The Startup Magazine

JANUARY 22, 2024

In today’s competitive business landscape, differentiating your brand and amplifying your message requires more than just a great product or service. These experts specialize in crafting and conveying your business’s narrative to the right audience in the most effective manner.

PR 113

PR Public Relations Reputation B2C 113

ConversionXL

MARCH 6, 2019

On Facebook, an ideal customer may log on to see photos of a new nephew, not to check out a 30-second demo of your SaaS product. But LinkedIn owns the lucrative B2B audience. This post focuses on deployment rather than production, but here are high-level takeaways from those posts: Quality = attention span. Image source ).

Video 129

Video B2B Technical Review Campaign 129

ConversionXL

MARCH 31, 2021

I’ve found that interviewing your existing clients is one of the best ways to create valuable content for your ideal audience. Data sources include the publications, competitors, influencers, podcasts, and communities that your audience engages with the most. Synthesize your insights in an audience analysis report.

Audience 127

Audience Non-Compete Distribution Channel 127

Duct Tape Marketing

JUNE 23, 2022

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] 14:13] How do you approach someone giving their honest opinion in a group or community that isn’t so flattering of your product? [15:00] Are B2B communities B2C? So that's gonna create awareness and adoption of further of your products.

Community 93

Community B2B B2C Technical Review 93

ConversionXL

JANUARY 18, 2022

You’d think that no one could recreate a product so sophisticated and advanced as space rockets, right? With enough resources, products can always be copied. It’s tough to compete on product alone and you’re likely to see diminishing returns. Modern brand marketing methods to build an audience.

Marketing 109

Marketing Social Media Non-Compete Audience 109

YoungUpstarts

SEPTEMBER 17, 2018

According to a survey by B2C researcher AgilOne , more than 70% of consumers expect a personalized experience from brands. For example, L’Oreal’s Makeup Genius app, which lets users try on products in real-time, both offers users a useful tool for cosmetics shopping and cultivates brand loyalty. Make your audits paperless.

Mobile 100

Mobile Software Review Social Media Technical Review 100

View from Seed

JULY 24, 2015

The invite-only event was attended by 300 of the area’s best tech leaders, founders, product managers, designers, developers, investors, engineers, salesmen and women, and more, all of whom are hard at work in consumer tech. Here’s Mike’s comment: Boston’s B2C problem is one of values. We had a plan.

Boston 120

Boston Cofounder B2C PR 120

Mucker Lab

APRIL 6, 2023

Hila Qu joined Mucker’s Tony Yang for an Ask-Me-Anything (AMA) conversation about Product-Led Growth (PLG) for Startups to kickoff the 2023 Mucker Growth Series. The other dimension you need to think about is the product complexity. As an individual user, I have absolutely no interest in using this product myself or testing it out.

Product 78

Product CTO Hire Startup Fractional CTO 78

ConversionXL

DECEMBER 2, 2020

Most of your audience arrives on your site aware of what they need to fix. The first two are more familiar to B2B marketers; the last one often applies to B2C. I’ve been working with a small team on a new CXL product, Adeft. Such as…) “Segment your audience based on demographics like age, gender, and location. (Ah,

Analytics 161

Analytics Acquisition Channel B2C 161

Hearpreneur

JULY 13, 2022

Sustainable products and services are slowly coming into the spotlight and they’re all set to take center stage. Digital transactions are now moving beyond B2C transactions & venturing into B2B, P2P, cross-border remittances, & more. It's facing a new wave of technology that will enhance the productivity of translators.

Artificial Inteligence 123

Artificial Inteligence Technical Review Entrepreneur Software Review 123

YoungUpstarts

OCTOBER 27, 2020

As its name implies, engagement marketing, also called experiential or event marketing, uses well-thought, resourceful methods to engage with targeted audiences. Engagement marketing practices tend to deal with both business-to-consumer (B2C) and business-to-business (B2B) audiences.

B2C 165

B2C Artificial Inteligence Marketing Social Media 165

VC Cafe

MAY 4, 2021

With an already existing user base, it’s easier for incumbents to roll out new features to a ready-made audience. people on Twitter are asking for invites to the hottest new product, sharing their excitement (“Follow me”, “come to my session”, “I just posted”). Telegram launched Voice Chat 2.0

Audio 140

Audio Software Review Open Source Social Network 140

ConversionXL

NOVEMBER 3, 2016

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce? So, you have lots and lots of products and that brings complexity.

