Occam's Razor

JUNE 4, 2018

Below is a collection of nudges, curated from my global experiences, influenced by research and data I’ve access to. Sometimes, by using one of the multitude of price aggregators, you can have an understanding of where your pricing is at an item level. The last couple of months have not been great for social networks.

Conversion 124

Conversion eCommerce Artificial Inteligence Aggregator 124

Duct Tape Marketing

JULY 18, 2011

Some might go as far as to suggest content marketing has become the most effective way to build a business. Filtering and aggregating content produced by others is not only a great service, it’s a great differentiator. Ultimately, great content has the ability to call and convert prospects to the action of buying.

Technical Review 76

Technical Review Alaska RSS Audio 76

Duct Tape Marketing

JANUARY 16, 2012

5 Ways to Get Your Customers to Create Content For You This content from: Duct Tape Marketing. You’ve heard enough about the need to produce content that I’m guessing you’re probably blogging away and curating, aggregating and filtering all manner of content.

Customer 71

Customer Nashville Software Review Aggregator 71

Startup Professionals Musings

MARCH 13, 2011

These trusted sources are a new breed of professionals who may soon carry the new title of “information curator,” evolved from the “museum curator” role, where a domain expert filters and communicates the important elements of a past civilization or technology. and books for entrepreneurs like “Think and Grow Rich.” Marty Zwilling.

Curation 230

Curation Technical Review Entrepreneur Cofounder 230

ReadWriteStart

OCTOBER 27, 2011

To be in business today, our most important job is to be head marketer for the brand called You. For more information on this or inspiration check out one of my favorite marketing books, Seth Goodin's Purple Cow which he describes as: "(A) plea for originality, for passion, guts, and daring. Proactively do content marketing.

Elevator Pitch 144

Elevator Pitch Management Aggregator Curation 144

Both Sides of the Table

APRIL 23, 2011

So it is a combination of markets and people. The contextual ad market was attractive. They aggregate other people’s content and curate it into categories. The curated approach gives advertisers and publishers more comfort in knowing the quality of content they will be amongst. Why do you think Veoh didn’t succeed?

Vertical 265

Vertical Curation Boston Burn Rate 265

Duct Tape Marketing

JANUARY 23, 2012

5 Ways to Use Other People’s Content in Your Marketing This content from: Duct Tape Marketing. You need lots of content, you know that, but you also know that content creation is one of the more time intensive marketing activities you have to tackle. Curate a magazine. Curation Station – [link].

Curation 61

Curation HTML RSS Marketing 61

ReadWriteStart

MAY 3, 2013

Last month, the 17-year-old sold Summly , his news-aggregation app, to Yahoo for a reported $30 million! Do whatever it takes to build your product and get it to market.”. StartupDigest , for instance, champions the Curator Model. The company finds talented individuals to manage or “curate” the digest for their home cities.

Curation 61

Curation Silicon Valley Startup Jordan 61

Duct Tape Marketing

JULY 14, 2011

5 Ways That Content Marketing Has Changed The Art Of Selling Forever This content from: Duct Tape Marketing I’ve often said the difference between sales and marketing is that marketing owns the message and sales owns the relationship. Below are five ways that content marketing has changed selling.

Harvest 60

Harvest Marketing Aggregator Social Media 60

The Next Web

OCTOBER 31, 2012

Club W: service that provides curated, personalized wine subscription. Kickfolio: service to help brands market their iPhone apps. LaunchGram: aggregate news service about products and launches coming soon in verticals such as movies, electronics, video games, and cars.

Founder 136

Founder Brazil Latvia India 136

Duct Tape Marketing

FEBRUARY 10, 2014

How to Make Content the Voice of Strategy written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing I talk about marketing strategy a lot. It is for me the most important element when it comes to building a long-term, sustainable marketing system. February – Offline marketing.

