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53 Questions Developers Should Ask Innovators

TechEmpower

What are your key Startup Metrics ? How will you differentiate from these? Will you validate new members’ email addresses and/or phone numbers? Do they generate emails or push notifications? Email / SMS Does your application send out transactional emails or SMS messages? Ads, Viral/Social, SEO)?

Developer 520
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Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Metrics 72
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Who’s lying?

A Smart Bear: Startups and Marketing for Geeks

The same lesson applies to our daily life of data and metrics. If a metric is important enough to watch it every day, and to act if its behavior deviates from expectation, then it’s important enough to be double-checked. Gerry used to say: “Who’s lying?” You stick the tank, in case the gas gauge is lying.

Analytics 248
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Cold Emails: Can They Work, Or Are They Just Spam?

ConversionXL

Cold emails are unsolicited emails sent to previously uncontacted recipients. To many, cold emails are synonymous with spam and a nuisance—one reason why U.S. hours checking their work email each day. Why would anyone want to use cold email? Still, it’s easy to get cold emails wrong. workers spend 3.2

Email 130
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5 Common Small Business Marketing Mistakes to Avoid

Up and Running

If you’re looking for a way to differentiate your business in your space, expertly written copy is the way to do it. Without a robust marketing team, it’s understandable that you would want to focus on the one or two channels you know best, such as email or Facebook. Not tracking your results. Lack of technology. Lack of knowledge.

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27 Entrepreneurs Share Tips on Building an Ecommerce Business

Hearpreneur

While platforms like Instagram offer a great starting point, the key to differentiation lies in the age-old strategy of Search Engine Optimization (SEO). 7- Differente from the competition Photo Credit: Chris Gerbig The key to success for a new e-commerce business owner would be to find something that differentiates from the competition.

eCommerce 133
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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

To truly differentiate your brand, center your growth strategy around creating unique and personalized customer experiences. Building new revenue streams in an untapped channel, like content marketing or email marketing. For each stage of the funnel, consider the distinct metrics that ladder up to your business’s KPIs.

Marketing 115