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9 insider tips for promoting your app

The Next Web

The days after launch can be harsh and unrewarding, but smart developers employ a host of ‘old school’ web promotion techniques to create a flow of downloads. Try what I call the “the viral reality check” or “bar test”: show your bar buddies your new app. So how can you beat the odds? Here are some of my top tips: 1.

PR 157
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Integrating Digital Platforms in Financial PR: Maximizing Impact in the Digital Age

The Startup Magazine

Financial public relations (PR) has moved past conventional techniques in today’s fast-paced digital environment, adopting new platforms to increase its influence and reach. In order to remain competitive and relevant, companies in the financial industry need to use digital platforms for their financial PR campaigns.

PR 147
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Cracking The Code: Popular Media: the key to viral marketing

Cracking the Code

Popular Media: the key to viral marketing. Popular Media is a hosted, web-based technology platform that enables customers to quickly create, optimize, and scale viral marketing programs - and it seems to work pretty well. Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." Here, the key metrics are Acquisition and Referral, combined into the now-famous viral coefficient. If the coefficient is > 1.0 , you generally have a viral hit on your hands.

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Cracking The Code: In search of Europe's next tech stars.

Cracking the Code

2 comments: Best hosting company for small business. Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. In search of Europes next tech stars. A short interview on Bloomberg about where I see venture opportunities in Europe. Posted by Philippe Botteri. at 11:03 AM. Software 2.0:

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How Typeform Stands Out In A Crowded Market

Duct Tape Marketing

Karrie is Chief Marketing Officer at Typeform, leading brand strategy, advertising, PR, internal communications, and DEI efforts as well as overseeing the internal creative studio. And then they come check us out, and then like, Hey, so we have a pretty good viral product led growth experience as well for us internally. It's possible.

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The Inside Story of a Small Startup Acquisition (Part 1)

Software By Rob

After co-hosting MicroConf in early 2011 I was on the prowl for the next big thing. Depending on your market, the ROI can be better any other traffic source you can find (with viral traffic the most common exception). The site was once great; marketed by a high-end NYC PR firm. Aaaah yes…the search.