ConversionXL

MARCH 31, 2021

Here are some example questions we recently used during a client campaign: Why did you decide to work with [AGENCY]? For example, when building the first version of their product, the app development agency’s clients would download popular (and similar) apps to garner inspiration for their product roadmap.

Audience 127

Audience Non-Compete Distribution Channel 127

Duct Tape Marketing

SEPTEMBER 30, 2022

2:06] Another aspect in your bio too is the internal creative studio – is that a product or a part of your own marketing? [2:48] Is that a product or is that just part of your own marketing? And it's built into the actual design of the product. 2:48] Has design been a key differentiator for Typeform? [3:23]

Marketing 76

Marketing Differentiation B2C PR 76

YoungUpstarts

APRIL 15, 2018

This is still the case, but as consumers started to shop online, they now want the same in their business lives – retailers and distributors are looking to shop online for the goods and products they sell. Your B2B customers are also consumers, and B2C commerce is leading the way with companies like Amazon and Ebay way out in the front.

B2B 153

B2B B2C PPC SEO 153

ConversionXL

NOVEMBER 3, 2016

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce? So, you have lots and lots of products and that brings complexity.

B2B 48

B2B Conversion B2C Sales Cycle 48

Austin Startup

APRIL 17, 2017

Internship Title: Marketing Intern Compensation: Unpaid Description: As the Marketing Intern at Thrillbox, you’ll be helping run all internal marketing campaigns for 30,000 users in 115 countries of their mobile app 360 video player. To Apply: Email jobs@Thrillbox.com and reference the Capital Factory intern program. SkimKing SocialMatters.ai

Semantic 48

Semantic Social Media Database Artificial Inteligence 48

Brandanew

AUGUST 13, 2015

Hubspot, Buffer and all the great Content Marketing blogs have products that are not blogs. Most people who download this data are usually already interested in the field and do perhaps require the software/products. Your Blog/ Content marketing improves your SEO/ brings incoming traffic. They sell software and apps.

Small Business 100

Small Business Marketing Software Review B2C 100

YoungUpstarts

NOVEMBER 25, 2019

Look at videos, product explainers, promotional posts, competitions and other forms of online engagement, focusing on shareability at all times. Consider lit signage or digital signage for changing advertising campaigns. . Or you might just want to shout about a new product launch.

Marketing 165

Marketing Social Media B2C PPC 165

YoungUpstarts

FEBRUARY 23, 2015

We are first given an overview of the digital advertising world as well as techniques used in planning online campaigns. The World of Digital Advertising Campaigns. In planning for your digital campaigns, there are three areas worth nothing. Six Stages in Digital Advertising Campaigns. Define campaign messages.

Social Media 100

Social Media Campaign SEO B2C 100

View from Seed

MARCH 3, 2015

Initially, we promoted it to a list that we’d already developed through Website Grader, the free app our CTO Dharmesh Shah had built before we even had a product. NVV: Lots of companies have products with use cases, features, or general topics they could address in their marketing, so they struggle to pick just one and get initial momentum.

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

YoungUpstarts

AUGUST 17, 2014

Think of automation as the ‘industrial revolution’ of marketing; marketers use principles of assembly lines and mass production to scale projects and ad endeavors. For example, IFTTT (if this then that) allows marketers to create ‘recipes,’ combining platforms to influence a general or specific campaign. Blackhat SEO.

Architecture 180

Architecture Marketing SEO Cofounder 180

The Next Web

MARCH 3, 2014

You see, coming from a UX background where the focus is on giving people a great product experience, I tended to look at the marketing side of business as something reserved to slick types – characters often played so well by George Clooney. Your mission is to grow, and for B2C companies it means more users. It cost us exactly $0.

Brazil 158

Brazil Technical Review PR Development Team Review 158

ReadWriteStart

APRIL 16, 2020

The success of a startup or any business is directly proportional to the market opportunity for their products or services. In today’s date, we can see a lot of startups providing identical services and competing with each other, especially in the B2C domain. This eventually creates a lot of options for consumers to choose from.

