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Founder Interview: Salo Sterental, Co-Founder of SoStereo, Marketing with Music

The Startup Magazine

As part of our Founder interview series , The Startup Magazine caught up with Salo Sterental, Co-Founder of the SoStereo, a marketing firm that enables brands and artists alike to unlock the marketing power of music. Salo: Zumba Fitness approached Beto (my co-founder) and I with a unique problem.

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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

Achieving this growth starts with identifying and connecting with your audience of superfans. Find your audience of superfans. This network isn’t mutually exclusive with building an audience of customers. This network isn’t mutually exclusive with building an audience of customers. Image source. Image source.

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Growing Your Audience (And Your Revenue) With A Book

Duct Tape Marketing

Growing Your Audience (And Your Revenue) With A Book written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Briel In this episode of the Duct Tape Marketing Podcast , I interview Matt Briel. Questions I ask Matt Briel: [1:29] Could you tell us about the origin story of Lulu and how did it come to be? [2:25]

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Why You Should Be Doing Product Discovery

YoungUpstarts

by Nick Frandsen, co-founder and managing partner at Dovetail. Just because an idea is relevant for you, you may discover it is a super niche market and therefore will either require a dedicated marketing and promotion channel very specific to that audience or may not live up to the ‘unicorn’ expectations you were dreaming of.

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Top 5 Esports Trends Entrepreneurs Should Keep An Eye On In 2020

YoungUpstarts

by Kevin Manship , co-founder of Gamer One. As you think about the form your esports business should take, consider the needs of your true audience, not the needs of an audience you imagine. Fortnite captured audiences because of its accessibility. Kevin Manship is the co-founder of Gamer One.

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uSamp’s SurveyBuilder – Create Online Surveys Free, Pay To Reach Audiences

YoungUpstarts

SurveyBuilder bridges the gap that has existed between established online survey tools and their ability – or rather, inability – to populate a survey,” adds Gregg Lavin, uSamp co-founder and President. Most online survey tools charge monthly service fees for use of their platform.

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What Every Savvy Business Owner Should Know About Holiday Marketing

YoungUpstarts

by Lamar Tyler, founder of Traffic Sales & Profit. Step One: Audience Engagement/Awareness. I’m guess you said yes and if you did there are multiple ways you can segment your audience to find out. You should be selling during the holidays. If you’re wondering how, here are four steps you can use to create some holiday cash.

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