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Someone Stole My Startup Idea – Part 3: The Best Defense is a Good IP Strategy

Steve Blank

Early on in my career I took a “we’re moving too fast to deal with lawyers” attitude to patents and Intellectual Property (IP.) Type of IP. _. Just about anything can be patented : circuits, hardware, software, applied algorithms, formulas, designs, user interfaces, applications, systems. What is Protectable. _.

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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Search engines are vital for discoverability. But, historically, they’ve undermined monetization—requiring crawler access that savvy users exploit and demanding free clicks for searchers. For users in those countries, we put all content behind a registration wall. The Athletic, Cook’s Illustrated, Adweek) have paywalls, too.

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18 Top A/B Testing Tools Reviewed by CRO Experts

ConversionXL

There are a lot of available configuration options, for example you can add multiple filters such as user IP address, localisation or cookie values. The basic starter plan rounds out to $249/month and includes 50,000 unique tested users and carryover of unused credit. Adobe Target. ChangeAgain.Me. ChangeAgain.me Conductrics.

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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

But algorithms haven’t always kept pace. Proxies like backlinks and keywords have long been—and still are—stand-ins for the likelihood that a web page will satisfy user intent. A page that’s well-matched for user intent can outperform those that optimize primarily for search engines—in search and after the click.

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What YouTube Taught Me About Facebook Live & Violent Footage

Hunter Walker

While some of the topics (what defines a “fetish video”) had humorous aspects, overall there wasn’t a more important document at the company than our Community Standards and the enforcement of these guidelines on behalf of the YouTube users.

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The Intersection of SEO and CRO (and How to Maximize Long Term Growth)

ConversionXL

In theory, conversion optimization aims to improve the user experience, which, conveniently, is what Google wants to do as well with their top search results. It’s in Google’s self interest to provide the best search experience for the user. So they update their algorithms religiously to try to do that.

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What YouTube Taught Me About Facebook Live & Violent Footage

Hunter Walker

While some of the topics (what defines a “fetish video”) had humorous aspects, overall there wasn’t a more important document at the company than our Community Standards and the enforcement of these guidelines on behalf of the YouTube users.