B2B 48

B2B Conversion B2C Sales Cycle 48

YoungUpstarts

AUGUST 4, 2014

How big is the market for Muslim-friendly products and services? They should also consider launching online B2C or B2B platforms incorporating mobile and social-commerce. To cater to younger Indian audiences, they shortened the test cricket games to three hours instead of a few days, and incorporated NBA-style cheerleaders.

Technical Review 171

Technical Review United Arab Emirates Saudi Arabia China 171

Hearpreneur

JULY 17, 2020

Accelerating environmental problems and the urgent need to find solutions will spur innovation and investment in diverse sectors from manufacturing, consumer products, energy production, medicine, agriculture, and consulting. Country with bright tech and digital talents is going to have an edge this decade.

Technical Review 128

Technical Review Entrepreneur Software Review Artificial Inteligence 128

Women Entrepreneurs Can

APRIL 5, 2019

To garner the most interest, live events should be focused and tailored to specific niche of your audience. For example, if you are looking to bring more awareness to your advanced technologies, host an unveiling of your new product or service. Choose The Best Event To Highlight Your Product or Service. Seminars or roundtables.

Small Business 40

Small Business Marketing Social Media Hosting 40

www.clickz.com

JANUARY 7, 2013

B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. Audience/Traffic. Additionally, use social media advertising to target your audience and to send them to your page rather than off of the social media site. Photographs are audience magnets.

Social Media 86

Social Media Media B2C New York 86

YoungUpstarts

AUGUST 24, 2020

Unlike in B2C email marketing where entertainment and emotions work best, B2B customers prefer positive ROI and logic. Segmenting your email list helps you to reach the most relevant audience. Did you know that more than 60% of buyers check out new products or service providers on social media? B2B email marketing.

B2B 165

B2B Marketing Social Media B2C 165

ConversionXL

OCTOBER 21, 2012

Regardless of whether your business is in the B2B or B2C space, your email marketing effectiveness can be optimized. A deep link in your website such as a product or features page. As a quick fix he started creating a banner to add to the top of each product page that reflected the offer mentioned in his email campaign.

Campaign 111

Campaign Email Clickthrough Sales 111

YoungUpstarts

OCTOBER 21, 2020

They are now one of the top companies in the world selling these products across the globe. Social media is undoubtedly a fundamental tool for growing your business in a B2C environment, but it can also be a double-edged sword. You need to keep your audience engaged but at the same time you cannot be available all the time.

eCommerce 242

eCommerce Customer Early Stage B2C 242

ConversionXL

JUNE 25, 2021

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. But it’s not a linear journey.

Product 96

Product Social Media Audience Software Review 96

Duct Tape Marketing

SEPTEMBER 30, 2022

2:06] Another aspect in your bio too is the internal creative studio – is that a product or a part of your own marketing? [2:48] 21:49] Is there anything on the horizon for Typeform that you want to tell my audience about that you guys are working on? [22:55] Is that a product or is that just part of your own marketing?

Marketing 75

Marketing Differentiation B2C PR 75

VC Cafe

JULY 15, 2021

As a VC that invests in B2C, I often try to put myself in shoes of a founder looking to grow the audience for their new app to consumers. ProductHunt/ Reddit/ Directories – another form of PR/social media, directories of new products and forums solicit feedback from users and contribute to discovery. Unfortunately not.

Mobile 190

Mobile Social Media Distribution PR 190

YoungUpstarts

NOVEMBER 6, 2019

Do you want a target audience to gain greater awareness of your offering as a viable alternative (Brand Awareness)? Are you simply looking for more people to buy your product (raw traffic)? Or, do you want to motivate your current consumers to buy more of your product (higher net per sales)? Brand Awareness.

Channel 165

Channel PPC Marketing SEO 165

YoungUpstarts

NOVEMBER 25, 2019

It’s not enough to simply have a website nowadays; you must have a social presence too and engage with influencers to share your brand and get it noticed amongst your target audience. Research the platforms that your audience use and spend time developing content that resonates with them. .

