Remove Campaign Remove Channel Remove Global Remove Viral
article thumbnail

UGC Strategies to Boost Your Brand

Women Entrepreneurs Can

UGC also soared in the first quarter of 2020, amid the global pandemic that disrupted our lives. It is not just a channel to entertain but has become a useful tool for brand-building and an effective avenue for CSR (corporate social responsibility) activities. User-generated videos have enormous potential for sharing and to go viral.

article thumbnail

Measuring Market Penetration with Brand Tracking (+ Metrics & Examples)

ConversionXL

Are your campaigns driving conversions? Similarly, understanding that awareness is growing across the industry might prompt AirHelp to team up with a similar company (a non-competitor, but a relevant industry leader) to launch a dual campaign. Brand tracking is how you measure if those efforts are paying off. Brand consideration.

Metrics 157
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 myths about the marketplace that mobile strategies busted

The Next Web

How do we design and build a world-class mobile experience that not only satisfies the needs of our users, but fuels growth and inspires more people to join the Airbnb global community? Growth hacking” or the mentality of “try every viral trick, every channel as quickly as possible in order to get ahead in the land grab” is a hot topic.

Mobile 136
article thumbnail

Twitter Conversions: 7 Steps to Generate More Clicks

ConversionXL

Twitter is always a highly recommended social media channel to promote your brand online. Based on third-party stats, Twitter has around 330 million monthly users globally. Viral Content Bee , my own platform, allows users to upload (non-promotional) URLs for others to share on a variety of social media platforms, including Twitter.

article thumbnail

The Top 10 Duct Tape Marketing Podcast Episodes for 2020

Duct Tape Marketing

Tim Staples is the CEO of Shareability and co-author of Break Through the Noise: The 9 Rules to Capture Global Attention. Staples has developed a reputation in the marketing industry for being a creator of viral content. Closing the loop on your marketing investment, on your channels, on your customer engagement, are important.

article thumbnail

6 Effective Branding and Marketing Strategies for Your Beauty Business

crowdSPRING Blog

The global beauty market is predicted to grow from $432.7 Glossier runs an exclusive Slack channel and invites top customers to discuss all things beauty-related with the company. This is hardly a surprise: a viral-friendly experience and Instagram aesthetic heavily inform the Glossier marketing campaign.

article thumbnail

Why Your Startup's Name Matters

mashable.com

.” The name is important for discoverability , whether in Google searches (10% to 50%+ of site traffic, depending on the category), the App Store (especially painful in iOS6) and other text-based discovery channels. Subscribe to the Business channel. Digital Campaigning: Meet the Marketing Wizards of D.C. viral video.

Naming 84