ConversionXL

JUNE 8, 2017

The website, the mobile application, the advertising, the support, the different screens and features of the product… everything could be personalized. And if you are in SaaS, you could certainly work also with the AARRR framework designed by Dave McClure : Image Source. Image Source. Or Firefox? Makes a lot of sense. Google Adwords?

Programming 97

Programming Revenue Analytics Software Review 97

YoungUpstarts

DECEMBER 15, 2015

“When practicing website optimization, leveraging segmentation provides a framework for running intentional, well-hypothesized experiments on your website that drive value,” Pang wrote. Targeting mobile shoppers. However, retailers shouldn’t jump straight to mobile.

Customer 100

Customer Audience Mobile B2B 100

Occam's Razor

SEPTEMBER 15, 2014

Nothing I can tell you about the importance of having an incredible mobile strategy will surprise you. Mobile devices (phones, tablets, wearables) are transforming how we behave, how we buy, how we consume content, and dare I say how we become happy or we become sad. The only reason good old digital is beating TV is mobile.

Analytics 141

Analytics Metrics Mobile DC 141

YoungUpstarts

FEBRUARY 23, 2015

Messages must also be differentiated between Business to Consumer (B2C) and Business to Business (B2B) customers: B2C messages are driven by offers that communicate a sense of well-being, convenience, security, productivity/increased significance, exclusivity, continuity, positive social sharing or possibility. Digital Display Advertising.

Social Media 100

Social Media Campaign SEO B2C 100

ConversionXL

APRIL 4, 2017

For certain businesses, though – usually B2B with a high enough price tag and lifetime value – sales is a must. Past that, though, you’ll want to use the Bullseye Framework (from Traction), which consists of 5 steps: Brainstorm. You can do a lot of qualitative competitive analysis, too. Prioritize. Image Source.

Channel 118

Channel Marketing Viral SEO 118

YoungUpstarts

SEPTEMBER 16, 2016

Gamification is the process of deploying gaming techniques designs to the business framework. In the case of B2B business, the ideal way is to come up with a robust symbiotic gamification model for business progression. Shahid Mansuri co-founded Peerbits , one of the leading mobile app development companies, in 2011.

Retention 100

Retention Cofounder B2B Framework 100

Duct Tape Marketing

OCTOBER 17, 2018

He is the president and founder of Revenue & Associates and the creator of The bullseye marketing framework and we’re going to talk about a book built on that called Bullseye Marketing: How to Grow Your Business Faster. This was more important four years ago than now, but did they have a mobile friendly website.

Marketing 56

Marketing Social Media Analytics Software 56

Occam's Razor

NOVEMBER 13, 2009

No dragging of the feet, the book starts with a bang by laying out the framework that will be the center of every company that will leverage data (qualitative, quantitative, competitive) on the web. Chapter 9 Emerging Analytics: Social, Mobile, and Video. It is not a hard book to read, though it is brain food. Glory will be yours!!

Analytics 71

Analytics Web Technical Review Metrics 71

Ben's Blog

MAY 15, 2020

In normal times, every company operates against some hypothetical growth model—a data-driven framework that describes how your product grows and how you acquire new users. In normal times, every company operates against some hypothetical growth model—a data-driven framework that describes how your product grows and how you acquire new users.

Founder 36

Founder Conversion Technical Review Cash Position 36

Occam's Razor

DECEMBER 3, 2012

We like to believe that all there is to digital marketing is to do some search engine optimization, send out an email blast every once in a while, get our agency to create a flash-heavy "brand experience" website, or slap together a mobile app in the corporate-approved shade of eggshell white. " framework with you.

Framework 147

Framework Marketing Search Mobile 147

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. via B2B Marketing Alliance ]. Keep your objectives within reach by following the SMART framework: Image source. Be aware of mobile subject line character restrictions.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

OCTOBER 25, 2018

It starts with having the right data in the system,” noted Kamil Rextin, who wrote about B2B attribution. Unless there’s a clear framework in place,” Rextin cautioned, “You’ll end up with a giant glob of names and companies with all kinds of job titles because someone left it as an open text field rather than a drop-down.”.

Demand 132

Demand Vertical Campaign Channel 132

Both Sides of the Table

JANUARY 13, 2011

Powerpoint can be especially useful for platform businesses or B2B. Mobile app? Use it as a framework for a dialog not a script. And when you finish the demo you can bring in the other important components such as competition, team, customer acquisition strategy, etc. Just jump into the demo after intros. Bijan is right.

