ConversionXL

NOVEMBER 9, 2015

If we’re supposed to optimize what’s closest to the money, what is the value in optimizing for micro-conversions? Many blog posts have espoused this as a way to incrementally increase revenue and final conversions, but does tweaking stuff unrelated to purchase actually assist your bigger goals? What Are Micro-Conversions?

Conversion 48

Conversion Metrics Revenue Matching 48

ConversionXL

JANUARY 24, 2017

Similarly, conversion optimization moves quickly. Conversion is expanding beyond just the core user experience. Similarly, it helps to have a unified view of conversion optimization to help you approach every avenue of optimization – from product to communications and call centers to landing pages and more.

Conversion 48

Conversion Technical Review Artificial Inteligence Analytics 48

ConversionXL

FEBRUARY 26, 2014

Note from the editor: We talk a lot about conversion rate optimization, and how it’s about showing the right people, the right thing, at the right time in order to get more out of your website. In PPC, day-parting is set by choosing hours of the day on each day of the week to run your Campaigns or boost or lower your bids.

PPC 111

PPC Widget Campaign Technical Review 111

Hearpreneur

JANUARY 19, 2022

6- Stepped up eCommerce. Although our in-person services were put on hold, our eCommerce products, including virtual services tripled in revenue. Thanks to Shiv Gupta, Incrementors Lead Generation ! #12- Business leaders need to consider SEO strategy, unique marketing campaigns while also reconsidering marketing budgets.

Entrepreneur 119

Entrepreneur Metrics Technical Review North America 119

Up and Running

JULY 26, 2021

A request for proposal can also be helpful if your business will need a more complex website that involves eCommerce or membership functionality. If lead generation is a key goal for the new website, you may want to share any marketing that you are doing right now and how your team acquires new clients. Selection criteria.

Design 149

Design eCommerce B2B Web 149

ConversionXL

JANUARY 30, 2013

eCommerce sales during the last Black Friday topped $1 billion for the first time in history. Breaking down conversion rates and money spent by social source reveals some interesting insights. analyzed conversion paths on 77,000 orders to determine what sources returned the most revenue. That’s ~12% more than the average person.

Social Media 134

Social Media Sales Media Social Network 134

ConversionXL

FEBRUARY 13, 2013

No matter whether you run a blog, a SaaS business, an eCommerce store or any other company that sends emails you will be able to learn something from the tips below and apply them to your own email marketing strategies! A common campaign that can be used by all online businesses in one form or another is the retention email.

Email 114

Email Customer HTML Campaign 114

ConversionXL

OCTOBER 14, 2014

” You’ve also gotten that uneasy vibe they’ll invoke “the customer is always right/I can take my business elsewhare” conversation, if you push too hard. Within a few years, Jennifer became the face of college girls in what seemed to be every marketing campaign. appeared first on ConversionXL.

Stock 129

Stock Software Review Lead Generation Arizona 129

Duct Tape Marketing

SEPTEMBER 28, 2017

5 Most Important Landing Page A/B Tests to Optimize Your Facebook Ad Campaigns written by Guest Post read more at Duct Tape Marketing. What if you have impressions and clicks on your Facebook ad campaigns but no conversions? The goal is to identify changes that increase the chance of conversion. Low conversion!

Campaign 64

Campaign Conversion eCommerce Social Media 64

Duct Tape Marketing

MAY 4, 2016

113 of the Best Lead Generation Tools and Resources written by John Jantsch read more at Duct Tape Marketing. In each of the channels below I’ve listed some of my favorite tools and then linked to article and resources where you can learn more about the topic in general. Lead Generation with Facebook Ads.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

ConversionXL

JULY 10, 2014

Another thing I like to do is get away from their branded channels and see what conversation is being had in “unmonitored” communities. This is as simple as searching “[competitor name] intitle:forum” in Google to see not just what questions are being asked, but where these conversations are happening.

Software Review 72

Software Review Lead Generation Design Campaign 72

Occam's Razor

DECEMBER 20, 2010

Overall Conversion Rate. What campaigns? They might read 8 stories on your non-ecommerce content site, but you note that people who see three engage for a longer time. What campaigns have a higher percentage of these people? See the campaign (utm_) tracking parameters? Total Visits. Average Page Views Per Visitor.