Entrepreneur 148

Entrepreneur Startup Non-Compete B2C 148

The Startup Magazine

MAY 15, 2019

Currently, companies’ hard and smart work on their brand products can be easily seen through digital marketing. 14-25 percent still use blogs, social and mobile to learn about any new brands, solutions, and products. 14-25 percent still use blogs, social and mobile to learn about any new brands, solutions, and products.

Marketing 86

Marketing B2C Mobile Social Media 86

Duct Tape Marketing

JANUARY 7, 2020

And what can you do to get the most out of your campaigns? Some business owners have written off the concept of paid search because they’re not a retailer or B2C. And it doesn’t matter what kind of business it is—B2B or B2C, retailer or service provider—people are opening up a search browser to find you online.

Search 71

Search PPC Kansas City B2C 71

Mike Michalowicz

FEBRUARY 11, 2013

Give away your product or promotional item on Twitter. Ask a question about a product on your website or blog. Spend weeks listening to them; you’ll be amazed what they will tell you about their concerns, their ideal products, their current frustrations with their vendors. Twitter Giveaways. The first person to answer wins.

Small Business 167

Small Business Marketing PR Social Media 167

ConversionXL

JULY 7, 2020

Google requires on-page SEO, technical SEO , outreach, link building , and a months- (or years-) long wait—just to discover if it works or not. If your products are visual in nature, you’ve won half the battle. Company or product research. Let’s say you’re selling insurance, a highly competitive product.

Marketing 114

Marketing Viral Campaign Search 114

Duct Tape Marketing

MARCH 30, 2022

Dale has been an SEO specialist for fortune 500 companies and venture-backed startups around the world for two decades. As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. 4:56] Could you talk about something you’ve written about — the end of technical SEO? [5:43]

Technical Review 88

Technical Review SEO Metadata Algorithm 88

steveblank.com

JULY 8, 2011

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

ConversionXL

MARCH 4, 2016

Email/Calling productivity: Help improve first contact efficiency typically while prospecting. Blogs, SEO, Ads. Email campaigns, Cold calling. Create interest about your product/service. Help them decide if your product is right for them at this stage. Doing product demos, sharing whitepapers, case studies.

B2B 48

B2B Sales Technical Review Software Review 48

Occam's Razor

JANUARY 20, 2010

We will cover measuring success of SEO efforts on one web page, how to do search engine optimization for b2b websites, how to rank for highly saturated industries / categories / keywords, and which competitive intelligence tools do I use for search program optimization (and targeting display ads using search data!). Back to our story.

Analytics 90

Analytics Search SEO Metrics 90

ConversionXL

NOVEMBER 22, 2022

They allow you to create and optimize campaigns based on actionable evidence rather than intuition. Digital marketing metrics are values that are used to track and measure campaign performance. With this in mind, let’s look at 13 digital marketing metrics to track for campaign effectiveness. What are digital marketing metrics?

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

MARCH 3, 2021

Even the most skilled digital marketers can struggle to run profitable Google Ads campaigns. For this reason, getting more out of your PPC spend is not just about properly optimizing; it’s about using all of that PPC data to shape a smarter SEO strategy. Why PPC is an effective short term strategy, but SEO is the long game.

PPC 146

PPC SEO Campaign Analytics 146

VC Cafe

MARCH 15, 2016

After spending months and maybe years looking for product-market fit, you now proudly got a product and are ready to go to market. In short: customers need to know that your product exists first, before they start comparing it to other offerings, after which you need to convert them into customers. Online chat.

Sales 60

Sales Marketing Sales Cycle B2C 60

Occam's Razor

DECEMBER 9, 2013

Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). The cool part about display advertising is that we can build our brands cost effectively, introduce our products to a new audience, and create demand based on a number of intent signals (this last part is often missing from offline media).

Analytics 165

Analytics Marketing Channel Metrics 165

ConversionXL

FEBRUARY 3, 2017

Referral marketing is “a method of promoting products or services to new customers through referrals, usually word of mouth” So, instead of working with marketers, you’re working with existing customers. According to the benchmark report, most affiliates work in the B2C space (79.45%). Image Source.

