Up and Running

JULY 26, 2016

Our onboarding consists of over 200 different emails based on our audiences, and we continue to improve it every week. While it’s not a sustainable growth channel because you simply can’t get featured every week, kicking off with a major tech press publication definitely helps. Big press (cheap or free). this drops by $0.30-$0.50

Revenue 60

Revenue Acquisition Channel Campaign 60

ConversionXL

JUNE 20, 2019

The best video hosting platform varies business by business, depending on factors like: How often you’re uploading; How you plan to use the video; The viewing experience you want to give your audience; The analytics you need; The cash you have to spend. YouTube is an obvious and popular choice. DailyMotion. billion videos per month.

Hosting 127

Hosting Video Technical Review Software Review 127

Occam's Razor

OCTOBER 14, 2014

For my business Direct Visits are very important, a much higher % of people see the home page of the site, as are mobile and tablet combined have a very desirable audience. The sources providing this information continue to be insightful in many services they offer, and you should definitely hire them if you need those services.

Analytics 133

Analytics Vertical Metrics Web 133

Duct Tape Marketing

AUGUST 25, 2022

I, I mean, there's definitely pros and cons to, to being a generalist versus a, a specialist, right? It doesn't have to just be a vertical. Well, I think that something that should be thought about with any content is distribution. I think, uh, to particularly people getting started. you get kind of bored after a while.

Marketing 83

Marketing Framework Vertical SEO 83

ConversionXL

OCTOBER 25, 2018

generates the demand) for the target audience. It meets them by expanding the ad audience, making landing page copy more inclusive, and gating as much content as possible. Often, by the time you start a demand generation campaign, your audience has changed. Second, “lead” generation. Strategies are based on bad data.

Demand 132

Demand Vertical Campaign Channel 132

Up and Running

SEPTEMBER 2, 2020

Depending on who you partner with, this could be an entirely new complementary audience or an expansion of the market you already serve. Pixar was at the forefront of 3-D animation and storytelling but had no knowledge of the movie industry or distribution channels. Focus on companies outside of your industry or vertical.

Small Business 153

Small Business Reputation Partner Revenue 153

ReadWriteStart

DECEMBER 8, 2011

Our audience of readers is full of entrepreneurs. Today, the problem has once again changed definition. So, the definition of a lead database has expanded from being Name, Address, Email ID, Phone No, etc., Some vertical ad networks have gone after this opportunity, Glam Media being one of the most successful of the lot.

Greece 116

Greece Entrepreneur India Silicon Valley 116

Duct Tape Marketing

FEBRUARY 16, 2022

I, I mean, there's definitely pros and cons to, to being a generalist versus a, a spec. It doesn't have to just be a vertical. Well, I think that something that should be thought about with any content is distribution. I think, uh, to particularly people getting started. Brent Weaver (02:24): Right? I've got out an idea.

Framework 80

Framework Vertical Hosting Networking 80

Steve Blank

NOVEMBER 2, 2009

All of this is hit upon in your book but reframing and coming back to the concepts via this blog will definitely help with clarifying the ideas and processes behind Lean Startups. Lean Startups aren’t Cheap Startups At an entrepreneurs panel last week questions from the audience made me realize that the phrase “Lean Startup” was [.] [.]

Lean 259

Lean Silicon Valley Startup RSS 259

Both Sides of the Table

JANUARY 17, 2011

I think about how the audience might react and whether if I were in the audience I would be intrigued. It’s why before every speech I call the organizer and drill them about who will be in the audience. In order to visualize how an audience will receive my presentation I have to be able to imagine the whole situation.

Technical Review 356

Technical Review Framework Audience Media 356

Rob Go

JANUARY 21, 2016

These are companies that offer consumers a product or service (or both) that they are paid for (as opposed to consumer audience businesses that are monetized through advertising). Convenience tends to be an area where incumbents struggle, especially when convenience is tied to new forms of distribution. Why Convenience is Better.

Disintermediation 28

Disintermediation Distribution Demand Flash 28

YoungUpstarts

APRIL 28, 2020

It’s a process that requires the alignment of different sections of your business and requires an immense effort that – if planned right – is definitely worth it. So they have to be able to demonstrate and live the brand, and really bridge the gap between what the brand stands for and how your audience perceives it.

Social Media 191

Social Media Channel Vertical Partner 191

www.pakman.com

SEPTEMBER 27, 2012

To build the online media giants of tomorrow, companies need models where the costs of both content and distribution are near zero. But if your service attracts particular verticals of content engagement, not all content is created equal, and some is much more valuable than others. 26 September 2012. 20 Comments. Andres Moran.

Social Media 47

Social Media Vertical Advertising Distribution 47

ConversionXL

JUNE 2, 2022

They also use multi-channel content distribution to improve brand awareness and meet prospects where they already are. For example, Bannerflow ads for the same phone use different creative appeal to varying audiences: Touch 2: Lead capture device. Use dynamic content to speak directly to audience needs and increase on-site conversion.

Marketing 100

Marketing Campaign Email Sales 100

Genuine VC

DECEMBER 23, 2009

As the internet becomes more fragmented, when– if you can produce great content in niche areas and then really leverage the distribution on the internet, you’re looking at a very high scale, high ROI, return-on-capital business.” And then, the second piece is really that fragmentation is our friend.

Arkansas 100

Arkansas Algorithm Advertising Audience 100

Genuine VC

DECEMBER 23, 2009

As the internet becomes more fragmented, when– if you can produce great content in niche areas and then really leverage the distribution on the internet, you’re looking at a very high scale, high ROI, return-on-capital business.” And then, the second piece is really that fragmentation is our friend.

Arkansas 100

Arkansas Algorithm Advertising Audience 100

Start Up Blog

APRIL 29, 2013

An era defined and dominated by the few who could afford the factories, the media and the distribution systems. In fact, we can expect constant re-definitions of what we thought was right as a new maxim in the coming years. Cities are now becoming vertical again. The top down era of one size fits all. And now it is over.

Uruguay 123

Uruguay Technical Review Vertical Las Vegas 123

VC Cafe

JULY 6, 2010

I wanted to easily share high-definition media with friends. I had a lot of high definition pictures and videos, which today you can get with any camera that has at least 10mgpx. It’s all based on growth and on opening the capabilities of the Libox distribution platform to the community. It’s a totally private solution.

Media 84

Media Management API HTML 84