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How Podcasting Can Transform Your Business: Lessons in Networking and Lead Generation

Duct Tape Marketing

How Podcasting Can Transform Your Business: Lessons in Networking and Lead Generation written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Josh Elledge , a U.S. Click on over and give us a review on iTunes, please!

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Social Media Marketing for Lead Generation

Duct Tape Marketing

Social Media Marketing for Lead Generation written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Through posts, tweets, pictures and videos, they’re encouraging conversations about their products and services. Content Leads to Leads. photo credit: whoohoo120 on Flickr.

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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

Note from the editor: We talk a lot about conversion rate optimization, and how it’s about showing the right people, the right thing, at the right time in order to get more out of your website. Domain Knowledge – the information you as a marketer possess about the business you’re working for and the industry you’re in.

PPC 111
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Going to Trade Shows Like it Matters – Part 2

Steve Blank

Strong pre-show promotion will let your customers and prospects know about your exhibit. Follow-up as a Priority While 80% of show leads aren’t followed up in other companies, it doesn’t happen in yours. Rank your leads by level of importance and interest, and base your post-show efforts on these priorities.

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A tour of my Wordpress plugins

A Smart Bear: Startups and Marketing for Geeks

It's most important for new readers who haven't seen old posts — especially anything older than the 10-15 posts displayed by your RSS reader when you first subscribe. Generates a message near the top of the page suggesting that you subscribe by RSS or email, tuned to the source of the traffic (e.g. The "Twitter me" button.

HTML 216
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How To Generate Leads Through Business Blogging

Brandanew

Your content must contain in-depth knowledge about the subject matter to convince the readers completely. 2- Helpful problem solving: Drawing from the previous point, the best way to convert a reader into a successful lead is to solve her problems. Eventually somebody will be influenced by your content and convert to a customer.

RSS 100
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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. I believe it is the new form of RSS – the place people go to find out what is happening in the latest news. I covered that topic in my Twitter is RSS post.