ConversionXL

JULY 3, 2020

Your sales team has data in their CRM. Say your objective is to increase sales revenue from your existing customer base, and your key result is to generate an additional $500k from these customers by the end of Q2. You also need metrics on cart abandonment and purchase rates of those who saw your test idea and those who didn’t.

Technical Review 107

Technical Review Software Review API Analytics 107

Hearpreneur

DECEMBER 29, 2021

It could be more revenue, hiring clients, or launching a new product or service, but every new year is an exciting time because it’s ripe with opportunity. It's important to keep business agile. One of the biggest problems we encounter was staying financially stable, especially when revenue was barely coming in. organization.

Entrepreneur 136

Entrepreneur Social Media Employee Los Angeles 136

Steve Blank

APRIL 21, 2011

All the teams were showing us what agile looked like, but this week several would remind us what focused and relentless really meant. This week they were testing their hypotheses about the sales “Channel” – how a company delivers its value proposition (i.e. The Week 6 Lecture: Revenue Model. Week 6 of the class.

Channel 233

Channel Artificial Inteligence San Francisco Business Model 233

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal. More on that in a moment.

Customer 167

Customer San Francisco Lean Hockey Stick 167

ConversionXL

OCTOBER 14, 2021

In this article, we’ll share key brand tracking metrics and methods for how to measure and optimize your success. Key brand tracking metrics. You might find that, on average, your CSAT score is lowest at the handoff point between sales and service. Is your brand part of most consumers’ consideration set? Brand loyalty.

Metrics 157

Metrics Marketing Campaign Audience 157

Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Oh yes, and retail sales doubled with the new product packaging.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Steve Blank

MARCH 4, 2014

These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customer development versus more product features, agility and speed versus lowest cost. They measure their success on metrics that reflect success in execution, and they reward execution.

IRR 335

IRR Startup Business Model Agile 335

Up and Running

NOVEMBER 29, 2017

He says the “create” approach means working on your project until you’re certain it’s completely polished and looks like the top products in the market, and your strategies and sales tools are all top-notch before you ever think of launching. Know every business metric for your company—start with Google Analytics.

Acquisition 93

Acquisition Startup Engineer Metrics 93

YoungUpstarts

SEPTEMBER 11, 2013

It’s also a time when you are most agile to work on ideas and implement strategies without the crippling setbacks caused by decision hierarchy and process. This concept, according to Extraprise , is seen as real time revenue optimization.

Metrics 133

Metrics B2C B2B Channel 133

ConversionXL

JANUARY 18, 2022

Indeed’s German branch was struggling to close sales because they had no awareness in that market. After running a culturally relevant marketing campaign, Indeed rose to number one in traffic and sales in Germany. Marketers must adjust their expectations and metrics with expanded brand tracking.

Marketing 128

Marketing Campaign Software Review Tulsa 128

Steve Blank

DECEMBER 17, 2009

Web startups are at real disadvantage here as founders may confuse web metrics, A/B testing and on-line surveys as the entirety of first-hand knowledge – for most web business models they are not. Metrics tell you that something is happening. Of course you need to collect metrics, do A/B testing and run online surveys.

Metrics 242

Metrics Customer Customer Development Lean 242

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. If you want to play along. Don’t read what I’ve chosen.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Steve Blank

APRIL 9, 2009

But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. And it was going to mention the two words that SuperMac marketing needed to live and breathe: revenue and profit. And the results weren’t the traditional PR metrics of number of articles or inches of ink.

Silicon Valley 269

Silicon Valley Technical Review RSS PR 269

YoungUpstarts

SEPTEMBER 11, 2013

It’s also a time when you are most agile to work on ideas and implement strategies without the crippling setbacks caused by decision hierarchy and process. This concept, according to Extraprise , is seen as real time revenue optimization.

Metrics 100

Metrics B2C B2B Channel 100

Steve Blank

JANUARY 25, 2010

Or depending on your metrics for success, get users, grow traffic, etc.). How Does Customer Development, Agile Development and Lean Startups Fit? Agile Development is the way startups quickly iterate their product as they learn. When revenue, users, traffic, etc., How do you know your business model is the right one?

Agile 335

Agile Startup Silicon Valley Business Model 335

Up and Running

JANUARY 1, 2021

For example, let’s say you’re attempting to set a sales goal but you’re not sure what number is appropriate. Do a quick calculation: What would revenue look like if you got 50, 75, or 100 new customers this quarter? Regularly track metrics with key stakeholders. However, people generally know what they don’t want.

Metrics 92

Metrics Audio Agile Revenue 92

YoungUpstarts

JULY 22, 2011

You’ll find content categorized into different topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

Aggregator 170

Aggregator Curation Widget Angel Investor 170

Startup Lessons Learned

NOVEMBER 8, 2008

This theory has become so influential that I have called it one of the three pillars of the lean startup - every bit as important as the changes in technology or the advent of agile development. Mark Leslie has articulated a very similar methodology to "4 steps to the epiphany" in his "sales learning curve" model which I also find compelling.

Customer Development 168

Customer Development Developer San Francisco Customer 168

crowdSPRING Blog

MAY 1, 2015

Why Revenue Isn’t the Most Important Financial Metric for Startups – buff.ly/1DhyQo4. A Technical Founder’s Notes on Sales Team Management – buff.ly/1aV8cL4. A Designer’s Introduction to “Agile” Methodology – Tuts+ Web Design Article bit.ly/1JT4QEb. Sale of U.S. 1bwGa9h.