Affiliate 48

Affiliate Programming Marketing PPC 48

Occam's Razor

JULY 22, 2013

But the foundation to any company's success is to ensure that there is an attractive product/content for audiences to engage with in each of the three stages: See – Think – Do. This fact is patently clear when you visit any product page on their website. No more Product-centric pimpy ads in the See stage.

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

NOVEMBER 6, 2015

Pro Tip: Do this with your campaign team (e.g. PPC, SEO, IT, brand, etc.) PPC campaign management for excluding/adding keywords or ad placement.) Concurrent campaigns, technical upgrades, holidays, or other significant events might present too much risk. So you start a PPC campaign to drive paid traffic to the site.

PPC 48

PPC Software Review Technical Review Campaign 48

ConversionXL

APRIL 11, 2016

Adobe actually found that 40% of consumers state that video increases the chance they’ll purchase a product on their mobile device. Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. Using video demos on product pages increased Zappos’ sales by up to 30%.

Video 48

Video Conversion Mobile Search 48

ConversionXL

AUGUST 7, 2019

An Instagram model gushing over a new fashion product seems infinitely remote from strategies they might deploy. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. That’s especially true for B2B marketers. Video content. most followers, subscribers).

B2B 110

B2B Marketing Social Media B2C 110

ConversionXL

JULY 9, 2015

For the purpose of this post, we’re assuming two things: your product is great (it is, right?) and you’re executing targeted marketing campaigns that are garnering traffic. The strongest conversions have started even before a customer lands on your site, through strategic SEO practices and targeted inbound marketing.

Analytics 48

Analytics Conversion Software Review Email 48

Duct Tape Marketing

DECEMBER 7, 2015

4 Local SEO Tips For 2016 written by Alex Boyer read more at Duct Tape Marketing. If you run a company that depends on local customers, then local SEO is vital for your business. Local SEO is a subset of search engine optimization that helps people in your area find you on the search engines. Direct Data Matters for Local SEO.

SEO 28

SEO Phoenix Arizona Lead Generation 28

Occam's Razor

FEBRUARY 20, 2012

Run a bunch of search queries with the intent of looking for the company's products and services. No business, B2C or B2B or here2there, can exist without a robust YouTube strategy. Will I analyze Search first or Campaigns? No "related items" after a product is added to cart. (Aw, Aw, come on!

Web 138

Web Analytics Technical Review Affiliate 138

Duct Tape Marketing

JANUARY 8, 2015

Half of marketers across B2B, B2C, and nonprofit sectors ranked inbound as their primary lead source, exceeding the average (42%) of all other channels combined.”. You do most of the work on the front end building your site, optimizing with SEO and building a website traffic strategy. People Won’t Tune out your messages.

Marketing 28

Marketing North America Lead Generation B2B 28

ConversionXL

OCTOBER 30, 2021

To capture intent and drum up interest, you run an ad that directs traffic to a product demo page. They already know about your product, and now they’re evaluating whether it’s for them. They already know about your product, and now they’re evaluating whether it’s for them. Generating awareness through SEO.

Customer 140

Customer Marketing Social Media CPA 140

ConversionXL

APRIL 12, 2017

Typically happens at the end of the product lifecycle. E.g. Someone is very interested in a particular product. The same audiences you create remarketing campaigns for can be created and used for targeting in GO. Break down your site into these sections: home, other category, sub-category, product, cart, checkout.

San Antonio 86

San Antonio Metrics B2B Analytics 86

Occam's Razor

NOVEMBER 18, 2014

I can find the biggest pools of customers who share a behavior and go back and optimize my campaign strategy, my content strategy and indeed my overall digital strategy. The core performance of the current website look like this… While we are applying it to a B2B case, it could just as easily be applied to a B2C / Ecommerce scenarios.

Analytics 143

Analytics Sierra Leone Channel Conversion 143