Analytics 118

Analytics Web Social Media Search 118

YoungUpstarts

SEPTEMBER 10, 2017

When it comes down to it, a blog for an ecommerce business is about making money for the business. A high-performing business blog is one that leverages on best practices to deliver innumerable leads and subsequent conversions. Seek to connect with them and ask if they have any questions or queries.

Audience 133

Audience Metrics eCommerce Lead Generation 133

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? What if tweaking the small stuff , like the tiny bit of copy next to the credit card field or the wording of a specific link could transform your hesitant visitors into confident leads & buyers? Loading” pages.

Conversion 112

Conversion eCommerce Software Review Green 112

ConversionXL

JULY 1, 2014

Conversions are mostly about being relevant to your customers. Your conversion rate, a/b testing results, scroll depth, heat maps etc – they all give you concrete numbers and facts. You send out email launch campaign to highly targeted list of 30 000 people and only 30 people sign up? Read the full story here.

Customer 76

Customer Design Software Review Lead Generation 76

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? What if tweaking the small stuff , like the tiny bit of copy next to the credit card field or the wording of a specific link could transform your hesitant visitors into confident leads & buyers? Loading” pages.

Conversion 105

Conversion eCommerce Software Review Green 105

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? What if tweaking the small stuff , like the tiny bit of copy next to the credit card field or the wording of a specific link could transform your hesitant visitors into confident leads & buyers? Loading” pages.

Conversion 101

Conversion eCommerce Software Review Green 101

Duct Tape Marketing

OCTOBER 30, 2014

How to Use Cialdini’s Principles and A/B Testing to Increase Sales and Conversions written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Cialdini talked about began to be used by online business owners and marketers to increase sales and conversions on their websites. Principle#4: Authority.

Conversion 67

Conversion Sales Widget Advertising 67

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? What if tweaking the small stuff , like the tiny bit of copy next to the credit card field or the wording of a specific link could transform your hesitant visitors into confident leads & buyers? Loading” pages.

Conversion 84

Conversion eCommerce Software Review Green 84

ConversionXL

MAY 13, 2020

After all, most questions we answer are pretty basic: Which campaigns bring more conversions? Does it help with conversions? Here are a few examples: Ecommerce data. What’s more annoying than realizing that a campaign that generated a bunch of leads generated a bunch of irrelevant leads?

Analytics 85

Analytics Aggregator SQL Cloud 85

Up and Running

MARCH 21, 2017

Starting in 2011 and over the course of four years, my startup pivoted from an online community tool, to a live sales and support tool, to an outreach platform for businesses, to finally finding its identity in a campaigning and advocacy tool. Finding our niche with the campaigning tool. How did it help? Why did it fail? What is it?

Campaign 80

Campaign Startup Cloud Channel 80

Up and Running

SEPTEMBER 10, 2021

CRM applications, often used in combination with data warehousing, eCommerce applications , and call centers, allow companies to gather and access customer information. This can help them better manage marketing campaigns with clear goals and objectives. Here are just a few of the use cases for CRM systems: Identify customer segments.

Management 116

Management Customer Software Review Technical Review 116

Occam's Razor

JULY 1, 2008

There is perhaps no challenge greater than tracking offline impact of your online presence (campaigns or other activity). conversion rate (average as reported by shop.org) and you are dutifully reporting our revenue of $1 million as a result. Your hair is thinning from repeatedly trying to get funding for online campaigns.

Analytics 116

Analytics Conversion Campaign Redemption 116

ConversionXL

OCTOBER 4, 2021

We’ll also break down the main elements of high-performing emails to show you how to drive action from your campaigns. At the conversion stage, just before purchase, your aim is to hammer home why your product is perfect for your prospect. Strategy is the big picture thinking that drives email marketing campaigns.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

FEBRUARY 7, 2014

Having this data helps on every level from customer on-boarding and client training to content marketing & lead generation. For an eCommerce company, increasing the order size is done by Up-selling (Think extended warrantees, enhanced service, or newer models) or Cross-selling (You got the TV, how about the DVD Player?).