Early Stage 299

Early Stage Venture Capital B2B Sales 299

ConversionXL

APRIL 3, 2018

The actual year of mobile was 10 years ago (release of the iPhone) and we still have horrid mobile experiences out there. 88% check email actively on smart phones, needs to be mobile optimized. mobile is ~50% of revenue, shorter form works better. Renee Thompson – How to Win at B2B Optimization.

Retention 106

Retention Artificial Inteligence Channel Email 106

crowdSPRING Blog

MARCH 21, 2014

13 B2B Newsletters That Really Shine – crowdspring.co/1dagMGF. 13 B2B Newsletters That Really Shine – crowdspring.co/1dagMGF. 13 B2B Newsletters That Really Shine – crowdspring.co/1dagMGF. Mobile Ad Market Soars 105% in 2013 | eMarketer – crowdspring.co/1g0eF7x. Most are spot on. 1gEsBUD. .

Social Media 93

Social Media Small Business Design Media 93

Duct Tape Marketing

JANUARY 30, 2015

Still, many B2B marketers rely on assumptions to inform their content decisions. In fact, Content Marketing Institute found that only 21 percent of B2B marketers say they’re successful at measuring ROI. It uses the framework from successful posts to guide editorial decisions and produce content that converts.

Metrics 28

Metrics Marketing B2B Analytics 28

Occam's Razor

FEBRUARY 10, 2016

It pains me how critical it is to know what the heck we are solving for with our analytics, and how few people identify goals for their website (mobile or desktop). Hence, analytics framework to represent end-to-end business measurement is called Acquisition – Behavior – Outcomes. We see this everyday. "Analysts"

Analytics 60

Analytics eCommerce Metrics Acquisition 60

Duct Tape Marketing

OCTOBER 21, 2016

Gamification is the process of deploying gaming techniques designs to the business framework. In the case of B2B business, the ideal way is to come up with a robust symbiotic gamification model for business progression. Shahid Mansuri co-founded Peerbits, one of the leading mobile app development companies, in 2011.

Retention 28

Retention B2B Framework Employee 28

ConversionXL

JANUARY 3, 2017

We’re trying to pick apart the interactions of websites, mobile apps, and customer platforms in order to increase sales and conversions. Through this lens, I think it’s important that both CROs and Branding folks understand where the other is coming from. As CROs, we know our existence is focused on the bottom line. Image Source.

.Net 111

.Net Campaign Conversion Revenue 111

Occam's Razor

JUNE 11, 2014

From B2C to B2B. Rock joy-inducing mobile experiences. Forget mobile first, it's a mobile only world! Create joy-inducing mobile experiences. Forget mobile first, it's a mobile only world! We spend 24 minutes a day on non-voice use of mobile devices. From bras to dresses.

Design 150

Design Software Review Technical Review Mobile 150

Occam's Razor

DECEMBER 9, 2013

One day your leadership realizes you stink at digital (all of it or just Facebook or search and display or mobile or whatever). To learn more about the Do in stage one please review my See-Think-Do-Coddle framework for content, marketing and measurement.]. Second , create the world's greatest mobile experience. Beat Motrin.

Analytics 165

Analytics Marketing Channel Metrics 165

Occam's Razor

FEBRUARY 3, 2014

YouTube Marketing and Analytics Framework for Success. If you are a B2B company, checkout Cisco's social efforts. Here's a pictorial representation… Now that you have a framework (you're welcome!) Consider the YouTube marketing framework to be a inter-connected yet adaptable cluster of strategies.

Analytics 149

Analytics Marketing Audience Channel 149

crowdSPRING Blog

JULY 19, 2013

The management framework that propelled LinkedIn to a $20 billion company – [link]. Mobile traction is getting harder, not easier. Mobile traction is getting harder, not easier. Find More Customers for Your B2B SaaS Product with These 5 Distribution Hacks – [link]. Here’s why – [link]. ” [link].

Social Media 94

Social Media Small Business Design Media 94

Occam's Razor

SEPTEMBER 30, 2013

Frameworks, because if I can teach someone a new mental model, a different way of thinking, they can be incredibly successful. Behavior covers everything that happens after the person lands on our mobile or desktop site. Two things I love a lot: 1. This post is at the intersection of those two lovely things. 5: Rent or Own?

Analytics 154

Analytics Marketing Social Media Technical Review 154

David Teten

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. Point Nine Capital uses Qwilr to create modern, mobile-native collateral. It sounds simple; however, very few asset managers actually do it.”

