learned

SEPTEMBER 10, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? How to listen to customers, and not just the loud. Waves of technology platforms The lean startup Customer Development Engineering Greasemonkey compiler Great open source scalability tools from Danga Ideas.

Software Review 68

Software Review San Francisco Technical Review Continuous Deployment 68

ConversionXL

MARCH 29, 2017

Some secret growth hack or silver bullet that skyrocketed them to household names. Rob Sobers of Varonis confirms… Rob Sobers , Varonis : “While traditional marketing teams might appear to operate like growth teams in terms of the channels they use (SEM, content marketing, email, etc.), Yet, it still feels very elusive.

Marketing 48

Marketing Distribution Retention eCommerce 48

ConversionXL

FEBRUARY 3, 2022

WordStream confirmed that seven days was plenty of trial time, and they didn’t need to waste resources chasing customers down a longer funnel. No changes were made to the customer journey, and it had nothing to do with revenue lift. Growth marketers focus on the entire customer journey.

Framework 102

Framework Marketing Acquisition Retention 102

Startup Lessons Learned

SEPTEMBER 18, 2008

But from a customer experience point of view, Im not yet sold. All I see is a name, an icon, a price, the developers name, and a review star-rating. Not many customers ever browse the app directory or search for specific apps - they dont have to, they find out about apps by being invited by a friend. I cant really tell.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

Startup Lessons Learned

SEPTEMBER 12, 2008

It’s easy to overestimate the impact of this kind of traffic because it just feels good to have your name and company featured. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? How to listen to customers, and not just the loud. It strokes your ego.

Audience 119

Audience San Francisco Continuous Deployment Lean 119

Startup Lessons Learned

MARCH 13, 2009

Marketing launch) Make a new product available to customers in the general public. In particular, a marketing launch can help you do three things (courtesy, as is most of my marketing advice, of The Four Steps to the Epiphany ): Drive customers into your sales pipeline. Do your customers really read TechCrunch?

San Francisco 168

San Francisco PR Lean Early Stage 168

ConversionXL

FEBRUARY 5, 2020

Design and beauty matter —ask anyone at an agency who lost a client pitch with a better “steak” because they had comparatively little “sizzle.”. In the era of Excel, design didn’t matter. But an elegant, well-designed dashboard burnishes credibility. SEM and SEO templates. Create a custom dimension in Google Data Studio.

Analytics 117

Analytics Metrics Affiliate Aggregator 117

A Crowded Space

APRIL 20, 2011

Name the business - [link]. Design a logo - [link] , [link]. Design a site - same as above or [link]. Run your SEM campaigns: [link]. Optimize your SEM ad copy: [link]. Do some market research: [link] , [link]. Get some legal advice: [link]. Develop the technology - [link]. Test it: [link]. Launch the site: [link].

SEM 68

SEM Social Media SEO Campaign 68

crowdSPRING Blog

AUGUST 17, 2011

If you have a website, your potential customers can find you. If you don’t have a website, your potential customers will find your competitors. A website is the hub of a small business’s marketing efforts through other channels (print, SEO, SEM, email, direct, mobile, etc.). You’ll also need to find a host.

Small Business 93

Small Business SEM SEO Social Network 93

crowdSPRING Blog

FEBRUARY 10, 2010

has helped thousands of entrepreneurs, small businesses, startups, agencies, and Brands (from over 70 countries), with graphic, website, and industrial design projects. We’ve paid millions of dollars to designers and want to provide similar opportunities – and a level playing field – for writers. Company names.

Non-disclosure Agreement 93

Non-disclosure Agreement SEM Non-Compete Community 93

crowdSPRING Blog

AUGUST 17, 2011

If you have a website, your potential customers can find you. If you don’t have a website, your potential customers will find your competitors. A website is the hub of a small business’s marketing efforts through other channels (print, SEO, SEM, email, direct, mobile, etc.). You’ll also need to find a host.

Small Business 84

Small Business SEM SEO Social Network 84

Occam's Razor

DECEMBER 6, 2010

To share with you three custom reports that I find to be super valuable when I am doing web data analysis. I love custom reports. With that motivational speech, :), below are three custom reports that are of incredible value. and instead advanced the creation of focused custom "micro-ecosystems" that 1.

Analytics 125

Analytics Web Customer SEM 125

www.chancebarnett.com

MAY 10, 2011

Before I show you where to start, you should remember what I said in the interview- Creating a great landing page (given time) is not all about being a great copywriter or designer. Get specific ones of your customers talking about actual steps or tips or action taken from your product or material and the end result (finished story).

SEM 47

SEM Email Los Angeles Conversion 47

Both Sides of the Table

JULY 16, 2013

What you really want to know is which campaigns drove “bottom of funnel activities” such as: Purchases, newsletter signups, subscribers, comments and so forth in the same way you’d be tracking this on Google Analytics for your SEO / SEM campaigns, direct referrals, etc. The other major pilot customer was.

Technical Review 307

Technical Review Marketing SEM Campaign 307

Steve Blank

DECEMBER 7, 2010

Or more accurately, startups are a temporary organization designed to search for a scalable and repeatable business model.) There are few courses which teach aspiring entrepreneurs the skills (business models, customer and agile development, design thinking, etc.) Their objective is to get users, orders, customers, etc.

Wiki 316

Wiki Lean Management Business Model 316

Startup Lessons Learned

SEPTEMBER 22, 2008

Most engineers are terrible visual designers, but if the designer on their team is struggling, maybe they can help out with an icon or two. And wait until you see a "non-technical" designer writing simple code to try and speed up a release. Simply put, we upload all the tasks and assign a name to each task.

San Francisco 68

San Francisco SCRUM Lean Continuous Deployment 68

VC Adventure

FEBRUARY 5, 2013

They are already thinking about how they transition from their initial customers to growing the business. At the core we were always focused on building great product, but along the way we didn’t shift our priorities from the best products to reaching more customers. 37 Signal s). Every Company is Building a Brand.

Sales 75

Sales Product Marketing SEM 75

ConversionXL

DECEMBER 2, 2015

In other words, multivariate tests are like A/B/n tests in that they test an original against variations, but each variation contains different design elements. Customer surveys. Customer interviews and focus groups. PPC/SEM campaign. Here’s how: Use A/B testing to determine best layouts. Source type. Men vs. women.

Technical Review 48

Technical Review Analytics Framework Software Review 48

Transformify

AUGUST 18, 2021

If you’re wondering whether you have what it takes to take on freelancing, here are some of the popular types of freelance work you can start with: Web Development and Designing. Creative Design. Graphic Designing. Search Engine Optimization or SEO, SEM. Customer Service. Logo Design and Illustration.

Technical Review 89

Technical Review Software Review Search Portfolio 89

VC Cafe

DECEMBER 15, 2011

VC Cafe: In very simple terms, what is BlazeMeter and what do you enable customers to do that wasn’t available before? Alon: BlazeMeter is the first testing cloud with a sole focus on load testing, designed to simplify performance and load testing for developers and QA testers. I can name Tescom and Tesnet in Israel.

Cloud 106

Cloud North America EC2 106

ConversionXL

DECEMBER 13, 2022

In other words, multivariate tests are like A/B/n tests in that they test an original against variations, but each variation contains different design elements. For qualitative research , use things like: On-site surveys ; Customer surveys; Customer interviews and focus groups. Finally there’s user testing.

Analytics 127

Analytics Technical Review Software Review Framework 127