Small Business 48

Small Business Design Social Media Startup 48

Startup Lessons Learned

NOVEMBER 17, 2008

Now its time to start to think seriously about how to find a repeatable and scalable sales process, how to position and market the product, and how to build a product development team that can turn an early product into a Whole Product. Growth - when you have existing customers, the pressure is on to grow your key metrics day-in day-out.

San Francisco 88

San Francisco Lean Continuous Deployment DC 88

Steve Blank

MARCH 11, 2015

And worse, even if someone does manage to start something new, our management structure has so many financial, legal and HR hurdles that every initiative needs to match our existing business financial metrics, processes and procedures. More agile competitors are starting to eat into our business. What Drives Innovation?

Widget 120

Widget Lean Business Model Metrics 120

Agile VC

JUNE 5, 2011

They’ve grown from nothing to >$2B in revenue in 30 months time, making the company among the fastest growing businesses in the histroy of the world. How They Make Money: Groupon keeps a share of the coupon value (typically 40-50%) as its net revenue (1). Financial Snapshot: 2010 Revenue: $713M. to the merchant.

North America 100

North America Chicago Boston Silicon Valley 100

Startup Lessons Learned

AUGUST 24, 2009

Despite all the energy invested in talking to authors about the size of their platform, very few gatekeepers have a rigorous set of metrics for measuring it. When I reviewed a recent product development book, it immediately shot up to Amazon sales rank 300. What is the right revenue model? Is that a lot? Is that good?

San Francisco 113

San Francisco Lean Technical Review Distribution 113

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

Intellectual Property 175

Intellectual Property Aggregator Startup IP 175

Steve Blank

DECEMBER 7, 2010

There are few courses which teach aspiring entrepreneurs the skills (business models, customer and agile development, design thinking, etc.) We’ll build the class around the business model / customer development / agile development solution stack. General Marketing, Sales Funnel, etc. to optimize this search.

Wiki 316

Wiki Lean Management Business Model 316

Steve Blank

FEBRUARY 23, 2016

In other words, how can we adapt the Business Model Canvas when the metrics of success for an organization is not revenue? From Revenue Streams to Mission Achievement. For these organizations, the canvas box labeled Revenue Streams doesn’t make sense. Revenue Streams changes to Mission Achievement.

Business Model 120

Business Model Revenue Channel Community 120

ConversionXL

NOVEMBER 10, 2020

And after some number of opens, clicks, and visits, we’d go in for the hard sale—a phone call from a sales rep, an office visit to provide a demo, and some kind of “buy now or else” discount on pricing. Metrics for this depth are rare and only long-term. The metrics for this level are more concrete and objective.

Agile 139

Agile Social Media Audience Software Review 139

Steve Blank

JANUARY 10, 2011

The revenue plan had the new product baked into the numbers and it was clear that this division General Manager was going to crater his forecast (happens all the time, nothing new here.) The resulting conversations made us smarter, agile and relentless. All information, whether good or bad , must be shared rapidly. Lessons Learned.

Forecast 268

Forecast Agile Revenue Founder 268

Agile VC

MAY 16, 2019

One of the key questions for me was how might Slack stack up against other great SaaS companies when it comes to average revenue per user (ARPU), and how ARPU and total addressable market (TAM) might drive Slack’s long run market cap. Slack’s net dollar retention rate is an incredibly impressive 143%. So Slack generated $1.43

Lock-up Period 100

Lock-up Period Retention Azure .Net 100

Occam's Razor

APRIL 15, 2019

The goal was to deliver a 30% increase in revenue, the team delivered 1.7953%. When you do that much stuff, and you can measure almost everything… The result is that our ecosystem of data people are returning a lot more negative data when measuring performance of Marketing, Sales, User Experience and Customer Service.

Leadership 79

Leadership Non-Compete Analytics Software Review 79

ConversionXL

JANUARY 24, 2017

Everyone has railed against these practices ( including us , many times), but it still seems that much of the industry is focused on short term metrics and surface level changes. With agile development cycles and uncertain monetization models, they live and die by data and experimentation. Image Source. How do you do that?

Conversion 48

Conversion Technical Review Artificial Inteligence Analytics 48

ConversionXL

AUGUST 4, 2020

Your new boss read that customer experience (CX) improvements can deliver billions in additional revenue. Doing so misses out on the incremental revenue you could be generating, and the big initiatives that do make it to implementation have a lot riding on them. You do CX a disservice if you focus only on metrics like NPS.

SQL 117

SQL Software Review Agile Metrics 117

Steve Blank

OCTOBER 24, 2017

— Unremarked and unheralded, the balance of power between startup CEOs and their investors has radically changed: IPOs/M&A without a profit (or at times revenue) have become the norm. Typically, this caliber of bankers wouldn’t talk to you unless your company had five profitable quarters of increasing revenue.

Founder 274

Founder Technical Review CTO Hire IPO 274

Up and Running

MAY 23, 2016

In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. In the tactics section, list your sales channels and describe how you will be selling your products. The Recommended Sales Forecasting Method. The business model.

Software Review 74

Software Review Software Delaware Forecast 74

ConversionXL

APRIL 3, 2018

Corporate Agility. Transparency correlates to agility (Does your CEO know how many tests you ran last month?). Facts don’t change minds – true for both sales and customers. mobile is ~50% of revenue, shorter form works better. Work hard to define meaningful product metrics – enabler of team success.

Retention 106

Retention Artificial Inteligence Channel Email 106

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Conversion rate.

Analytics 106

Analytics Metrics Channel Campaign 106

Steve Blank

SEPTEMBER 10, 2009

In future posts I’ll describe how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. After twelve months Handspring’s revenue was $170 million. End result?

Customer Development 220

Customer Development Developer Customer Silicon Valley 220