Curation 76

Curation Aggregator Audio Community 76

Hearpreneur

SEPTEMBER 18, 2020

These 6 KRIs are The CHICAGO MetricsR and are the result of an aggregation algorithm based on any number of tactical metrics. later i expanded into an entire product range of carefully curated skin care, hair care, makeup, and oral care products with the same focus on clean and pure ingredients. Thus came Actor Aesthetic.

Naming 152

Naming India Chicago Entrepreneur 152

Duct Tape Marketing

MARCH 7, 2015

Weekend Favs March Seven written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Good stuff I found this week: Bundle Post – tool that makes it easy to aggregate, curate and bulk schedule social media shares. photo credit: South Beach via photopin (license).

Aggregator 28

Aggregator Curation Social Media Small Business 28

Both Sides of the Table

FEBRUARY 21, 2010

One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. I believe that many social networks confused this idea.

Advertising 284

Advertising Las Vegas Affiliate RSS 284

Duct Tape Marketing

MARCH 15, 2013

A growing number of people have also turned to RSS aggregator tools like Flipboard and Pulse that can spoon feed more visually appealing content based on chosen topics. With a little work you can turn NetVibes into a a full blown listening station for most of your social networking. If You Liked This Post. :

RSS 63

RSS Aggregator Social Media Curation 63

Duct Tape Marketing

DECEMBER 14, 2011

How and Why I Still Use Delicious This content from: Duct Tape Marketing. I use it to curate collections of things related to marketing topics. You can take this a step further and use Delicious to help you create custom content feeds for things like product mentions, news stories and even social media mentions.

RSS 61

RSS Social Bookmarking Chad HTML 61

www.kalzumeus.com

AUGUST 13, 2012

Patrick McKenzie (patio11) blogs on software development, marketing, and general business topics. in marketing. That’s a specific example, in generalities you’ll get: exclusive looks at software/marketing topics which for whatever reason aren’t right for this blog. Kalzumeus Software. Greatest Hits. by Patrick.

Email 54

Email Software Review Software Campaign 54

Duct Tape Marketing

OCTOBER 8, 2012

Entire books have been dedicated to the specific topic, many tools and services have cropped up to support the need to create content and, generally speaking, most marketers have come to accept and expect content production as a necessary tool to drive awareness, interest and conversion. The Active Nature of Content.

Sales Cycle 59

Sales Cycle Aggregator Curation Networking 59

Duct Tape Marketing

JANUARY 16, 2020

Transcript of Using AI with Human Touch to Create Great Social Content written by John Jantsch read more at Duct Tape Marketing. John Jantsch: This episode of The Duct Tape Marketing Podcast is brought to you by Klaviyo. John Jantsch: Hello, and welcome to another episode of the Duct Tape Marketing podcast. Transcript.

Artificial Inteligence 40

Artificial Inteligence Social Media Audience Campaign 40

Jeff Hilimire

AUGUST 18, 2011

I’m always looking for new ways to aggregate content and distill it down to the things I absolutely don’t want to miss. I’ve written about Summify , which is a daily email that tells me the top stories retweeted by my social graph. Or social media. I get my content in a lot of different places.

Aggregator 34

Aggregator Curation Social Media Email 34

ConversionXL

FEBRUARY 11, 2020

Twitter is always a highly recommended social media channel to promote your brand online. Indeed, historically, Twitter traffic has had one of the lowest conversion rates compared to other social media giants. For its size alone, it’s a market worth exploring. Check aggregator sites that feature tweets.

Conversion 68

Conversion Social Media Search Campaign 68

Brandanew

JANUARY 8, 2016

2015 was a great year for Content marketers and brand owners. Social analytics and video marketing are likely to be the key marketing trends for 2016. Most small business and Startup founders are talking about customer engagement and social presence beyond the customary likes and one-post-a-month schedules.

Analytics 100

Analytics Social Media Marketing Media 100

Up and Running

MAY 21, 2014

John Jantsch is a marketing consultant, speaker and the best-selling author of Duct Tape Marketing , Duct Tape Selling , The Commitment Engine , and The Referral Engine. The full audio and slide deck are included above, and the full transcript can be found below: Think Like a Marketer, Sell Like a Superstar.