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Hippoland

AUGUST 20, 2017

80s: Desktop era 90s: WWW era 00s: Cloud / mobile era 10s: Decentralization era Going from the 90s to the 00s was about using cloud platforms. During this era, we also went from using the internet on your laptop to your mobile device when the iPhone came out. B2B companies are also consolidating. But, it wasn’t transformative.

Business Model 48

Business Model Software Silicon Valley Mobile 48

ConversionXL

APRIL 22, 2015

Let’s say you run a B2B site, and drive your visitors toward a quote request page. Introducing: ResearchXL™ framework. B2B and B2C. ResearchXL is a framework that will help you discover what really matters, so you can increase the number of winning tests, and increase the impact per successful experiment.

Analytics 48

Analytics Technical Review Conversion Framework 48

Occam's Razor

FEBRUARY 20, 2012

If you are a regular reader of this blog you know how deeply fond I am of the Acquisition, Behavior, Outcomes framework. No business, B2C or B2B or here2there, can exist without a robust YouTube strategy. If it stinks that tells me a lot (remember the year of mobile was 2010!). Awesome, right? #3.

Web 138

Web Analytics Technical Review Affiliate 138

mashable.com

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Vanity Vanity is described by its creators as “an experiment-driven development framework for Rails.&# Whats Hot in Social Media This Week HOW TO: Organize a Mashable Meetup View More » Business 5 Proven Strategies for B2B Social Me.

Developer 73

Developer Software Review PHP Social Media 73

YoungUpstarts

DECEMBER 9, 2014

this is especially true for B2B companies. Create Wings and Roots Ground your content in your own point of view, but ensure that it is findable (tap Search Engine Optimisation or SEO to boost search rankings), accessible (mobile friendly), and shareable on social networks. Stoke the Campfire Good content does not exist in a vacuum.

B2B 185

B2B Social Media Afghanistan Iraq 185

Occam's Razor

DECEMBER 12, 2016

there is a new mobile app to track or a new digital experience to problem-solve or a crazy online to offline campaign that upends everything unleashes a new layer of tactical activity. They only want to throw up a one page lead-gen form if they are B2B. Most companies solve for 2% of the possibilities. Identify, take action.

Analytics 60

Analytics DC Software Review Leadership 60

Up and Running

NOVEMBER 3, 2016

The Jobs-To-Be-Done Framework paired with Qualaroo. To get the most out of Qualaroo, Gamez recommends pairing it with the Jobs-To-Be-Done Framework, a theoretical framework and mapping tool which helps capture customer needs. “After all, success is only success when it can be measured.”. recommends Appboy.

Marketing 60

Marketing Social Media Analytics Framework 60

ConversionXL

NOVEMBER 11, 2015

Formerly known as Adobe SiteCatalyst, the tool has pretty much everything you could want, including real-time analytics, mobile app analytics, funnel tracking, and Predictive Intelligence. For cross device testing, you can emulate a range of mobile environments across Android, Windows and iOS. It’s not cheap.

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

Duct Tape Marketing

OCTOBER 26, 2022

They talk about frameworks, strategies, tactics, and bring special guests to bring you all the information you need in order to turn your content into profit. So if I'm on a mobile device, right, like SMS is gonna probably be a better way for me to communicate with your business than over than over the web.

SMS 92

SMS Technical Review Channel Cofounder 92

crowdSPRING Blog

FEBRUARY 6, 2015

B2B Influencer Content Marketing Case Study & 18 Resources crowdspring.co/1Dm42V8. Materialize – A Material Design CSS Framework crowdspring.co/18FYpbs. 4 Questions to Ask When Optimizing Your Site for Mobile | UX Magazine crowdspring.co/1Ez42VT. How to boost your personal brand as a designer | Webdesigner Depot crowdspring.co/1wT8BBB.

Small Business 48

Small Business Design Seattle Social Media 48

Occam's Razor

OCTOBER 24, 2016

Or, if you have a savvy digital strategy powered by my ultra-awesome See-Think-Do-Care business framework , you can use my recommendations in the framework to judge how optimal your current metrics strategy is… Using these metrics, vs. the basic activity metrics like Visits and Time, is hard, taking advantage of them requires smarter people.

Analytics 60

Analytics Metrics Technical Review Channel 60

Agile VC

MARCH 30, 2012

But I still firmly believe the overall framework holds true. There are countless B2B companies pursuing big data opportunities as well, and at NextView we think this is an incredibly exciting area of innovation. The consumer web landscape has changed meaningfully since I wrote that in 2006. Read More ».

Business Model 113

Business Model Silicon Valley Advertising B2B 113