Software 93

Software Churn Rate eCommerce Flash 93

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. This problem is only compounded if you run poorly targeted ad campaigns , but that’s a conversation for another time. Write compelling headlines, use interesting photos, follow “influencers” Pfffft… what a crock of s**t. image source: BuzzStream.

Social Media 128

Social Media Media Marketing Database 128

ConversionXL

OCTOBER 21, 2014

This mindset, or something like it, is necessary to help key players within a business understand how data science & conversion rate optimization play a role to business growth. Here are the highlights: Only 2% of companies are tracking lead generation to sales metrics. No two tools track exactly the same way.

Analytics 113

Analytics Software Review Metadata Campaign 113

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. This problem is only compounded if you run poorly targeted ad campaigns , but that’s a conversation for another time. Write compelling headlines, use interesting photos, follow “influencers” Pfffft… what a crock of s**t. image source: BuzzStream.

Social Media 127

Social Media Media Marketing Database 127

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. This problem is only compounded if you run poorly targeted ad campaigns , but that’s a conversation for another time. Write compelling headlines, use interesting photos, follow “influencers” Pfffft… what a crock of s**t. image source: BuzzStream.

Social Media 126

Social Media Media Marketing Database 126

The Startup Magazine

OCTOBER 23, 2023

Versatile Ad Formats Facebook provides an array of ad formats, from image and video ads to carousel ads and lead generation forms. If you are an eCommerce fashion brand, you can use video ads to showcase your latest collection or carousel ads to display multiple products in a single ad, improving engagement and conversion rates.

Marketing 114

Marketing Audience eCommerce Lead Generation 114

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. This problem is only compounded if you run poorly targeted ad campaigns , but that’s a conversation for another time. Write compelling headlines, use interesting photos, follow “influencers” Pfffft… what a crock of s**t. image source: BuzzStream.

Social Media 79

Social Media Media Database Channel 79

ConversionXL

JULY 3, 2014

Patching together actionable information about your customers with gut feelings, good intentions and some duct tape is not a recipe for conversion success. Let’s add to that “stuff” that’s essentially useless for the business goal you’re attempting to achieve, i.e. increased website conversions or in store sales. Transactions per user.

Customer 133

Customer Analytics Conversion Lead Generation 133

ConversionXL

AUGUST 30, 2018

A study by the Nielsen Norman Group (NNG) showed that commercial enterprises—as well as non-profits and government agencies—consistently generate a strong ROI from investments in usability. According to that same NNG research: Ecommerce sites can expect to double their sales. For conversion optimization, user research is pivotal.

Design 111

Design Framework Product Development Technical Review 111

Duct Tape Marketing

JULY 6, 2022

John Jantsch (08:09): I'm not saying that we have to all be eCommerce businesses and sell all of our products and services, but just know that when somebody is beginning, their journey searched to find you or a business like yours, they're doing it online today. And that's just a lack of steady flow of leads. Number eight referrals.

SMS 90

SMS Retention Metrics Networking 90

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. This problem is only compounded if you run poorly targeted ad campaigns , but that’s a conversation for another time. Write compelling headlines, use interesting photos, follow “influencers” Pfffft… what a crock of s**t. image source: BuzzStream.

Social Media 69

Social Media Media Marketing Database 69

ConversionXL

JUNE 19, 2014

It’s easy to forget when analyzing the data for conversion purposes is that the end user is a real human with feelings. In an ideal world, designers and conversion optimizers can strike the perfect balance between the logical & emotional sides of the human brain & design experiences that “activate” visitors to take action.

Greece 107

Greece Customer eCommerce Design 107

ConversionXL

NOVEMBER 5, 2020

My agency wouldn’t have expanded beyond digital PR if it weren’t for early client conversations. For example, you may design beautiful looking websites, but your clients want something that looks great and performs as a lead generator. But we have a lot in common, and I learned a lot from our conversation.

PR 120

PR B2B Lean Audience 120