Marketing 165

Marketing Social Media B2C PPC 165

Austin Startup

NOVEMBER 29, 2017

Building a product around the needs of actual users is the best way to develop something that will actually create value, but also to validate demand ahead of pouring more resources into your venture. In other words, consumer-facing startups are likely to find a grateful and sizeable audience within and beyond the city limits.

Early Stage 54

Early Stage Austin Silicon Valley San Antonio 54

ConversionXL

MAY 22, 2017

How their product leaders and CMOs embrace the change adjusting product/marketing strategies based on new technologies. In AI implications on Marketing and Analytics , I placed my considerations explaining how and why Artificial Intelligence (AI) will shape the next generation of Analytics and Marketing SaaS products.

Customer 92

Customer Marketing Artificial Inteligence Clickthrough 92

Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 Purchase: the customer buys your product. trillion in 2014.

SEO 80

SEO eCommerce Analytics Software Review 80

The Next Web

DECEMBER 30, 2012

How do you monetize a unique business model based on users rather than selling an actual product? We create the best experience for creating personalized books, cards and calendars then our customers pay us for these products. Recently we unveiled our upcoming product, Mosaic. Recently we unveiled our upcoming product, Mosaic.

Business Model 133

Business Model Technical Review Advertising B2C 133

Up and Running

JULY 10, 2017

It’s not easy to choose the right pricing strategy for a SaaS product. Your product improves with time, your business team grows, and so your pricing can’t stay outdated. Even if you are just starting to consider building a SaaS startup , you’ve probably used products with either freemium pricing or a free trial. Choose wisely.

Startup 110

Startup Non-Compete Viral Software Review 110

ReadWriteStart

AUGUST 9, 2021

On the other hand, during the pandemic, many consumers have tried new ways of shopping , be that shopping online rather than in stores, or simply trying new brands and companies for both products and services. When the list is down to ten or fewer names — it is time to do some audience testing. People want to try new stuff.

eCommerce 176

eCommerce B2C Naming Agile 176

YoungUpstarts

MAY 17, 2017

Begin by analysing the categories, keywords and audiences your competition is targeting. Define your target audience. Hence precisely defining your target audience becomes important and that’s where a buyer persona comes into picture. For a B2C business, create a press release kit that can be distributed.

Marketing 133

Marketing Social Media B2C B2B 133

Startup Professionals Musings

NOVEMBER 26, 2014

Luckily, the digital revolution has been a great equalizer in the marketing world, if used effectively to target the audience, engage the customer, and measure results. Companies that have access to, or can sell products and services not available to their competitors, can position themselves better in the marketplace.

Marketing 253

Marketing Startup Non-Compete B2C 253

YoungUpstarts

SEPTEMBER 20, 2019

An important thing that every B2B business owner needs to understand is that while all marketing follows the same general guidelines, there are significant differences in B2B and B2C approaches. While everyone would like to know the faces behind the brand, consumers are primarily interested in the product or service on offer.

Social Media 113

Social Media B2B Media Marketing 113

Women Entrepreneurs Can

SEPTEMBER 15, 2022

Whether you’re offering B2C or B2B SaaS, you need to make sure you’re employing the right sales strategies to drive revenue and get your offering into the hands of people and organizations who need it. . The closer you can hone in on your target audience and market, the more effective your marketing and sales strategies will be.

Churn Rate 52

Churn Rate Sales B2C Sales Cycle 52

VC Cafe

NOVEMBER 3, 2020

niche: a specialized segment of the market for a particular kind of product or service. What is in common for all earlyvangelists of your product: Characteristics of an early adopter (source: Steve Blank ). They expanded into adjacent markets until they were offering every kind of product, becoming a true general store.

Venture Capital 142

Venture Capital B2C B2B Distribution 142

Duct Tape Marketing

DECEMBER 15, 2022

Questions I ask Liz Lathan: [1:11] I read one of your recent LinkedIn posts and you said that community-first companies are growing 30% faster than product-first companies – what is a community-first company in your definition? [6:53] Whereas b2c, I mean m and MS has had a, has a community, right? Thanks for having me.

Community 82

Community Framework Advisory Board Viral 82