Marketing 72

Marketing Social Media Sales Media 72

Duct Tape Marketing

AUGUST 18, 2014

Why You Must Change Your Content Marketing Approach written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Now that pretty much everyone on the planet gets the importance of content marketing it’s time to throw a wrench in the works. Social Media Examiner.

Marketing 50

Marketing Social Media North America Media 50

VC Cafe

AUGUST 11, 2014

Resources abound online, but the noise-to-signal ratio is high, and the content needs to be verified and curated. So he teamed up with a few PhDs and set off to write a book about each major vertical – Healthcare, Technology Media and Telecom, Energy and Industrials, Retail and Consumer Goods, etc. 1) Industry reports.

Curation 167

Curation Vertical San Francisco Angel Investor 167

Duct Tape Marketing

OCTOBER 26, 2015

The Future of Leadership in 2016 written by Guest Post read more at Duct Tape Marketing. Read more to know more; Feedly , a news aggregator app does exactly that, helping you keep your customised reading feeds all in one place. Everyone wants to be a leader, but not everyone acknowledges the big difference between managing and leading.

Leadership 28

Leadership Houston Cofounder Aggregator 28

ConversionXL

DECEMBER 3, 2018

The “classic” idea of content marketing—cranking out SEO-focused articles, ranking for hundreds of keywords, generating visitors, leads, and paying customers—doesn’t work in all industries. Their typical buyers—facilities managers, architects, and commercial designers—rarely used social media.

B2B 133

B2B Marketing SEO Search 133

Occam's Razor

JANUARY 10, 2011

The smallest part of my success, and yours, will come from having the prefect implementation of the Omniture Marketing Suite or Google Analytics. You already have data, a lot more than any other marketing channel on the planet. Aggregation of marginal gains! Get over it. You can win with Omniture or WebTrends or IBM or Google.

Analytics 120

Analytics Web Agile Campaign 120

YoungUpstarts

OCTOBER 15, 2015

Do you want to rock your social media marketing game? If so, check out “ The Art of Social Media: Power Tips for Power Users ” co-authored by Guy Kawasaki and Peg Fitzpatrick. Unlike other social media marketing self-help books, this one is virtually BS free. Socializing Events.

Social Media 100

Social Media Media Curation Analytics 100

YoungUpstarts

APRIL 26, 2015

Do you want to rock your social media marketing game? If so, check out “ The Art of Social Media: Power Tips for Power Users ” co-authored by Guy Kawasaki and Peg Fitzpatrick. Unlike other social media marketing self-help books, this one is virtually BS free. Socializing Events.

Social Media 100

Social Media Media Curation Analytics 100

Duct Tape Marketing

APRIL 5, 2017

Transcript of How to Produce Content with a Limited Budget written by John Jantsch read more at Duct Tape Marketing. This episode of the Duct Tape Marketing Podcast is brought to you by Active Campaign. This episode of the Duct Tape Marketing Podcast is brought to you by Active Campaign. Back to Podcast. Transcript.

Email 32

Email Search Engineer Curation 32

Start Up Blog

APRIL 29, 2013

We need to have a close look at the worlds two biggest social media networks of Twitter and Facebook – they run open API’s for each other to assist their customers and suppliers switch and share between each other. While this is exactly what on line clothing retailers Asos and Threadless have done.

Uruguay 123

Uruguay Technical Review Vertical Las Vegas 123

Venture Chronicles

JUNE 4, 2011

tags: blog social. The Stocktwits Edge – Crowdsourced, Curated, Published | Howard Lindzon. Social Media Connects Us to Friends – Not Prospects – Kern Lewis – Marketing Nuts and Bolts – Forbes. tags: blog social. tags: blog media. Customer Experience Matters. tags: blog.

San Francisco 32

San Francisco Curation Social Network SEO 32